MarketLooks: The U.S. Watch Market

 
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Published Oct 1, 2001 | 20 Pages | Pub ID: ML1001

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MarketLooks are concise, easy to read summaries of full-length market research reports. Full reports that cover more than one market segment are split into corresponding multiple MarketLooks to allow you to purchase only the MarketLooks that you need.

MarketLooks for market research reports published prior to May 2001 are available in PowerPoint® format. This allows you to easily extract text, charts and tables for use in presentations and internal company reports. MarketLooks published after April 2001 are available in PDF.

This MarketLooks has been compiled from the following report:
T"he U.S. Watch Market"

Abstract from full report:

Consumers' heightened fashion sense, together with a globally more hectic pace of life, have increased demand for the faithful wristwatch. Valued at $6 billion+ in 2001, the U.S. watch market provides lots of opportunities for shrewd players. Yet this intensely retail-driven scene is complicated by a maze of outlet types (including the Internet), licensing arrangements, and what seems like a million brands. Thus executives will find the latest edition of Packaged Facts' popular guide, The U.S. Watch Market, more valuable than ever: Featured are the usual in-depth analyses of marketplace and product trends; as well as the battle strategies of Timex, Seiko, Citizen, Fossil, Swatch, and others. Special attention is also given to the luxury market. The watch consumer is profiled, using extensive Simmons demographic data.


Overview
Market Definition
Market Size and Growth
Market Composition
Forecast
The Consumer
Moet Hennessy-Louis Vuitton (LVMH Group)
Movado Group, Inc.
Seiko Group
Swatch SA