Rockville (MD), June 19, 2014 – Consumers have turned their attention to protein to boost nutrition in their diets. Protein has been associated with health benefits including weight management and controlling blood sugar, and also boosts satiety, or the feeling of fullness, which can combat overeating. Proteins - Classic, Alternative and Exotic Sources: Culinary Trend Tracking Series, a new report by research firm Packaged Facts, indicates that 62% of consumers agree they are “making a point of getting enough protein” from the foods and beverages they consume.
“Americans continue to seek out protein for a variety of health and wellness concerns, and to increase maintenance, growth and repair functions of the body,” says David Sprinkle, publisher of the Culinary Trend Tracking Series (CuTTS) and research director for Packaged Facts. “With the popularity of diets like Paleo, Primal and Atkins, protein has been the darling of lean diets for more than two decades now, and ties in more broadly to the consumer quest for health and wellness food and beverages to address specific health concerns. This presents a unique opportunity for food manufacturers, retailers, and restaurants.”
Proteins - Classic, Alternative and Exotic Sources: Culinary Trend Tracking Series charts how current lifestyle and demographic shifts open up fresh menu and packaged food opportunities related to protein, as does the heightened interest in vegetarian sources of protein, which extends the potential for innovation deeper into meal, snack and beverage territory. Targeted and nutrition-science based communication regarding the benefits of dietary protein tailored for specific needs and audiences will spur the success of these innovations.
The foods profiled in the report demonstrate the opportunity-scape of the high-protein diet trend:
To learn more about the CuTTS, our research series, please view our resource page visit http://content.marketresearch.com/culinary-trend-tracking-series-pf .
To review and purchase the Proteins - Classic, Alternative and Exotic Sources: Culinary Trend Tracking Series report, please visit http://www.packagedfacts.com/redirect.asp?progid=86366&productid=8106754.
About Culinary Trend Tracking Series
Culinary Trend Tracking Series (CuTTS) is the essential source for tracking culinary trends and opportunities in the restaurant, foodservice, retail prepared foods, and packaged food and beverage sectors. This new bimonthly report series supports the menu and food manufacturing innovation of executives, strategists, chefs, and food research professionals in R&D/product development, market and consumer insights, brand management, and trade and consumer marketing.
The Culinary Trend Tracking Series helps customers:
Packaged Facts, a division of MarketResearch.com, publishes market intelligence on a wide range of consumer market topics, including consumer demographics and shopper insights, consumer financial products and services, consumer goods and retailing, consumer packaged goods, and pet products and services. Eighty-three percent of the Fortune 500 companies have purchased research from MarketResearch.com. Packaged Facts also offers a full range of custom research services.
Questions?Contact a research specialist >