Snack Food Market - Market Research, Industry Trends, Market Share, Consumer Insights


Published: 01/20/2017
Pages: 83
Full Study Price: US$ 1,600

Snack Food Nutrition Trends: Pulses, Vegetables, Grains in Salty Snacks Crackers focuses on the sales of alternative ingredients snacks with the salty snacks crackers market segment. Sales of these alternative snacks were robust in 2016 grew to 5.2%. Growth of the alternative ingredients snack market remain moderate to strong through to 2019, with a compound annual growth rate (CAGR) of 6.2%. A strong market driver will be the increase in number of snackers, as well as the continued interest in snacks that offer variety in flavor texture.
This report provides in-depth analysis of alternative ingredient snack products respective sales numbers through all U.S. market channels. Special focus is given to salty snacks crackers containing pulses, as well as notable grain ingredient formulations such as whole grain, multigrain, ancient grains. Information analyses in the report are highly accessible presented in concise, easy to-read text, charts, tables, graphs.
Snack Food Nutrition Trends: Pulses, Vegetables, Grain in Salty Snacks Crackers draws on information obtained from primary datasets including consumer survey data compiled by Packaged Facts’ National Consumer Survey, Simmons’ National Consumer Survey, IRI’s Infoscan from its multi-outlet (MULO)-tracked point of sale data. Other primary research in this report includes interviews with snack experts, on-site examination of retail service provider venues, internet canvassing including websites blogs.

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Table Of Contents

  • Executive Summary
    • Scope & Methodology
    • Key Market Drivers
    • Alternative-Ingredient Snack Market Forecast
      • Alternative Vegetables Are Fastest-Growing Category
      • Chickpeas, Vegetable Blends Key Growth Subcategories
    • The Marketers
      • Top Companies Specialize When Marketing Ingredients
      • Key Marketers by Alternative-Ingredient Category
        • Table Top Marketers by Category for IRI MULO-Tracked Alternative-Ingredient Snack Sales, 2015/2016 (millions of dollars and percent)
    • Marketing Trends
      • Mondelez Launches First New Snack Brand in Over a Decade
    • Demographic Trends
    • Grocery Stores Top Channel Despite Younger Shoppers
  • Alternative-Ingredient Snack Trends
    • Key Points
    • Scope
      • Definitions and Terms
        • Table Terms Used for Alternative-Ingredient Product Searches
    • Methodology
    • Chickpeas, Vegetable Blends Key Growth Subcategories
      • Table Subcategory Growth in IRI MULO-Tracked Sales of Alternative-Ingredient Snack, 2015–2016 (percent)
    • Flavor/Texture Variety Key Reason for Buying
    • Drivers for Alternative-Ingredient Snack Sales
      • Increased Health Awareness in Snackers
      • Young Families with Children
        • Table Alternative-Ingredient Snacks Eaten in Last 30 Days: By Age of Children in Household, 2016 (percent)
      • Millennials and Gen X
    • Forecast
      • Table Alternative-Ingredient Snack Market Forecast, 2017–2019 (millions of dollars)
  • The Market
    • Key Points
    • Salty Snack Segment Leads Alternative-Ingredient Snack Sales
      • Table Alternative-Ingredient Snack Market, 2015–2016 (millions of dollars)
      • Pulse, Alternative Vegetable & Grain Snacks Outpace Market for Growth
        • Table IRI MULO-Tracked Alternative-Ingredient Snack Sales, 2015/2016 (millions of dollars, number, & percent)
    • Alternative Vegetables Are Fastest-Growing Category
      • Table IRI MULO-Tracked Alternative-Ingredient Snack Sales: By Ingredient Category, 2015/2016 (millions of dollars, number, & percent)
    • Alternative-Ingredient Snack SKUs Struggle to Break $1M Sales Barrier
      • SKU Histogram Analysis by Alternative-Ingredient Category
  • The Marketers
    • Key Points
    • A Note on Rankings
    • Top Alternative-Ingredient Snack Marketers
      • Table Top Competitors for IRI MULO-Tracked Sales of Alternative-Ingredient Snacks, 2015/2016 (thousand $ and percent)
      • Top Companies Specialize When Marketing Ingredients
        • Table Frequency of Marketing Terms in IRI MULO-Tracked Alternative-Ingredient Snacks, 2015/2016 (number)
        • Table Alternative-Ingredient Descriptions by Marketer and Category, 2015/2016
    • Top Marketers of Alternative-Ingredient Salty Snacks
      • Table Top Competitors for IRI MULO-Tracked Sales of Alternative-Ingredient Salty Snacks, 2015/2016 (thousand $ and percent)
    • Top Marketers of Alternative-Ingredient Crackers
    • Key marketers by Alternative-Ingredient Category
      • Key Marketers of Vegetable-Based Salty Snacks & Crackers
        • Table Top Competitors for IRI MULO-Tracked Sales of Alternative-Ingredient Crackers, 2015/2016 (thousand $ and percent)
        • Table Top Competitors for IRI MULO-Tracked Sales of Vegetable-Based Snacks, 2015/2016 (thousand $ and percent)
      • Key Marketers of Pulse-Based Salty Snacks & Crackers
        • Table Top Competitors for IRI MULO-Tracked Sales of Pulse-Based Snacks, 2015/2016 (thousand $ and percent)
      • Key Marketers of Grain-Based Salty Snacks & Crackers
        • Table Top Competitors for IRI MULO-Tracked Sales of Specialty Grain-Based Snacks, 2015/2016 (thousand $ and percent)
  • Marketing & New Product Trends
    • Key Points
    • Marketing Alternate Ingredient Snacks
      • Mondelez Launches First New Snack Brand in Over a Decade
      • BFY Brands Starts a Rebellion
    • New Pulse-Based Snacks
      • Puffing up Pulses
    • New Alternative Vegetable-Based Snacks
      • Seaweed & Kale Headline Many New Snacks
      • Wild and Crazy New Veggies
    • New Alternative Grain-Based Snacks
  • Retail & Demographic Trends
    • Key Points
    • Whole Grain & Multigrain Snacks Most Popular
    • Alternative-Ingredient Snacks Appeal to Younger Crowd
      • Table Types of Alternative-Ingredient Snacks Eaten in Last 30 Days: By Generational Cohort, 2016 (percent)
    • Children in Household a Major Factor
    • Women More Likely to Eat Alternative Grain Snacks
    • Ethnic Background Less Important for Snack Preference
      • Table Types of Alternative-Ingredient Snacks Eaten in Last 30 Days: By Race/Ethnicity, 2016 (percent)
    • Grocery Stores Still Primary Source for Alternative-Ingredient Snacks
      • Younger Generations Eschew Grocery, Prefer Convenience & Natural Channels
        • Table Alternative-Ingredient Snack Shopping Indexes: By Generation, 2016 (percent)