Clean Label Gives Coffee Creamers a Boost

Clean Label Gives Coffee Creamers a Boost

Whereas not long ago product development in the coffee creamers realm centered on new flavor varieties, leading marketers are now aggressively responding to consumers’ desire for clean label products. Part of the goal is to attract new customers by alleviating concerns about ingredients.


Alternative and functional pain management gathers steam

Alternative and functional pain management gathers steam

The times, they are a changin’: the percentage of consumers who prefer “alternative medicine” to standard medical practice has risen from 17% over the past 10 years, a 37% jump. The trend extends deeply into the realm of pain management, which continues down an inclusive path that suggests success for alternative therapy professionals.


46% of Pet Owners Buy Pet Products Online, Reveals Packaged Facts Ahead of Upcoming Pet Expo Presentation

46% of Pet Owners Buy Pet Products Online, Reveals Packaged Facts Ahead of Upcoming Pet Expo Presentation

While online sales still pale in comparison to sales at physical stores, sales in the digital realm continue to grow at a rapid pace. On March 22, Packaged Facts will discuss trends in online purchasing of dog and cat products at Global Pet Expo.


Treating sleep disturbances: let me count the ways

Treating sleep disturbances: let me count the ways

If you have pain, take a pain reliever; if you can’t sleep, take sleep medication. Right? Wrong. Packaged Facts’ survey analysis suggests that sleep disturbance sufferers are much less likely than pain sufferers to take either OTC or prescription drugs to treat their condition. And yet OTC and prescription sleep remedies do the job: disturbance sufferers who take medication to treat their condition report high rates of relief.


Alternative Ingredient Snacks are for City Folk

Alternative Ingredient Snacks are for City Folk

Americans living in urban areas are the biggest fans of alternative ingredient snacks, even more so than people who live in suburban areas and far more than those living in rural settings. The differences are most pronounced for pulse- and seaweed-based snacks, but the pattern holds true for every type of alternative ingredient salty snack and cracker; rural snackers are just less interested.


Gluten-Free: More Than A Matter of Trust

Gluten-Free: More Than A Matter of Trust

For the millions of people who have celiac disease the various gluten-free certifications are of great value, not only helping them to manage a serious health condition, but providing psychological and emotional relief as well.


Marketing kids’ foods: threading the health needle

Marketing kids’ foods: threading the health needle

The kids’ food and beverage market is particularly challenging because industry players must market to children and parents at the same time. This means delivering on healthfulness: Nearly half (46%) of parents list nutritional value as most important when choosing foods at the supermarket for their children, the highest response rate among 16 choices.


1 in 3 U.S. Pet Owners Millennials: What it Means for the Pet Food Market

1 in 3 U.S. Pet Owners Millennials: What it Means for the Pet Food Market

Between their growing numbers and affinity for “natural” pet products, the Millennial cohort wields a significant buying power for the industry, an impact Packaged Facts explores in our report, "Millennials as Pet Market Consumers".


For pet marketers, the natural and organic segment is competitive catnip

For pet marketers, the natural and organic segment is competitive catnip

Gone are the days when pet owners had to seek out their local independent pet store to find a decent selection of natural pet products. Today, natural, organic and eco-friendly pet products generate billions of dollars of sales annually across a wide range of channels--and the market just keeps growing.


What we’re reading: Nut- and seed-based products gain traction in 2017

What we’re reading: Nut- and seed-based products gain traction in 2017

Consumers’ growing familiarity with the health benefits of nuts and seeds paired with their versatility is inspiring manufacturers to seek new varieties, uses and packaging for the ingredient – propelling it into a starring role in the American diet in 2017, according to Packaged Facts research.