Ice Cream and Frozen Desserts in the U.S., 9th Edition

 
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Published Jan 24, 2017 | 216 Pages | Pub ID: LA15042983

Ice Cream and Frozen Desserts in the U.S., 9th Edition

Visit our 'Dairy and Dairy Alternatives' curated page for more complete industry coverage.

Ice cream and frozen novelties are among the top ten food categories in supermarkets. The shops that specialize in ice cream and frozen dairy products are a thriving part of the U.S. and global foodservice industry. Although growth is relatively slow for the very mature U.S. ice cream industry which has over an 85% household penetration, a lot is happening in terms of new product trends and corporate development. Packaged Facts' report, Ice Cream and Frozen Desserts in the U.S., 9th Edition explores the emerging ice cream industry trends that are freezing traditional market conceptions of frozen dairy products. 

The Ice Cream and Frozen Desserts Industry

The forces currently shaping the ice cream industry will, for the most part, continue to be the same ones that will determine its direction through the next several years. These include the introduction of products that fit in with the trend to ‘free-from’ products in the food and beverage industry in general; increases in gelato, frozen custard, and superpremium ice cream introductions and sales; reduces sales of packaged frozen yogurts; and more variations on already popular flavors. In addition, the U.S. ice cream industry will continue to see new packaged ice cream and frozen dessert products emerging that feature successful local or regional foodservice brands.

Plant-Based Alternatives Innovating in Ice Cream and Frozen Desserts

While ice cream industry trends have clearly demonstrated that ice cream and frozen desserts usage rates have seen some decline over the last several years in terms of the percentage of total households using them, one ice cream market segment showing a definitive increase has been that of non-dairy frozen desserts. These non-dairy frozen desserts include plant-based ice cream products that use milk from coconuts, almonds, cashews, bananas, avocados, etc., as alternatives to dairy milk. Of course, there have been soy and rice-based frozen desserts on the market for years. But just as in the fluid milk market, these have lost ground to the newer arrivals.

Packaged Facts’ new report Ice Cream and Frozen Desserts in the U.S., 9th Edition covers the efforts of marketers that range from global food giants like Unilever and Nestlé to the newest start-ups. The report projects that total sales of ice cream,, other frozen desserts, and frozen novelties, including both retail and foodservice, will increase from close to $28 billion in 2016 to over $29 billion in 2020, a compound annual growth rate (CAGR) of 1.3%.

Scope and Methodology

Ice Cream and Frozen Desserts in the U.S., 9th Edition covers such topics as how marketers are responding to evolving consumer likes and dislikes, health concerns, foodservice consumption patterns, marketing and promotional activities, and other areas relevant to this always popular food category.

Market estimates within this report were based on both public and syndicated data sources. Packaged Facts has analyzed available sales and trend data, together with information pertaining to those products that move through unmonitored outlets, to estimate the total size of the market for the products in the categories under consideration.

Sales and market size data sources include:
  • IRI sales tracking through U.S. supermarkets and grocery stores, drugstores, and mass merchandisers (including Target, Kmart, and Wal-Mart) with annual sales of $2 million or more.
  • In addition, the report draws on data from the Spring 2016 Simmons NCS Adult Study 12-Month, as well as earlier studies.
  • Packaged Facts National Consumer Survey, conducted in November 2016 with a sample size of 2,000 U.S. adults age 18+, with comparisons to previous surveys.
Information on new product introductions was derived from examination of the retail milieu and from relevant trade, business, and government sources, including company literature and annual reports. Company websites, Facebook, and Twitter pages served as sources for new advertising and marketing images and messaging.

Information on new product introductions was derived from examination of the retail milieu and from relevant trade, business, and government sources, including company literature and annual reports.

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      •   U.S. Sales of Ice Cream and Other Frozen Desserts, 2012-2016 (in millions of dollars)
      •   Projected U.S. Sales of Ice Cream and Frozen Desserts Through All Channels, 2015-2020 (in millions of dollars)
      •   Usage Rates of Frozen Desserts: By Type, 2012-2016 (percent of U.S. households)
      •   Usage Rates of Ice Cream, Sherbet, and Sorbet: By Type, 2012-2016 (percent of ice cream/sherbet households)
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      •   Ice Cream's Place Among Billion-Dollar Supermarket Categories
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      •   Household Usage of Frozen Desserts: By Type, 2016 (percent of U.S. households)

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        •   Frozen Dessert Product Definitions
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        •   Ice Cream Quality Classification Characteristics
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        •   U.S. Sales of Ice Cream and Other Frozen Desserts, 2012-2016 (in millions of dollars)
        •   Retail Ice Cream and Other Frozen Dessert Sales 2015-2016
        •   IRI Tracked Ice Cream and Frozen Dessert Sales, 2015-2016

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        •   Projected U.S. Sales of Ice Cream and Frozen Desserts Through All Channels, 2015-2020 (in millions of dollars)

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        •   Superpremium Versus All Ice Cream
        •   Level of Agreement with the Statement: "I usually buy superpremium (rather than regular) ice cream," 2016 (percent of U.S. adults)
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        •   Distribution of the Projected Population by Hispanic Origin and Race for the United States, Number in Thousands and Percent: 2015 to 2060
        •   Percentage Increase in Sales of Selected Hispanic Frozen Novelties Brands, 2015-2016

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        •   Usage Rates of Frozen Desserts: By Type, 2012-2016 (percent of U.S. households)
        •   Usage Rates of Ice Cream, Sherbet, and Sorbet: By Type, 2012-2016 (percent of ice cream/sherbet households)
        •   Ice Cream/Sherbet Eaten in Last 30 Days: By Number of Quarts, 2012-2016 (percent of ice cream/sherbet households)
        •   Usage Rates of Frozen Yogurt: By Type, 2012-2016 (percent of frozen yogurt households)

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        •   Household Eating Patterns for Ice Cream: Home vs. Away From Home, 2014 vs. 2016 (percent of U.S. adult ice cream consumers)

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        •   Demographic Indicators for Use of Selected Leading Brands of Ice Cream/Sherbet: By Sex, Age, and Race, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Ice Cream/Sherbet: By Education, Children in Household, and Income, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Ice Cream/Sherbet: By Region, 2016 (index of U.S. households)

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        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Yogurt: By Sex, Race, Age, and Education, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Yogurt: By Children in the Household and Income, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Yogurt: By Region, 2016 (index of U.S. households)

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        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Novelties: By Sex, Race, Age, and Education, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Novelties: By Children in Household and Income, 2016 (index of U.S. households)
        •   Demographic Indicators for Use of Selected Leading Brands of Frozen Novelties: By Region, 2016 (index of U.S. households)

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        •   Ice Cream's Place Among Billion Dollar Supermarket Categories

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        •   Number of Different Brands of Ice Cream Purchased, 2014 vs. 2016 (percent of U.S. adults who personally buy ice cream in stores to take home)

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        •   Level of Agreement with the Statement:" Store Brand Ice Cream Is as Good Quality as Name Brand Ice Cream," 2014 vs. 2016 (percent of U.S. adults)
        •   Private Label vs. Branded Ice Creams and Frozen Desserts
        •   Brands of Ice Cream/Sherbet Used Most Often, 2016 (percent of ice cream/sherbet households)
        •   Demographic Indicators for Use of Store Brand Ice Cream/Sherbet, 2016 (percent and index of U.S. households)
        •   Brands of Frozen Yogurt Eaten Most Often, 2016 (percent of frozen yogurt households)
        •   Demographic Indicators for Use of Store Brand Frozen Yogurt, 2016 (percent and index of U.S. households)
        •   Brands of Frozen Novelties Used Most Often, 2016 (percent of frozen novelties households)
        •   Frozen Novelties Brand Summary, 2016 (percent of frozen novelties households)
        •   Demographic Indicators for Use of Store Brand Frozen Novelties, 2016 (percent and index of U.S. households)
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        •   Unit Shares of Leading Ice Cream and Other Frozen Dessert Shops

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        •   Estimated U.S. Foodservice Sales of Leading Ice Cream and Other Frozen Dessert Chains
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        •   Selected New Frozen Novelty Products
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        •   Agreement With the Statement: "I Personally Buy Ice Cream in Stores to Take Home," 2014 vs. 2016 (percent of U.S. adult ice cream consumers)

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        •   Eating Patterns for Ice Cream: Meal Occasions or Throughout the Day, 2014 vs. 2016 (percent of U.S. adult ice cream consumers)

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        •   Frequency of Ice Cream Purchases Across the Calendar Year, 2014 vs. 2016 (percent of U.S. adults who personally buy ice cream in stores to take home)
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        •   Household Usage of Frozen Desserts: By Type, 2016 (percent of U.S. households)

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        •   Ice Cream/Sherbet Eaten in Last 30 Days: By Number of Quarts, 2012-2016 (percent of ice cream/sherbet households)

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        •   Demographic Indicators for Use of Ice Cream and Sherbet: By Number of Quarts Eaten Last 30 Days, 2016 (index of U.S. households)

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        •   Types of Ice Cream/Sherbet Used Most Often, 2016 (percent of ice cream/sherbet households)

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        •   Demographic Indicators for Use of Ice Cream/Sherbet: By Type Used Most Often, 2016 (index of U.S. households)

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        •   Demographic Indicators for Use of Frozen Novelties, 2016 (percent and index of U.S. households)

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        •   Food Attitudes/Opinions: Users of Frozen Novelties, 2016 (percent and index of U.S. households)
        •   Shopping Attitudes/Behaviors: Users of Frozen Novelties, 2016 (percent and index of U.S. households)

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        •   Demographic Indicators for Consumption of Store-Bought Frozen Yogurt, 2016 (percent and index of U.S. adults)

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        •   Types of Frozen Yogurt Used Most Often, 2016 (percent of frozen yogurt consumers)

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        •   Demographic Indicators for Consumption of Frozen Yogurt: By Type Used Most Often, 2016 (index of U.S. adults)

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        •   Health Attitudes: Frozen Yogurt Consumers, 2016 (percent and index of U.S. adults)
        •   Food Attitudes/Opinions: Frozen Yogurt Consumers, 2016 (percent and index of U.S. adults)
        •   Shopping Attitudes/Behaviors: Frozen Yogurt Consumers, 2016 (percent and index of U.S. adults)

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