Welcome Guest
Register/Login
My Account
Personal Library
View Cart
Phone (US): 800.298.5294

Blog
Featured
- Dairy and Dairy Alternatives
- Meal Kit Delivery Services
Free Downloads
- Infographics
- White Papers and Presentations
About Us
Contact Us
Research Index
Search

Show Advanced Search | Tips

Consumer Goods
Food & Beverage
Demographics
Financial Services
Pet Products & Services

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

Single User - $2,400
Site License (one location, 10 users) - $4,500
Corporate License - $6,000

Description
Table of Contents
Search inside report
Related reports

Published Dec 8, 2016 | 101 Pages | Pub ID: LA15193175

Special offer: now 20% off original full report price

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

The tea market in the U.S. continues to enjoy mass appeal in the U.S. The category’s performance in the last couple of years, particularly in ready-to-drink segments, has shown the strong durability of the market.

Tea is experiencing growth, impacted by factors including: an interest in tea culture at foodservice; new products that emphasize tea’s functionality; trends towards premium and specialized products in bagged, loose and ready-to-drink tea; and Starbucks’ push into RTD tea through its partnership with Anheuser-Busch.

Packaged Facts’ report Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition focuses on the dynamic market for packaged tea, particularly with respect to the impact of current product, marketing, and consumer trends. The report offers market size and growth projections for tea and features the results of an exclusive Packaged Facts national online consumer survey of tea drinkers’ tendencies, preferences, and purchase influences.

Scope and Methodology

Market trends and market size estimates within Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition are based on both public and syndicated data sources. Sales, market size, and consumer data sources drawn upon include:

IRI sales tracking through U.S. supermarkets and grocery stores, drugstores, and mass merchandisers with annual sales of $2 million or more;
Published company reports and news releases.

This report also draws on a proprietary Packaged Facts National Consumer Survey conducted in July/August 2016 with a sample size of 2,000 U.S. adults age 18+. The sample composition is representative of the national population by gender, age bracket, geographic region, race/ethnicity, household income bracket, and presence of children in the household. In addition, the report draws on data from the Experian Marketing Services Spring 2009-2016 Simmons NCS Adult Studies.

Add Sectionsto cart

In this report, , {{key}} appears {{searchResults.reportMatchCounts[value]}} times

1 Executive Summary
$1,093.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.1 Scope of Report$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.2 Report Methodology$115.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.3 Tea Sales Rise to $7.3 billion$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Sales in the U.S., 2011-2015 (in billions of dollars and percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.4 Tea by Channel$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.5 IRI-tracked Tea Shoots Up$142.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - IRI-Tracked Sales of Tea: Overall and by Segment, 2016 (in millions)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.6 Looking Ahead$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Sales in the U.S., 2016-2020 (in billions of dollars and percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.7 Tea Culture Blossoms$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.8 Functional: The Next Wave$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.9 Consumer Shifts Create Opportunity and Peril$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.10 Powerhouse Brands Target RTD Tea$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.11 Tea Market Share Spread Out$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.12 Marketing Trends$112.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.13 Product Trends$173.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.14 Retail Trends$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.15 Tea Market Share Spread Out$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.16 Tea Consumption Trends$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 1.17 Hot and Cold Tea Usage by Gender$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Usage by Gender, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
2 Tea Trends & Opportunities
$765.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 2.1 Key Opportunities$530.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 2.1.1 Tea Culture Blossoms$149.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 2.1.2 Gourmet Gear$144.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 2.1.3 Functional: The Next Wave$236.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 2.2 Factors to Market Growth$234.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 2.2.1 Consumer Shifts Create Opportunity and Peril$136.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 2.2.2 Powerhouse Brands Target RTD Tea$96.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
3 Market Size and Projections
$333.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 3.1 Market Size and Segmentation$332.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 3.1.1 Tea Sales Rise to $7.3 billion$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Tea Sales in the U.S., 2011-2015 (in billions of dollars and percent)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 3.1.2 Tea by Channel$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Share of U.S. Sales of Tea by Channel, 2016 (percent)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 3.1.3 IRI-tracked Tea Shoots Up$144.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - IRI-Tracked Sales of Tea: Overall and by Segment, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 3.1.4 Looking Ahead$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Projected Tea Sales in the U.S., 2016-2020 (in billions of dollars and percent)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
4 The Marketers
$1,788.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 4.1 Marketer Shares$1,787.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.1 Tea Market Share Spread Out$199.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Top Marketers of Tea at Food, Drug and Mass Merchandisers, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.2 Pepsi Lipton Tea Partnership Tops RTD Tea$367.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Top Marketers of Canned and Bottled Tea, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Biggest Canned and Bottled Tea Brand Line Gainers, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.3 Gold Peak Tops Refrigerated Tea$379.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Top Marketers of Refrigerated Tea, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Biggest Refrigerated Tea Brand Line Gainers, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.4 Lipton Tops Bagged/Loose Tea Segment$405.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Top Marketers of Tea (Bags/Loose), 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Biggest Tea (Bags/Loose) Brand Line Gainers, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.5 Four Players with Double Digit Share in Single-Cup Tea$319.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Top Marketers of Single-Cup Tea, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Biggest Single-Cup Tea Brand Line Gainers, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 4.1.6 Private Label Tea Market Feels the Pain$117.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
    - Private Label Tea, 2016 (in millions)
      Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
5 Marketing and New Product Trends
$2,415.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 5.1 Range of Approaches$1,184.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.1 Global Positioning at Lipton$205.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.2 Experiential Effort for Lipton Sparkling Ice Tea$111.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.3 Pure Leaf Moves into Television$154.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.4 Brisk Targets Urban Teens$139.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.5 Gold Peak Takes It Home$95.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.6 Snapple Goes Madcap$160.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.7 "Butterflyz" at Fuze$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.8 AriZona and Marketing$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.9 The Honesty Index$110.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.1.10 Celestial Makeover Misstep$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 5.2 Product Trends$1,853.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.1 Expanding Premium Tier$119.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.2 Natural Strategies$201.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.3 Sparkling Products in the Spotlight$195.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.4 Tea Lattes Proliferate$151.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.5 Exotic Flavor Directions$126.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.6 Specialty Teas Advancing$96.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.7 Matcha: The Superfood Tea$223.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.8 Unrest in Kombucha$122.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.9 Single-Serve Form$111.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.10 Instant Tea$93.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 5.2.11 Segmentation in Hot Tea$407.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
6 Retail Trends
$1,112.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 6.1 Changing Retail Landscape$1,111.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 6.1.1 Consumer Mindsets Are Shifting$149.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 6.1.2 Developments in Mass Channels$240.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 6.1.3 Tea Retailers$278.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 6.1.4 Tea Cafés$248.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - 6.1.5 Online Channel$194.00included
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
7 The Tea Consumer
$1,357.00included
Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.1 Tea Consumption Trends$94.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Usage Rates for Leaf and Instant Tea, 2009-2016 (percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Usage Rates for Ready-to-Drink Tea, 2009-2016 (percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.2 Hot and Cold Tea Usage by Gender$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Usage Rates by Gender, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.3 Gender Differences in Frequency of Consumption$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Number of Tea or Tea Drinks Consumed Per Day: Overall and by Gender, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.4 Tea Channel Shopping by Gender$93.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Purchasing Patterns by Retail Channel: By Gender, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.5 Tea Type Preferences$270.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Caffeinated vs. Decaffeinated vs. Herbal Tea Consumption Patterns, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Tea Usage Rates by Form: Overall and by Age Bracket, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Types of Tea Drunk at Home: Overall and by Age Bracket, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Types of Tea at Drunk at Restaurants/Cafes: Overall and by Age Bracket, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Types of Tea Drunk Most Often at Home or Restaurants/Cafes: Overall and by Age Bracket, 2016
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.6 Brand Preference Trends$279.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Regular Tea (in Bags or Packages) Consumption Trends by Brand, 2008-2016 (percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Instant Ice Tea Mix Consumption Trends by Brand, 2008-2016 (percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Ready-to-Drink Iced Tea Consumption Trends by Brand, 2008-2016 (percent)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
- 7.7 Tea Consumer Demographics$573.00included
  Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Demographics of Tea Consumers (Bagged/Packages and Instant) by Select Brands, 2016 (Index)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.
  - Demographics of Ready-to-Drink Tea Consumers by Select Brands, 2016 (Index)
    Found: , "{{findSearchTermKeyBySig(k)}}" appears {{v}} times.

Add Sectionsto cart

We were unable to search inside this report.

No results matched your search criteria.

Search for an exact word or phrase by placing the word or phrase in quotation marks ("market trend"). Search for different versions or tenses of a word by placing an asterisk at the end of the word (pharma*).

Please note that your term must be at least three characters long and numbers will be blocked by the # sign.

Office Coffee Service in the U.S.: Market Trends and Opportunities, 3rd Edition

Apr 25, 2018 - LA15529454 - $3,750

Dairy and Dairy Alternative Beverage Trends in the U.S., 4th Edition

Oct 25, 2017 - LA15417200 - $3,775

Coffee Market in the U.S.: Packaged, Single-Cup Brew, and Ready-to-Drink, 9th Edition

Dec 8, 2016 - LA15038021 - $2,400

Refrigerated Coffee Creamers: U.S. Market Trends

May 26, 2016 - LA5916015 - $1,600

Foodservice Coffee Market Trends in the U.S.

Dec 2, 2015 - LA5759416 - $2,000

Foodservice Tea Market Trends in the U.S.

Dec 1, 2015 - LA5778564 - $2,000

Single-Cup Brew Beverage Products in the U.S.: Coffee Pods and Beyond, 2nd Edition

Nov 6, 2015 - LA5730794 - $3,195

Office Coffee Service in the U.S.: Market Trends and Opportunities, 2nd Edition

Mar 23, 2015 - LA5479808 - $3,000

Natural and Organic Foods and Beverages in Canada

Sep 26, 2014 - LA5199400 - $2,700

Beverage Bundle - Coffee and Ready-to-Drink Coffee in the U.S.: Retail and Foodservice, 8th Edition & Tea and Ready-to-Drink Tea in the U.S.: Retail and Foodservice, 5th Edition

May 2, 2014 - LA5237640 - $6,755

Share this report

Email a colleague

Printer format

Buy Report Now
	Single User License - $2,400
	Buy by the Section Other License Options
	Site License (one location, 10 users) - $4,500
	Corporate License - $6,000

Questions?

Contact a research specialist

Live Chat Software

Summer 2018 Promotional Offer

Packaged Facts

Packaged Facts is a trusted provider of authoritative consumer market research. For 50 years, our in-depth research, expert analysis and personalized client support have helped business professionals make the right strategic decisions. Our expertise on consumer markets include consumer goods and retailing, foods and beverages, demographics, pet products and services, and financial products. Packaged Facts also offers a full range of custom research services.

Privacy Policy
Terms & Conditions
Site Map
Return Policy
Press
Help FAQs

Get the latest from:

Contact

Email Us: Customer Service
Phone (US): 800.298.5294
Phone (Int): +1.240.747.3095
Hours:
Monday - Thursday: 3:00 am - 6:30 pm EST
Fridays: 3:00 am - 5:30 pm EST

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

Special offer: now 20% off original full report price

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

Scope and Methodology

1 Executive Summary

2 Tea Trends & Opportunities

3 Market Size and Projections

4 The Marketers

5 Marketing and New Product Trends

6 Retail Trends

7 The Tea Consumer

Buy Report Now

Questions?

Most Popular Research