The U.S. Kids Market: Understanding the Trends and Lifestyles Affecting 3- to -12-Year-Olds, 6th Edition

Apr 1, 2004
244 Pages - Pub ID: LA928713
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 Chapter 1 Executive Summary (pp. 21 - 41)  $500.00
 Section 1 The Kids Population Today (pp. 41 - 81)  $740.00
 Section 2 Consumer Behavior (pp. 81 - 171)  $2,021.00
 Section 3 Marketing to Kids and Their Parents (pp. 171 - 205)  $847.00
 Section 4 Trends in the Kids Market (pp. 205 - 240)  $917.00
 Appendix Addresses of Selected Kids Market Resources (pp. 241 - 246)  $81.00

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