Now 50% off the original sale price of $2,750.
The exciting U.S. market for stored-value cards (SVCs) is already a $1.2 billion market. This Packaged Facts study examines the new pre-pay systems, the evolving nature of SVCs, and the possibility of a cashless society as the wave of the future. Profiles the leading banks, telecommunications companies, card manufacturers, and others involved in test programs. The SVC market for phone cards is discussed, detailing the marketers and retailer and consumer acceptance. Analyzes the European market, including the important dictronic purse systems.

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