Consumer Demographics Market Reports

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Title	Published	Price
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more... Search inside this report	Sep 1, 2007	$3,000.00
African American Market in the U.S. This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights the  |  more...	Feb 1, 2008	$3,850.00
African-American Market In 1995, the nation's 33 million African-Americans wielded a purchasing power worth nearly $400 billion, and were the driving force behind sales in many categories, including teen clothing, hip-hop music, movies, athletic footwear, major appliances, and Afrocentric products. This Packaged Facts report analyzes the demographics of this market, its economic  |  more... Search inside this report	Oct 1, 1995	$1,375.00
American Lifestyles in the Early 21st Century Corporate marketers have their work cut out for them as they reach out to an increasingly diverse population. The graying of Baby Boomers, the maturation of Generation X, and their mercurial interests of the Echo Boom generation all conspire to make life challenging for those planning marketing schemes for traditional  |  more... Buy by the section | Search inside this report	Mar 1, 2000	$995.00
American Lifestyles in the Early 21st Century: Implications and Directions for Marketers This Packaged Facts study identifies and analyzes the demographic, technological, social, and cultural trends projected to have the most profound impact on consumer buying habits and practices. Examines market ramifications of these trends for retailers and marketers and among different industries. The booming future business, particularly the 2000 mystique, is  |  more... Search inside this report	Nov 1, 1995	$1,375.00
Asian Americans in the U.S. Asian Americans in the U.S., an all-new Packaged Facts report, provides a comprehensive analysis of the consumer attitudes and behavior of the nearly 13 million Asian Americans in the United States, who wield more per capita buying power than any other multicultural population segment. The first section of the  |  more... Buy by the section | Search inside this report	Aug 1, 2006	$3,500.00
Baby Boomers and the U.S. Food and Beverage Industry: Trends and Opportunities in Health, Natural and Organic, Gourmet, Ethnic and Convenience Foods Boomers age 45-54 spend $123 weekly on food, compared with $102 for 25- to 34-year-olds and $75 for 65- to 74-year-olds. Moreover, over 10 million boomer households allot $125 or more weekly to grocery expenditures alone, while nearly 20 million visit either family or fast-food restaurants 6 or more  |  more... Buy by the section | Search inside this report	Dec 1, 2005	$3,000.00
Baby Boomers in the U.S. As the first wave of Baby Boomers turn age 60 in 2006, Packaged Facts presents an all-new report on the attitudes, preferences, and shopping behaviors of this cohort across a wide range of U.S. markets. Born between the years 1946 and 1964, this diverse, individualistic, and demanding generation accounts  |  more... Buy by the section | Search inside this report	May 1, 2006	$3,500.00
College Market Although college students currently number over 14 million at 3,600 colleges and universities, the segment most aggressively pursued by marketers is the 7 million students at 1,792 4-year schools. With all that spending power, college students understandably are a hot target group for marketers running the gamut from apparel  |  more... Search inside this report	Jun 1, 1995	$1,375.00
Energy Drinks in the U.S. The soda industry better watch its back, there’s a new beverage in town and it’s crossing the line. Energy drinks, once the lesser segment within the sports nutritional beverage industry, has had break away success since 2002 growing an incredible 45% CAGR to reach $5.4 billion in 2006. A  |  more...	Dec 1, 2007	$3,000.00
Ethical Consumers and Corporate Responsibility: The Market and Trends for Green Products in Food and Beverage, Personal Care and Household Items “Ethical consumerism” is on the rise as more marketers, retailers, and consumers realize that their actions have ethical, social, and environmental consequences. Consumers increasingly are shopping with their conscience, say experts, who note the rapid growth in sales of organic, local, humane, Fair Trade, and eco-friendly goods. The  |  more... Buy by the section | Search inside this report	Jan 1, 2007	$3,500.00
Evangelical Christians in the U.S.: Lifestyle, Demographic and Marketing Trends, 2007 With 69.5 million American adults devoted to the Evangelical lifestyle, the current and still-growing societal and monetary clout of this cohort is impossible to ignore. In 2006, household income among Evangelicals represented 28% of the national total, or $2.1 trillion, and products, services and marketing campaigns targeted to these  |  more... Search inside this report	Nov 1, 2007	$3,500.00
Financial Services for Small Businesses in the U.S. Small business is hot. There are nearly 26 million small businesses (companies with 500 employees or fewer) in the United States and more small business births every day. With over $9 trillion in revenues and over $2 trillion in assets, financial services for small businesses in the U.S. are rich  |  more... Search inside this report	Mar 1, 2008	$3,850.00
Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants This innovative brand new Packaged Facts report provides a detailed analysis of the attitudes and behavior of “Fit Consumers,” who are defined as the 50 million adult Americans who exercise at least three times a week and participate in at least one sport every chance they get. Fit Consumers  |  more... Buy by the section | Search inside this report	Aug 1, 2007	$3,500.00
Gen X in the U.S. It’s no wonder marketers are shaking their heads over how to position their products and services to the elusive yet surprisingly powerful cohort we have come to know as Generation X. Sandwiched between baby boomers on the one hand and Generation Y, or the 24-and-under set, on the other,  |  more... Buy by the section | Search inside this report	Nov 1, 2006	$3,500.00
Generation X Market Comprised of the 78.2 million Americans born between the years 1961 and 1980, Generation Xers are moving into the mainstream of American culture and life and can no longer be ignored. Packaged Facts' report on Generation X provides detailed, up-to-date coverage of this mercurial market. Includes current demographic analysis of  |  more... Search inside this report	Aug 1, 1996	$1,375.00
Gourmet, Specialty and Premium Foods and Beverages in the U.S., 7th Edition U.S. retail sales of gourmet, specialty and premium foods and beverages are growing at much faster rates than those of the overall food and beverage industry, surging 10.9% to $59.0 billion in 2007 and posting a compound annual growth rate of 11.1% for the 2003-2007 period. Key market drivers  |  more...	Nov 1, 2007	$4,500.00
Health and Natural Food Store Market This report analyzes the rapidly changing health and natural food store market, which is projected to surpass $14 billion in sales by the year 2000. Details current market size and provides projections for growth for the 5 different types of stores: health food stores, natural food stores, health food chains,  |  more... Search inside this report	Feb 1, 1996	$1,375.00
Hispanic Americans and Credit Cards With slower growth and a saturated market, credit card marketers are increasingly looking to expand their consumer base with new sources of new revenue. At 42.7 million, the Hispanic population in the United States presents tremendous opportunity for credit card marketers to offer products and services. Not only is this  |  more... Search inside this report	Sep 1, 2006	$1,995.00
Hispanic Market The nation's fastest-growing minority, Hispanics in the U.S. currently number 26.8 million and spent more than $228 billion in 1995. Packaged Facts' report examines the social and consumer behavior of this population, including household spending by category, behavior at retail, use of media, and language preferences. Also examines effective strategies  |  more... Search inside this report	Jan 1, 1996	$1,375.00
Kid's Eating Habits in the U.S.: Trends Among Infants, Toddlers, Tweens and Teens A majority of American youngsters have “disordered” eating habits. Their diets are long on fat, sugar, salt, and excess calories, and short on many of the key nutrients children need for optimum health now, and the avoidance of future disease. The simple solution is balancing caloric and nutrient  |  more... Buy by the section | Search inside this report	May 1, 2004	$3,000.00
Kids’ Beverages in the U.S. This is a pivotal time for kids’ beverage marketing and product innovation. Unhealthy beverages and heavy-handed marketing to kids are under heavy fire from parents, consumer groups and the government, spurred by concerns of rampant childhood obesity. Marketers have responded with several healthier introductions since 2006, but sagging kids’ beverage  |  more...	Jan 1, 2008	$3,000.00
Kids Food and Beverage in the U.S. Childhood obesity and nutrition is all over the news and is serving as the fuel for marketers developing products that appeal to consumers ages 3 to 11, and, of course, their gatekeepers. Since the turn-of-the-century, the dynamics of the kids’ food and beverage business have changed dramatically. For starters, there  |  more... Buy by the section | Search inside this report	Sep 1, 2006	$3,000.00
Kids Market This report by Packaged Facts covers the 37.5 million population segment of children, ages 5--14. Includes 6 major chapters: demographics, market, kids as consumers, media, marketing to kids, and examples of campaigns and strategies targeted to kids. Highlights 5-14 age group's spending power; an inside look at the use of  |  more... Search inside this report	Mar 1, 1995	$1,375.00
Kids' Food Market This Packaged Facts report analyzes the $8.1 billion U.S. market for kids' cereals and breakfast foods, lunch packs, hot meals and entrees, and snacks and desserts: a market being reshaped by new marketing options, growing nutritional concerns, and the increasingly sophisticated demands of child consumers and their parents. The report  |  more... Search inside this report	Oct 1, 1995	$1,375.00
Title	Published	Price

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