U.S. Pet Market Outlook, 2014-2015

Attention: There is an updated edition available for this report.
 
   Single User - $4,050
   Hard Copy Mail Delivery - $4,900
   Departmental Site License - $6,750
   Corporate License - $9,000



Published Apr 28, 2014 | 205 Pages | Pub ID: LA5085816

Special offer: now 10% off original price of $4,500
U.S. Pet Market Outlook

Humans are passionate about their pets. And to compete in the pet industry, marketers have to be passionate about the pet industry. In 2013-14 some big companies decided they weren’t all in and got out, such as P&G and Novartis, while others brought their pet business to a higher level. Del Monte Foods sold off its non-pet business to emerge as Big Heart Pet Brands, while Eli Lilly increased its commitment to animal health.

Packaged Fact’s U.S. Pet Market Outlook 2014-2015 – the market research bible of the industry – made the move to an “all-in” level. We reformulated our market sizing to better capture all of the ways pet products are sold and added a host of new data from Packaged Facts' proprietary Pet Owners Survey. Moreover, we analyzed in depth the key trends that are shaping the market: whether M&A, new product, retail, demographic/psychographic, or consumer behavior.

To be fully in the pet market, you need this report.

Combining Packaged Facts’ extensive monitoring of the pet market with a proprietary Pet Owner Survey, U.S. Pet Market Outlook 2014-2015 is the go-to source for a complete understanding of the U.S. pet industry. In its 6th edition, the report charts future directions for marketing and retailing along with consumer purchasing patterns across veterinary services, pet food, nonfood pet supplies, and non-medical pet services (such as grooming, boarding, training).

Everything a pet marketer needs to compete in the pet industry can be found in the report, including product category sizing and forecasts, new product activity, retail channel trends including cross-channel shopping vs. shopper loyalty; and analysis of shifts in the needs of today’s pet parents. The report tabulates pet product sales channel by channel, using data from sources including IRI, whose Market Advantage service tracks sales in supermarkets, drugstores, mass merchandisers including Walmart, and select club stores, dollar stores and military commissaries; GfK, which tracks pet specialty stores, veterinary clinics and farm/feed stores; and SPINS, Inc., whose SPINSscan service tracks sales in the natural supermarket channel and in the specialty gourmet supermarket channel. Supplementing Packaged Facts’ exclusive Pet Owner Survey is an extensive analysis of Simmons’ Fall 2013 National Consumer Study, which is based on approximately 25,000 adult respondents surveyed from October 2012 through November 2013, as well as previous Simmons surveys for historical trending. The report is therefore rich with numerical tables and charts, photographs of new products and advertising, and screen shots and other images across key channels.

  • $1,358.00 Included

    • $159.00 Included
      •  
        $93.00 Included
      •  
        $136.00 Included

    • $437.00 Included

      • $127.00 Included
        •   U.S. Pet Market Retail Sales by Category: 2009-2013 (in billions of dollars)
      •  
        $93.00 Included

      • $93.00 Included
        •   Level of Agreement with Statement: "I am spending less on pet products because of the economy," 2010-2014 (percent)
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included

    • $242.00 Included
      •  
        $141.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included

    • $201.00 Included
      •  
        $93.00 Included

      • $93.00 Included
        •   Level of Agreement with Statement: "I look out for lower prices, special offers, and sales on pet products," March 2013 vs. January/February 2014 (percent)
      •  
        $93.00 Included
      •  
        $93.00 Included

    • $317.00 Included

      • $119.00 Included
        •   Household Penetration Rates for Selected Pet-Owning Classifications, 2009-2013 (percent of and number of U.S. households in millions)

      • $93.00 Included
        •   Dog or Cat Ownership Rates by Age Bracket: 2008-2013 (percent of U.S. households)
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included

  • $4,209.00 Included

    • $1,078.00 Included

      • $198.00 Included
        •   U.S. Pet Market Retail Sales by Category: 2009-2013 (in billions of dollars)
        •   U.S. Pet Market Retail Sales by Category: 2010-2013 (percent change over previous year)
        •   Projected Total U.S. Retail Sales of Pet Products and Services, 2013-2018 (in millions of dollars)
        •   U.S. Pet Market Compound Annual Growth Rates by Category: 2009-2013 vs. 2014-2018 (percent)

      • $93.00 Included
        •   Percentage Share of U.S. Pet Market Retail Sales by Category: 2009, 2013, 2018
        •   Share of U.S. Pet Market Sales by Category and Animal Type: Dog, Cat, Other, 2013 (percent)

      • $93.00 Included
        •   Share of U.S. Retail Sales of Pet Products Market by Channel Classification, 2013 (percent)

      • $215.00 Included
        •   IRI-Tracked Sales of Pet Products: Total and by Food and Nonfood Category and Segment, January 2014 (in millions of dollars, units and pounds)

      • $196.00 Included
        •   Retail Dollar Sales of Pet Food in Pet Specialty, Veterinary and Farm/Feed Channels, 2013 (in billions of dollars)
        •   Pet Food Sales in Pet Specialty Stores, 2011-2013 (in millions and percent change over previous year)
        •   Retail Dollar Sales of Dog Food in Pet Specialty Stores, 2013 (in billions of dollars)
        •   Retail Dollar Sales of Cat Food in Pet Specialty Stores, 2013 (in billions of dollars)
        •   Retail Dollar Sales of Dog and Cat Pet Food in Pet Specialty Stores by Type, 2013 (in billions of dollars and percent)

      • $160.00 Included
        •   Retail Dollar Sales of Pet Products in the Natural Supermarket Channel by Category and Segment, 2012 vs. 2013 (in millions of dollars)
        •   Share of Retail Dollar Sales of Pet Products in the Natural Supermarket Channel by Category and Segment, 2012 vs. 2013 (percent)

      • $142.00 Included
        •   Retail Dollar Sales of Pet Products in the Specialty/Gourmet Supermarket Channel by Category and Segment, 2012 vs. 2013 (in millions of dollars)
        •   Share of Retail Dollar Sales of Pet Products in the Specialty/Gourmet Supermarket Channel by Category and Segment, 2012 vs. 2013 (percent)

    • $3,131.00 Included

      • $257.00 Included
        •   Pet Owners: Overview by Change in Financial Situation Compared With 12 Months Ago, 2010-2013 (U.S. pet-owning households)
        •   Pet Owners: Overview by Expectations for Personal Financial Situation Over the Next 12 Months, 2010-2013 (U.S. pet-owning households)

      • $221.00 Included
        •   Level of Agreement with Statement: "I am spending less on pet products because of the economy," 2010-2014 (percent)
        •   Level of Agreement with Statement: "Many pet products are becoming too expensive," 2011-2014
        •   Amount Spent on Pet Products in Last 30 Days, January/February 2014 (percent)
        •   Pet Food Purchasing by Price Level, 2014 (percent)

      • $130.00 Included
        •   Household Penetration Rates for Selected Dog- or Cat-Owning Classifications: 2009-2013 (percent of U.S. households)
      •  
        $322.00 Included

      • $181.00 Included
        •   Size of Dogs, 2012-2014 (percent of pet owners)
        •   Size of Most Recently Acquired Dog, 2014 (percent of pet owners)

      • $164.00 Included
        •   Age of Dogs and Cats, 2014 (percent of pet owners)

      • $255.00 Included
        •   Percentage and Number of Overweight and Obese Dogs and Cats, 2013
        •   Level Of Agreement With Statement: "I Buy Pet Food/Nutrition Products Related To Weight/Obesity For My Dog(s) Or Cat(s)," 2014 (percent)

      • $143.00 Included
        •   Share of Total U.S. Pet Market Expenditures: $70K+ vs. Under $70K Income Households, 2001-2012 (percent)
        •   $70K+ Household Share of U.S. Pet Market Expenditures: By Category, 2008-2012 (percent)
      •  
        $115.00 Included
      •  
        $156.00 Included

      • $93.00 Included
        •   Level of Agreement with Statement: "I enjoy purchasing pet products that pamper my dog or cat," 2014 (percent)

      • $118.00 Included
        •   Level of Veterinary Expenditures by Human-Animal Bond and Animal Type, 2011 (mean dollars per household)
      •  
        $134.00 Included
      •  
        $151.00 Included
      •  
        $140.00 Included
      •  
        $93.00 Included

      • $179.00 Included
        •   Level of Agreement with Statement: "The participation by pet product retailers in pet welfare and rescue causes and events plays a significant role in where I buy pet products," 2014 (percent)
        •   Level of Agreement with Statement: "The participation by pet product brands in pet welfare and rescue causes and events plays a significant role in which brands I buy," 2014 (percent)
        •   Pet owners who have contributed time or money to pet welfare or rescue causes," 2014 (percent)
      •  
        $306.00 Included

  • $4,528.00 Included

    • $1,841.00 Included
      •  
        $141.00 Included
      •  
        $1,149.00 Included
      •  
        $549.00 Included

    • $1,038.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included

      • $138.00 Included
        •   Percentage of Dog and Cat Owners Who Have Visited Vet in Past Year: Routine Checkup vs. Sick/Emergency Care, February / March 2013 vs. January/February 2014
      •  
        $93.00 Included
      •  
        $167.00 Included
      •  
        $121.00 Included

      • $194.00 Included
        •   PetSmart and Petco Sales of Pet Services, 2001-2013 (separately and cumulative, in millions of dollars)

      • $122.00 Included
        •   Number of PetSmart PetsHotels in Operation, 2006-2013
      •  
        $93.00 Included
      •  
        $122.00 Included

    • $3,909.00 Included

      • $128.00 Included
        •   Level Of Agreement With Statement: "High-quality dog foods/cat foods are effective for preventive health care," 2014 (percent)

      • $283.00 Included
        •   Level Of Agreement With Statement: "Fear of pet food contamination/ product safety is a key consideration in the dog foods/cat foods I buy," 2014 (percent)
        •   Level Of Agreement With Statement: "I am concerned about the safety of the dog food, dog treat, and dog chew products (or cat food and treat products) that I buy," 2014 (percent)
      •  
        $163.00 Included
      •  
        $97.00 Included
      •  
        $93.00 Included
      •  
        $150.00 Included
      •  
        $93.00 Included
      •  
        $217.00 Included
      •  
        $95.00 Included
      •  
        $143.00 Included
      •  
        $216.00 Included
      •  
        $93.00 Included
      •  
        $198.00 Included
      •  
        $187.00 Included
      •  
        $179.00 Included
      •  
        $161.00 Included
      •  
        $152.00 Included
      •  
        $93.00 Included

      • $242.00 Included
        •   Projected U.S. Retail Sales of Pet Medications, 2013-2018 (in billions of dollars)
      •  
        $103.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $319.00 Included
      •  
        $93.00 Included
      •  
        $110.00 Included
      •  
        $93.00 Included
      •  
        $129.00 Included
      •  
        $159.00 Included

  • $2,888.00 Included
    •  
      $93.00 Included

    • $103.00 Included
      •   Level of Agreement with Statement: "I look out for lower prices, special offers, and sales on pet products," March 2013 vs. January/February 2014 (percent)
    •  
      $133.00 Included

    • $167.00 Included
      •   Channel Loyalty in Pet Product Purchasing: All Channels, 2008-2013 (percent and number)
      •   Share of Customer Base Who Are Channel-Loyal by Leading Retail Channels or Pet Superstore Chains, 2009-2013 (percent)
      •   Channel-Loyal Customer Base for Pet Products by Leading Retail Channel or Pet Superstore Chain, 2009-2013 (number in thousands)
    •  
      $105.00 Included

    • $93.00 Included
      •   Household Purchasing Overview for Pet Products by Retail Classification: U.S. Households Overall vs. Dog or Cat Owners, Fall 2013 (number and percent)

    • $137.00 Included
      •   Purchasing Rates for Pet Products by Selected Retail Channels and Pet Superstore Chains: 2009-2013 (percent of dog or cat owners)
      •   Purchasing Base for Pet Products by Selected Retail Channels or Pet Superstore Chains: 2009-2013 (U.S. dog or cat owners in thousands)

    • $166.00 Included
      •   Channel Choices for Pet Product Shopping, Last Three Months: Pet Food, Pet Medications, Other Pet Supplies, 2014 (percent of pet product buyers)

    • $327.00 Included
      •   IRI-Tracked Private-Label Sales of Pet Products: Total and by Food and Nonfood Category and Segment, 2013 vs. 2014 (in millions of dollars)
      •   Private-Label Share of IRI-Tracked Sales of Pet Products: Total and by Food and Nonfood Category and Segment, 2013 vs. 2014 (percent)

    • $728.00 Included
      •  
        $131.00 Included
      •  
        $93.00 Included

      • $96.00 Included
        •   PetSmart and Petco Sales and Number of Stores: 2001-2013 (cumulative, in units and millions of dollars)
      •  
        $171.00 Included
      •  
        $176.00 Included
      •  
        $93.00 Included

    • $332.00 Included
      •  
        $97.00 Included
      •  
        $111.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included

    • $537.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $93.00 Included
      •  
        $98.00 Included

  • $2,546.00 Included

    • $187.00 Included
      •   Household Penetration Rates for Selected Dog- or Cat-Owning Classifications: 2008-2013 (percent of U.S. households)
      •   Household Populations for Selected Dog- or Cat-Owning Classifications: 2008-2013 (thousands of U.S. households)
      •   Household Penetration Rates for Selected Pet-Owning Classifications, 2009-2013 (percent of and number of U.S. households in millions)

    • $151.00 Included
      •   Change in Pet Market Consumer Base: Households Earning $100,000 or More vs. Households Earning Under $100,000: 2009 vs. 2013 (number of U.S. dog- or cat-owning households)

    • $93.00 Included
      •   Dog or Cat Ownership Rates by Age Bracket: 2008-2013 (percent of U.S. households)

    • $133.00 Included

      • $132.00 Included
        •   Multiple Pet Ownership in the United States by Animal Type, 2009 vs. 2013 (percent of pet-owning households)
        •   Ownership of Multiple Pets of a Single Type, 2009 vs. 2013 (percent of U.S. households who own a given type of pet)
    •  
      $106.00 Included

    • $282.00 Included
      •   Household Penetration Rates for Selected Pet-Owning Classifications: By Generational Cohort, 2013 (percent of U.S. households)
      •   Household Populations for Selected Pet-Owning Classifications: By Generational Cohort, 2013 (number of U.S. households in thousands)
      •   Indexes for Selected Pet-Owning Classifications: By Generational Cohort, 2013 (U.S. households)
      •   Indexes for Dog or Cat Ownership: By Age Cohort, 2009 vs. 2013 (U.S. households)
      •   Indexes for Dog or Cat Ownership: Younger vs. Older Boomers, 2009 vs. 2013 (U.S. households)
      •   Number of Total U.S. Population Growth for Selected Age Brackets: 2015-2060 (in thousands)
      •   Share of Total U.S. Population Growth for Selected Age Brackets: 2015-2060 (in percent)

    • $343.00 Included
      •   Dog/Cat Ownership Rates by Household Composition, 2008-2013 (percent)
      •   Share of Total Dog/Cat Owners by Household Composition, 2008-2013 (percent)

      • $220.00 Included
        •   Dog Ownership Rates by Household Composition, 2008-2013 (percent)
        •   Share of Total Dog Owners by Household Composition, 2008-2013 (percent)
        •   Cat Ownership Rates by Household Composition, 2008-2013 (percent)
        •   Share of Total Cat Owners by Household Composition, 2008-2013 (percent)

    • $557.00 Included
      •   Change in Pet Market Consumer Base: White Non-Hispanics vs. Minorities, 2009 vs. 2013 (number and percent of U.S. dog- or cat-owning households)
      •   Dog and Cat Ownership Trends by Race/Ethnicity, 2008-2013 (percent and number of U.S. dog- or cat-owning households)
      •   Dog vs. Cat Ownership Trends by Race/Ethnicity, 2009 vs. 2013 (percent and number of U.S. dog- or cat-owning households)
      •   Demographic Snapshot of the U.S. Population, 2012
      •   Projected Population Growth, Hispanics vs. Other Population Segments, 2015-2060 (in thousands)

    • $281.00 Included

      • $280.00 Included
        •   Selected Health & Medical Psychographics: Dog Owners vs. Cat Owners vs. Other Pet Owners, 2013 (percent and index)
        •   Selected Health & Medical Psychographics: Dog or Cat Owners Overall vs. Purchasers of Selected Superpremium Pet Brands, 2013 (percent and index)

    • $447.00 Included
      •   Selected Sustainability Related Psychographics: Dog Owners vs. Cat Owners vs. Other Pet Owners, 2013 (percent and index)
      •   Selected Sustainability Related Psychographics: Dog or Cat Owners Overall vs. Purchasers of Selected Superpremium Pet Brands, 2013 (percent and index)

      • $269.00 Included
        •   Selected Media and Marketing Related Psychographics: Dog Owners vs. Cat Owners vs. Other Pet Owners, 2013 (percent and index)
        •   Selected Media and Marketing Related Psychographics: Dog or Cat Owners Overall vs. Purchasers of Selected Superpremium Pet Brands, 2013 (percent and index)

In this report, {{keyword[keywordTextProperty]}} appears {{keyword[keywordCountProperty]}} times. {{searchResults.STATRESULT.SUMMARY.KW[keywordTextProperty]}} appears {{searchResults.STATRESULT.SUMMARY.KW[keywordCountProperty]}} times.

We were unable to search inside this report.

Search for an exact word or phrase by placing the word or phrase in quotation marks ("market trend"). Search for different versions or tenses of a word by placing an asterisk at the end of the word (pharma*).

Please note that your term must be at least three characters long and numbers will be blocked by the # sign.