"It is EXCELLENT...all kinds of marketing strategies for our existing operation and our new project just fly off the pages" Rob Graham - Pallas International
Special offer: now 20% off original price of $3,300
“Are you gluten-free?” The term describes more than the sector of the food and beverage industry that has morphed from specialty niche to mainstream sensation in just a few years. “Gluten-free” has become an identity for the tens of millions of Americans who have reduced or eliminated their consumption of wheat, barley, rye, and oats. Indeed, consumer demand has driven the extraordinary surge in the market for gluten-free foods and beverages. Many people are gluten-free out of necessity, because they suffer from celiac disease or a food allergy. But a growing number are gluten-free by choice, as evidence emerges that this diet may treat medical conditions ranging from autism in children to rheumatoid arthritis in adults. Others find that living gluten-free simply makes them feel better. Packaged Facts’ own online survey conducted expressly for the report Gluten-free Foods and Beverages in the U.S. reveals the number-one motivation for buying gluten-free food products is that they are considered healthier than their conventional counterparts.
Specialty marketers like Glutino, Pamela’s Products, and Kinnikinnick Foods have exploded onto the mainstream scene, and health-oriented companies such as Bob’s Red Mill and Amy’s Kitchen have demonstrated a commitment to producing reliably gluten-free foods. Due to their growing retail presence, as well as to continual improvements in gluten-free products overall, Packaged Facts estimates the U.S. market for gluten-free foods and beverages at $2.6 billion in 2010, for a compound annual growth rate of 30% over the 2006-2010 period.
Increasing diagnoses of celiac disease and food allergies; growing awareness of these ailments among patients, healthcare practitioners, and the general public; more products, and better ones; and a trend that has friends and family members eating gluten-free to support loved ones are among the factors stimulating continuing expansion in this market. While growth rates will slow over the next five years, Packaged Facts projects that U.S. sales of gluten-free foods and beverages will exceed $5 billion by 2015.
The analysis in Gluten-free Foods and Beverages in the U.S., 3rd Edition is based on primary and secondary research. Primary research entailed in-depth, on-site examinations of retail outlets, including Whole Foods Market, Trader Joe’s, and grocery store chains; as well as interviews with marketers, retailers, food industry trade associations, celiac advocacy groups, and federal agencies. Our analysis of shopping trends and consumer preferences is derived from Packaged Facts’ proprietary consumer survey, which is based on a national online poll conducted in Fall 2010, and from data prepared expressly for this report by industry experts.
Secondary research entailed data gathering from relevant sources, including consumer and industry publications, newspapers, company literature, and corporate annual reports. Government sources included the Department of Agriculture and the Food and Drug Administration. The National Institutes of Health was the source of many statistics regarding celiac disease and food allergies; the State Department provided information for the Global Outlook chapter. We also referred to Packaged Facts’ own publications for insights into related markets, such as in-store bakeries.
What You’ll Get in This Report
In Gluten-free Foods and Beverages in the U.S., Packaged Facts not only analyzes the U.S. market in detail, but also provides valuable insights and recommendations regarding emerging consumer trends, the products gluten- and allergy-sensitive consumers seek, and how companies can participate in this market on a global scale. No other market research report provides both the comprehensive analysis and extensive data that Gluten-free Foods and Beverages in the U.S., offers. Easy-to-read and practical charts, tables, graphs, and illustrations make this report exceptionally user-friendly.
This report will help:
Related Reports:Shopping for Local Foods in the U.S.
Jan 13, 2015 - LA5192148 - $2,500.00
Pizza Market in the U.S.: Foodservice and Retail, 2nd Edition
Jan 8, 2015 - LA4875607 - $3,995.00
Gluten-Free Foods in the U.S., 5th Edition
Jan 1, 2015 - LA3869457 - $3,995.00
What America Eats: Paradigms Shaping Food Choices
Nov 21, 2014 - LA5380649 - $3,995.00
Functional Foods: Key Trends & Developments in Ingredients
Nov 21, 2014 - LA5308674 - $2,250.00
Honey Trends: U.S. Retail Market Trade Brief
Nov 12, 2014 - LA5378799 - $495.00
Maple Syrup Trends: U.S. Retail Market Trade Brief
Nov 12, 2014 - LA5378800 - $495.00
Natural and Organic Foods and Beverages in Canada
Sep 26, 2014 - LA5199400 - $3,000.00
Private Label Foods & Beverages in the U.S., 8th Edition
Sep 3, 2014 - LA5226056 - $3,995.00
Weight Management: U.S. Consumer Mindsets
Aug 28, 2014 - LA5318887 - $3,500.00
Questions?Contact a research specialist >
Most Popular ResearchNon-GMO Foods: U.S. Market Perspective Online Food Shopping and Grocery Delivery in the U.S.: Future of Food Retailing The Kids Food and Beverage Market in the U.S., 7th Edition Natural and Organic Foods and Beverages in the U.S., 4th Edition Trader Joe's and the Natural Food Channel Fresh Takes on Fruit: Culinary Trend Mapping Report