Now 25% off the original sale price of $2,750.
The $100 billion market for private-label credit cards is undergoing a sweeping transformation in which the fundamental issues of profitability and control are being challenged. This study examines the response of retailers to monumental issues, including the broad trend to third-party outsourcing, new store card activity among all types of retailers and fledgling attempts to position store card credit instruments in the new world of e-tailing. The most current statistics are provided on market size and growth, along with profiles of major store card retailers and leading payment processors. Also provided are consumer profiles of store card use.

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