The U.S. Market for Ice Cream and Related Frozen Desserts: Ice Cream, Frozen Yogurt, Sherbet, Sorbet and Frozen Novelties, 4th Edition

Published: November 1, 2005 - 386 Pages

Table of Contents

  • Executive Summary
    • Scope and Methodology
      • Report Methodology
    • The Products
      • Five Product Classifications
      • Most Important Classification: Product Category; There Are Four
      • Sales Venues: Retail and Foodservice
      • Retail Packaged Products Vary by Package Type and Size
      • Frozen Novelties Come in Multi-Packs and as Individual Units
      • Foodservice Sizes Are Rather Basic
      • Foodservice Venues and Offerings Are Quite Plentiful
    • Size and Growth of the Market
      • 2005 Sales Are Slightly More Than $21.6 Billion
      • Sales Approach $24.0 Billion by 2008
        • Table U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2001-2010 (in millions of dollars)
      • Market Share by Product Category
        • Table U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2005 (in millions of dollars)
      • Projected Category Growth Strongest for Frozen Novelties
        • Table Projected U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2001-2010 (in millions of dollars)
      • Factors Affecting Market Growth
      • Marketers That Innovate Will Experience Growth
      • Efforts Focus on Reviving Frozen Yogurt
      • Kids' Products Get Healthier
      • Staying Competitive to Keep Your Sales Up
      • Co-Branding Opportunities
      • Improved Impulse Market Distribution Grows Novelty Business
    • The Marketers
      • All Types of Marketers
      • A Changing World of Marketers
      • Primarily Foodservice Marketers
      • Frozen Dessert Advertising and Promotion Trends
    • Distribution and Sales Outlets
      • Channels of Distribution
      • Distribution Methods
    • The Consumer
      • A Frozen Dessert to Please All Consumers
      • America's Changing Shopping Habits
      • What Happened to the Low-Carb Consumer?
      • Today's Nutrition Savvy Consumer
      • The Role of Convenience and Nutrition
      • Consumer Brand Loyalty
      • Opportunities with the Hispanic Consumer
  • Product and Package
    • Key Points
    • Scope of the Report
      • Products Outside of Scope
    • Product Breakouts
      • Five Product Classifications
      • First Classification: Four Primary Categories
        • Table Product Definitions: Ice Cream, Frozen Custard, Gelato, Frozen Yogurt, Sherbet, Sorbet, Water Ice, and Frozen Novelties
      • First Primary Category: Ice Cream
      • Fourth Primary Category: Frozen Novelties
      • Second Classification: Formulation Quality
      • Third Classification: Packaged vs. Frozen Novelty vs. Foodservice
      • Goodbye Half-Gallon Container
      • Packaged Sizes and Shapes
      • Innovations in Packaging
      • Dairy Foods Provides Packaging Checklist
      • Natural Packaging Is a Growing Niche
      • Multi-Packs and Single-Serve Novelty Packages
      • Packaging to Prevent Dripping
      • Novelties Vary in Size and Form
      • Foodservice Sizes and Offerings
      • Fourth Classification: Hard-Frozen vs. Soft-Serve
        • Table U.S. Hard-Frozen and Soft-Serve Frozen Dessert Production, 1985-2003
      • Fifth Classification: Health and Wellness
      • No-Sugar-Added
      • Flagging Fat Content
        • Table Legal Descriptors for the Fat and Calorie Content of Ice Cream
      • Lowering Carbohydrates
      • All-Natural
      • Organic
    • Non-Traditional Frozen Desserts
      • Non-Dairy Frozen Desserts
      • Soy Treats
    • Foodservice Descriptors
      • Variety of Venues
      • Offerings-a-Plenty
      • Sundaes and Banana Splits
      • Soda and Floats
      • Shakes and Malts
      • Other Blended Treats
      • Smoothies
      • Beadlets
      • Cold-Surface Blending
    • Frozen Dessert Manufacturing
      • A Brief Description
      • What's Overrun?
      • Frozen Dessert Manufacturing Plants
        • Table Number of U.S. Frozen Dessert Manufacturing Plants by Category, 1970-2002
      • Co-Packing is Big Business
    • Government Regulations
      • The Regulatory Environment
      • Labeling Overview
      • Flavor Labeling Categories
      • Standards of Identity
      • Amending the Standards
      • IICA Responds to NMPF's Letter
      • Labeling Nomenclature
      • Low-Carb Is Not a Legal Descriptor . . . and May Likely Never Be
      • Provide the Facts: Nutritional Information Musts
      • Trans Fats Are a New Addition
      • Products that Are Exempt
      • Nutrition Regulations In Foodservice
      • A Variety of Possible Claims
      • Types of Health Claims
      • Health Claims that Meet Significant Scientific Agreement
      • Qualified Health Claims
      • Structure/Function and Dietary Guidance Claims
      • Nutrient Content Claims
      • Allergen Issues
      • Listeria Regulations
      • Are You Prepared for a Product Recall?
        • Table A Sampling of Recalls, 2003-2005
  • The Market
    • Key Points:
      • 2005 Sales for Total Market Are Almost $21.7 Billion
        • Table Total U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2001-2005 (in millions of dollars)
      • Ice Cream Leads the Market, Followed by Frozen Novelties
        • Table Total U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2001-2005 (in millions of dollars)
        • Table Total Compound Annual Growth Rates, Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2001-2005
      • More Than Half of Sales Come from Foodservice
        • Table Total U.S. of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties: Share of Dollar Sales by Market, 2001-2005 (in millions of dollars)
      • Retail Growth Comes From Ice Cream and Frozen Novelties
        • Table Total U.S. Retail Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Category, 2001-2005 (in millions of dollars)
      • Foodservice Dollar Sales Are Picking Up
        • Table Total U.S. Foodservice Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Category, 2001-2005 (in millions of dollars)
      • Soft-Serve Is What Keeps Foodservice Ice Cream Sales High
        • Table Total U.S. Sales of Ice Cream by Market, 2001-2005 (in millions of dollars)
      • Frozen Yogurt Fares Better in Foodservice
        • Table Total U.S. Sales of Frozen Yogurt by Market, 2001-2005 (in millions of dollars)
      • Sherbet/Sorbet/Water Ice Fares a Bit Better in Foodservice
        • Table Total U.S. Sales of Sherbet/Sorbet/Water Ice by Market, 2001-2005 (in millions of dollars)
      • Retailers Control Almost 60% of All Frozen Novelty Sales
        • Table Total U.S. Sales of Frozen Novelties by Market, 2001-2005 (in millions of dollars)
    • Market Composition
      • Ice Cream Accounts for Almost 60% of the Market
      • Nutrient Content Claim Ice Cream Booms at Retail
        • Table Total U.S. Retail Sales of Ice Cream by Presence of a Nutrient Content Claim, 2001- 2005 (in millions of dollars)
      • Sandwiches Show Greatest Growth
        • Table Total U.S. Retail Sales of Frozen Novelties by Major Form, 2001-2005 (in millions of dollars)
      • Private Label Is Going Down in the Retail Marketplace
        • Table Total U.S. Retail Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties: Branded vs. Private Label, 2001-2005 (in millions of dollars)
      • Private Label Is Strongest in Retail Sherbet/Sorbet/Water Ice
      • Ice Cream Dominates Foodservice Frozen Desserts Business
      • Hard-Frozen and Soft-Serve Ice Cream?Once an Equal Partnership in Foodservice
      • Foodservice Frozen Yogurt Is a Soft-Serve Market
      • Traditional Supermarkets Are the Primary Retail Sales Venue, but Other Venues Are Growing and Stealing Share
      • Regional Preferences by Product Type
        • Table Regional Distribution Indices for Consumption of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Product Type and Brand, 2005 (U.S. adults)
    • Factors to Market Growth
      • This Mature Market Has Room for Innovation
      • Marketers That Innovate Will Experience Growth
      • "Ice Cream," the Healthy Dessert
      • Efforts Focus on Reviving Frozen Yogurt
      • Kids' Products Jump on the Health Bandwagon and Drive Novelty
      • Staying Competitive to Keep Your Sales Up
      • Innovative Inclusions and Healthier Formulas Attract Consumers
      • Targeting Kids or Adults . . . Lots of Room to Grow with Adults
      • Licensing and Marketing Programs Lend Branding Assistance to Regional Marketers
      • Co-Branding Opportunities
      • Globalization in the Freezer Case
      • Improved Impulse Market Distribution Grows Novelty Business, the Most Profitable Frozen Dessert Form
      • And Then There's Organic
      • The Starbucks Effect
      • When Sweet Meets Savory
    • Projected Market Growth
      • Sales Surpass $23.0 Billion by 2010
        • Table Projected Total U.S. Sales of Ice Cream, Frozen Yogurt. Sherbet/Sorbet/Water Ice, and Frozen Novelties, 2005-2010 (in millions of dollars)
      • Frozen Novelties Will Experience Greatest Growth
        • Table Projected Total U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties 2005-2010 (in millions of dollars)
      • Foodservice Sales Grow Slower Than Retail
        • Table Projected Total U.S. Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Market, 2005-2010 (in millions of dollars)
      • Growth Consistent on Retail Side
        • Table Projected Total U.S. Retail Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Category, 2005-2010 (in millions of dollars)
      • Better-For-You Retail Ice Creams Show Growth
        • Table Projected Total U.S. Retail Sales of Ice Cream by Presence of Nutrient Content Claim, 2005-2010 (in millions of dollars)
      • Novelties and Better-for-You Items Push Along Foodservice
        • Table Projected Total U.S. Foodservice Sales of Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Category, 2005-2010 (in millions of dollars)
  • The Marketers
    • Key Points:
      • All Types of Marketers
      • International and National Leaders
      • Too Much for CoolBrands at One Time
      • Dean Foods Is Quiet These Days
      • Regional and Local Marketers Have Strong Following
      • Some Regional Players Are Growing Through Acquisition
      • A Changing World of Marketers
      • He Said, She Said
      • Now, Weight Watchers Takes Action
      • Things Gets Even More Out of Control
      • For the Record: Timeline of Events
      • Counter Suit Without Merit Says Weight Watchers
      • Time to Move On Already
      • Wells' Dairy Moved On
      • The West Gets a New Big Player
      • Smith Dairy Expands Ice Cream through Acquisition
      • Innovation Brings New Players to the Business
      • Private Label Marketers Innovate, Too
      • Home Delivery Still Strong Business
      • Manufacture or Co-Pack?
      • Doing It All and Doing It Well
      • Licensing and Marketing Programs
      • Co-Branding Opportunities
      • Foodservice Marketers
      • Ice Cream Made-to-Order
        • Table U.S. Ice Cream, Related Frozen Desserts, and Frozen Novelties: Selected Marketers by Brand and Product Type, 2005
    • Competitive Foodservice Overview
      • The Foodservice Frozen Desserts Marketplace
      • Yes, Growth Is in the Made-to-Order Ice Cream Business
      • Take Note: Cold Stone Was Not the First
      • MaggieMoo's Stages War Against Cold Stone in the Windy City
      • There's Something about Chicago
      • TCBY Launches Yovana: Pure Yogurt Nirvana
      • DQ Returns to its Roots
      • Non-Ice Cream Restaurants Want In, Too
      • Other Shops Want to Grow
      • Lots of Activity in Non-Chains and High-End Restaurants
      • Leading Foodservice Chains
      • Australian Homemade Enters U.S. Marketplace
      • La Dolce Vita Wants to Show America True Gelato
      • got Milkshakes?
      • Consumers Scream for the Real Thing
        • Table Select U.S. Frozen Dessert Foodservice Chains, Projected* Number of Units, 2005
        • Table U.S. Frozen Dessert Foodservice Chains, Ranking in Entrepreneur's 26th Annual Franchise 500, 2005
    • Competitive Retail Overview
      • The Retail Frozen Desserts Marketplace
      • Overview of Retail Marketers
      • Dreyer's Leads as Top Retail Marketer, but Unilever Is in a Very Close Second Position
      • Top Retail Marketer
        • Table Total U.S. Mainstream Retail Sales of Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Top-10 Marketers Sales and Shares, 2005 (in millions of dollars)
      • Unilever Brand Number-One in Ice Cream and Frozen Novelties
        • Table Total U.S. Mainstream Retail Sales of Packaged Ice Cream: Top-10 Brands Sales and Shares, 2005 (in millions of dollars)
        • Table Total U.S. Mainstream Retail Sales of Packaged Ice Cream: Top-10 Marketers Sales and Shares, 2005 (in millions of dollars)
      • Dreyer's Also Leads in Brand and Marketer in Frozen Yogurt
        • Table Total U.S. Mainstream Retail Sales of Packaged Frozen Yogurt: Top-10 Brands Sales and Shares, 2005 (in millions of dollars)
        • Table Total U.S. Mainstream Retail Sales of Packaged Frozen Yogurt: Top-10 Marketers Sales and Shares, 2005 (in millions of dollars)
      • CoolBrands Owns the Leading Sherbet/Sorbet/Water Ice Brand Thanks to Dreyer's
        • Table Total U.S. Mainstream Retail Sales of Packaged Sherbet/Sorbet/Water Ice: Top-10 Brands Sales and Shares, 2005 (in millions of dollars)
        • Table Total U.S. Mainstream Retail Sales of Packaged Sherbet/Sorbet/Water Ice: Top-10 Marketers Sales and Shares, 2005 (in millions of dollars)
      • Frozen Novelty Sales Are Very Branded, But Very Fragmented
        • Table Total U.S. Mainstream Retail Sales of Frozen Novelties: Top-15 Brands Sales and Shares, 2005 (in millions of dollars)
        • Table Total U.S. Mainstream Retail Sales of Frozen Novelties: Top-10 Marketers Sales and Shares, 2005 (in millions of dollars)
      • Retail Marketers Shine in 2005
    • Advertising and Promotion
      • Frozen Dessert Advertising and Promotion Trends
      • Advertising Spending Low, But Higher in 2005
      • What's Different at Dairy Queen? The Company Is Advertising
      • The Best in Frozen Desserts Merchandising From Summer 2003
      • Baskin-Robbins Runs Master Taster Contest
      • élan Honors Women Who Exemplify Spirit and Vitality
      • Kids Dream Up Ideas for the World's Coolest Frozen Pop
      • The Company Also Launches a Photo Contest
      • Lucky HSN Viewers Receive Free Slow Churned Light Ice Cream
      • Starbucks Celebrates National Ice Cream Month
      • Ben & Jerry's Stays Focused with its Efforts
    • Competitive Profile: Australian Homemade (Only Natural USA LLC), New York, New York
      • Company Overview
      • Upscale Comfort from Down Under
    • Competitive Profile: Baskin-Robbins USA, Glendale, California
      • Company Overview
      • Complementary Day-Part Branding
      • Almost 1,000 Flavors and Counting
      • Baskin-Robbins Celebrates its 60th Birthday
      • Baskin-Robbins Runs Master Taster Contest
    • Competitive Profile: Blue Bell Creameries L.P., Brenham, Texas
      • Company Overview
      • Growing Blue Bell's Hispanic Flavors
      • Another Innovative Flavor Twist for 2005
      • Entrepreneur of the Year Lifetime Achievement Award
      • Blue Bell Postcard Found in Iraq Provides Memories of Home
    • Competitive Profile: Brigham's, Inc., Arlington, Massachusetts
      • Company Overview
      • Expanding Product Lines Through Acquisition
      • élan Honors Women Who Exemplify Spirit and Vitality
      • Brigham's Reversed the Curse
      • Teaming Up to Celebrate with Red Sox Fans
      • For a Wicked Good Time?Say Ah not R
      • Create the Ultimate Spoon-Licking Celebration
      • New Novelties Designed for C-Stores
    • Competitive Profile: Carvel Corp., Atlanta, Georgia
      • Company Overview
      • FOCUS Brands Celebrates Record Results
      • Carvel Gets Into Co-branding
      • Many Firsts for Carvel
    • Competitive Profile: Cold Stone Creamery, Inc., Scottsdale, Arizona
      • Company Overview
      • Cold Stone Heads North
      • Expanding into Japan
      • Five New Flavors for 2005
    • Competitive Profile: CoolBrands International, Inc., Ronkonkoma, New York
      • Company Overview
      • Other Businesses CoolBrands Is Into
      • How the Company Came to Be CoolBrands
      • Acquisition Initially Translated to Increased Profitability
      • That Infamous Day in July 2004
      • Settling Out of Court
      • The Loss Was Too Much for CoolBrands' Bottom Line
      • Gaining Some Culture, Cultured Products That Is
      • More and More Distribution Deals, Too
      • New Licensed Brands Cost Money to Develop
      • More on No Pudge!
      • The Tropicana Relationship
      • A Whole New Category: Frozen Yogurt for Breakfast
      • Getting Better for Kids
    • Competitive Profile: Dippin' Dots, Inc., Paducah, Kentucky
      • Company Overview
      • Cost of Dipping in Dots
      • One of the Fastest-Growing Franchises
      • Manufacturing and Distribution . . . Temperature Is Key
      • Flavorful Fun Can be Vended
    • Competitive Profile: Dreyer's Grand Ice Cream Holdings, Inc., Oakland, California
      • Company Overview
      • The New Dreyer's Holdings
      • Financial Results Not Comparable
      • Figures for 2004 Are Straight Forward
      • New Company Makes First Noteworthy Acquisition
      • A Small Change in Management
      • Brand Leaders at Retail
      • Growing in Foodservice
      • A Brief Background on Häagen-Dazs
      • Back to Dreyer's and Nestlé, Consolidation Was Inevitable
      • Direct-Store-Delivery Program
      • The Future of Light Ice Cream Is Slow Churned
      • When Indulgence Meets Light
      • Dibbing Into Indulgence with Snack Ice Cream
      • Dreyer's Studies Consumer Wants and Needs
    • Competitive Profile: HP Hood LLC, Chelsea, Massachusetts
      • Company Overview
      • HP Hood LLC Forms in 2004
      • A Leader in Ice Cream and Other Frozen Desserts
      • Acquisitions Bring Strong Frozen Dessert Brands to HP Hood
      • The Red Sox Connection
      • A Co-branding Deal with the Dough Boy
      • Hood Still Home Delivers
    • Competitive Profile: Unilever Ice Cream Co., Green Bay, Wisconsin
      • Company Overview
      • Good Humor-Breyers' Beginnings
      • Smart Eating for Today's Health-Conscious Consumer
      • Getting Smarter in 2005
      • Breyers' Gets Double Churned
      • Co-Branding Is an Indulgent Business
      • Good Humor-Breyers' Distribution Channels
      • Ben & Jerry Team Up
      • The Ben & Jerry's Acquisition
      • Ben and Jerry's Gets a New Chief
      • The Scoop Shop Business
      • Ben & Jerry's Is Mood Food
      • And It Is Soul Food
      • Other New Products for 2005
    • Competitive Profile: Wells' Dairy, Inc., LeMars, Iowa
      • Company Overview
      • Dairy Industry Pioneer Fay Robert Wells Dies in 2005
      • State-of-the-Art Facilities
      • More Building Underway
      • Co-Packing is Big Business for Wells' Dairy
      • Friazos for Foodservice
      • The Ultimate Reward for Retail
      • Technology to Stay Soft in the Freezer
  • Distribution and Sales Outlets
    • Key Points:
    • Foodservice Is Largest Distribution Channel
      • Distribution Methods
      • Direct Delivery Advantages
      • The Cost of Face-To-Face Business
      • How DSD Helped Dreyer's Grow
      • The New Dreyer's Resulted in Ice Cream Distribution Changes
      • CoolBrands Lands Distribution Contract with Unilever
      • CoolBrands Continues to Grow with 7-Eleven Deal
      • World's Largest Freezer Assists with Distribution Efficiencies
      • Local Marketers Invest in Distribution, Too
      • Distributing Refrigerated and Frozen on the Same Truck
      • Warehouse Distribution
      • Smaller Marketers Work Through Brokers
      • Electronic Data Aids in Restocking
      • Distribution Is Second Highest Cost Next to Production
    • Retail Outlets
      • Shopping Options Are Plentiful
      • Different Types of Retail Outlets
      • Traditional Supermarkets Account for 71.6% of Retail Sales
      • Different Formats Attract Consumers for Their Varied Needs
      • Traditional Supermarkets Down in Number
      • Leading Retail Chains
      • What Will 2006 Bring?
      • Drug Stores Suffer Because of Stocking Issues
      • A New Retail Player Is Entering the Scene
      • Dollar General Sells More Blue Bell Ice Cream
      • For All Stores, Out-of-Stock Product Limits Growth
      • Marketers Have a Wish List for Retailers
      • Slotting Allowances at Supermarkets
      • Receiving Product
      • Freezer Types
      • Freezer Arrangements
      • It's Often Complete Chaos with Novelties
      • Heavily Discounted Category
      • There's a Plethora of Products Out There
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Suggested Retail Price of Selected Products, 2005
      • Private Label Offers Price Breaks
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Premium Ice Cream), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Superpremium Ice Cream), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Sundae Cone Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Vanilla Ice Cream Sandwich Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Ice Cream Bar Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Superpremium Ice Cream Bar Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Fruit Juice Bar Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Water Ice Stick Bar Novelties), 2005
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Packaged Sherbet/Sorbet/Water Ice, and Frozen Novelties: Private Label vs. Branded (Comparative Retail Price of Push Tube Novelties), 2005
      • The Club Store Price Advantage
      • Multi-Packs and Family-Size Products
        • Table U.S. Packaged Ice Cream, Packaged Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties: Suggested Club-Store Prices of Selected Products
      • Other Retail Outlets
    • Foodservice Outlets
      • Many Places to Enjoy Ice Cream
      • The New Frozen Yogurt Shop Is More of a Café
      • The Starbucks Effect
      • The Trend in Cold-Surface Blending
      • Opening an Ice Cream Store in the Cold Season
      • Some Restaurants Revolve on Ice Cream on the Menu
      • Kiosks Make Frozen Desserts Available Anywhere
      • Mobile Vending Includes Pushcarts and Trucks
      • Fast-Food Outlets Sell a Lot of Product Made From Mix
      • Vended Frozen Novelties Hit Billion Dollar Mark in 2004
      • Innovative Product Sold Through Sub-Zero Vending Machines
      • Ice Cream Vending Background
      • Modern Frozen Novelty Vending Machines
      • Increasing Vending Profits
  • The Consumer
    • Key Points:
    • The Economy and Its Impact on Consumer Confidence
      • Today's and Tomorrow's Consumer
      • How Do Americans Shop for Foods and Beverages?
      • What Happened to the Low-Carb Consumer?
      • Consumers Focus on Formulations to Combat Obesity
      • Today's Nutrition Savvy Consumer
      • Consumers Are in an Overall Wellness Revolution
      • The Role of Convenience and Nutrition
      • Ice Cream Is Consumed by All Types of Consumers
      • Your Customer Is Anyone with a Mouth
      • But Coffee Ice Cream Is Definitely More Popular in Certain Cities
      • And With Pie Comes Ice Cream
      • What's Your Ice Cream Indiscretion?
      • Ice Cream Is a Mood Food
      • Europeans Perk Up Over Ice Cream
      • When Are Consumers Brand Loyal?
      • Knowing What You Want
      • The C-Store Shopper Is Unique
      • Opportunities with the Hispanic Consumer
      • So Who Is the Organic Consumer?
      • Key Packaged Organic Categories Include Dairy Products
        • Table Categories of Organic Foods Purchases by Those Who Buy Organic
      • But Do Consumers Really Know What Organic Means?
        • Table Consumer Responses About Requirements for Foods to Be Called Organic (Unaided)
      • Organic Users Show Greater Understanding
      • Organic Industry Must Educate Consumers
      • Organic Foods Perceived as Healthier
        • Table Reasons Why Consumers Choose Organic Foods and Beverages
      • 60% of Shoppers Feel Organic Foods Are Healthier
      • Another Survey Confirms Perspective that Organic Is Healthier
        • Table Percent of Consumers Who Agree Organic/Natural Food Is Beneficial
      • Education Levels Higher for Organic Shoppers
      • As Market Grows, Consumer Profile Changes
      • Frequency of Use Increasing
      • Demographics of Organic Users and Non-Users
        • Table Percent of Adult Consumers Who Use or Do Use Organic Foods and Beverages
    • Consumer Demographics
      • Eating Occasions
      • Usually as a Snack or Dessert
      • The Teen-Aged Consumer
      • U.S. Per Capita Production
        • Table U.S. Total and Per Capita Production of Frozen Desserts, 1920-2003
    • Simmons Consumer Survey
      • Simmons Data on Frozen Desserts
        • Table Percent of U.S. Adult Consumers Who Use Ice Cream, Frozen Yogurt, Sherbet/Sorbet/Water Ice, and Frozen Novelties by Product Type and Brand, 2005
      • Regional Brands Dominate Certain Parts of the Country
        • Table Percent of U.S. Adult Consumers Who Use Ice Cream and Sherbet by Brand and Region, 2005
      • Who Is Eating What Type of Frozen Desserts?
        • Table Demographic Characteristics Favoring Purchase of Ice Cream (Regular/Not Diet), Sherbet, Sorbet, and Frozen Novelties, 2005
      • Frozen Yogurt Is Quite the Phenomenon
        • Table Demographic Characteristics Favoring Purchase of Frozen Yogurt: Full-Fat/Regular vs. Low-Fat vs. Nonfat, 2005
      • The Power of a National Brand
        • Table Demographic Characteristics Favoring Purchase of Ice Cream: National Branded Ice Cream vs. Store Brand/Private Label Ice Cream, 2005
      • Purchasers of Superpremium Ice Cream
        • Table Demographic Characteristics Favoring Purchase of Superpremium Ice Cream by Brand, 2005
      • Foodservice Frozen Dessert Purchasers Are Varied
        • Table Demographic Characteristics Favoring Purchase of Foodservice Frozen Desserts by Brand, 2005
      • Two Age Extremes When It Comes to Ice Cream Bar Brands
        • Table Demographic Characteristics Favoring Purchase of Frozen Novelties (Ice Cream Bars) by Brand, 2005
      • Other Frozen Novelties Skew Young
        • Table Demographic Characteristics Favoring Purchase of Frozen Novelties (Fruit Bars, Cones, Push Tubes, and Water Ices) by Brand, 2005
      • With Frozen Yogurt, It's All About Location
        • Table Demographic Characteristics Favoring Purchase of Frozen Yogurt by Brand, 2005
      • Let's Talk About Kids
      • Kids Use Ice Cream More Than Adults
      • Brands Become More Important With Age
        • Table Percent of U.S. Kids Who Use "Ice Cream" Products by Type and Brand, January 2004 – September 2004 (U.S. Children Aged 6-11 Years Old)
        • Table Percent of U.S. Teens Who Use "Ice Cream" Products by Type and Brand, January 2004 – September 2004 (U.S. Children Aged 12-17 Years Old)
  • New Product Trends
    • Key Points:
    • "Ice Cream" Knows No Limits
      • Extra Churning Is the Future for Light
      • Healthy Ice Cream Gets Smart
      • Others Are Investing in Research and Development
      • Ice Cream Is Positioned as the Healthy Dessert
      • Sherbet and Frozen Yogurt Are Naturally Healthful
      • Marketers Say Take Another Look at Frozen Yogurt
      • Grab-and-Go Frozen Yogurts Bars
      • The New Frozen Yogurt Shop Is More of a Café
      • Fruits and Nuts for Health, Too
      • Low-Carb: Hello, Goodbye
      • A Year Ago, Low-Carb Longevity Was Questioned
      • Kids' Products Jump on the Health Bandwagon
      • Novelties Provide Portion Control for Adults
      • Indulgence Still Strong
      • When Indulgence Meets Light
      • "TRU" Indulgence Using Häagen-Dazs
      • Dibbing Into Indulgence with Snack Ice Cream
      • Co-branding with Inclusions
      • Pre-Packaged and Portioned Soft-Serve . . . With Toppings
      • Extreme Formulations for Today's Tween
      • And Then There's Organic
      • Hispanic Flavors Showing Up in Ice Cream
      • Authentic Italian Gelato Gets Packaged
      • Limited Edition Flavors
      • Holiday Flavors
      • Now, Just What Is a Beadlet?
      • Something for Man's Best Friend
      • Strictly Foodservice
      • The Starbucks Effect
      • Pre-Cut Ice Cream Cakes for Foodservice Dining
      • Foodservice Kits for Party Time
      • Healthy Options for Kids' Meals
      • Foodservice Flavor Fusion
      • When Sweet Meets Savory
      • Trend Stems from Around the World
      • When Science and Ice Cream Meet
      • Ingredient Suppliers Offer Formulating Assistance
      • Trends in Inclusions
      • Textured Variegates Present Innovation Opportunities
      • What Ingredient Suppliers Project for the Future
    • New Product Introductions
      • Introductions Have Been Plentiful
        • Table U.S. Packaged Ice Cream: Select New Products by Marketer, Brand, and Description, 2004-2005
        • Table U.S. Packaged Frozen Yogurt: Select New Products by Marketer, Brand, and Description, 2004-2005
        • Table U.S. Packaged Sherbet/Sorbet/Water Ice: Select New Products by Marketer, Brand, and Description, 2004-2005
        • Table U.S. Frozen Novelties: Select New Products by Marketer, Brand, and Description, 2004- 2005
        • Table U.S. Foodservice Ice Cream, Frozen Yogurt, and Sherbet/Sorbet/Water Ice: Select New Products by Marketer, Brand, and Description, 2004-2005
  • Addresses of Selected Marketers

Abstract

Move over coffee cafe and make room for the ice cream shop—the new social gathering spot for kids, families and even singles. Now that $4.00 lattes are the norm, consumers have no qualms about spending $7.00 on an ice cream cone, as well as a couple of hours in an ice cream parlor outfitted with sofas and internet access. Indeed, today’s almost $22 billion retail and foodservice ice cream business is all about connecting with consumers. Have it be via co-branding, made-to-order, or simply specific nutritional appeal, packaged ice cream and foodservice marketers are aggressively innovating and marketing their wares in order increase their share of dollar sales. The fact is that the ice cream category, as large as it is, is not growing much faster than the population. In fact, per capita consumption is likely down, but dollar sales are growing. Consumers are not eating more ice cream, but they are paying more than they ever have before for the ice cream they eat. Part of this is because of the expensive inclusions added to frozen desserts, as well as the innovative formulations, including slow-churned, reduced-sugar, and even fortified. From pints to squrounds, and cones to sandwiches, U.S. consumers love ice cream and love options, hence the variety and the continued innovation.

Report Methodology
The information in The U.S. Market for Ice Cream is based on both primary and secondary research. Primary research involved on-site examination of the retail milieu, interviews with marketing, public relations and industry analysts within the food market and consultants to the industry. Market size data was derived from Information Resources, Inc. Secondary research entailed data-gathering from relevant trade, business, and government sources, including company literature. New product information is gathered via literature research, personal interviews and data compiled by ProductScan, a service of Datamonitor. Consumer behavior patterns and data were derived from Simmons Market Research Bureau’s National Consumer Survey for Spring 2005.

What You’ll Get in this Report
The U.S. Market for Ice Cream makes important predictions and recommendations regarding the future of this market, and pinpoints ways current and prospective marketers can capitalize on current trends and spearhead new ones. No other market research report provides both the comprehensive analysis and extensive data that The U.S. Market for Ice Cream offers. The report addresses the following segments:

  • The Market (including market size and composition, and projected market growth)
  • The Marketers (including discussions of specific marketer brand and market shares)
  • Competitive Profiles (of the mainstream marketers, specialists and up-and-coming niche players, and analyses of the products they market)
  • The Products
  • Trends and Opportunities

Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs.

How You Will Benefit from this Report
If your company is already competing in the ice cream or related frozen dessert industry, or is considering making the leap, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for ice cream, frozen yogurt, sherbet and frozen novelties, as well as projected sales and trends through 2010. Contributing to that understanding will be a complete analysis of sales data, and a detailed discussion of the ice cream and related frozen dessert consumer based on Simmons data.

This report will help:

  • Marketing Managers identify market opportunities and develop targeted promotion plans for ice cream, frozen yogurt and frozen novelties.
  • Research and development professionals stay on top of competitor initiatives and explore demand for ice cream and related frozen desserts.
  • Advertising agencies working with clients in the food industry understand the product buyer to develop messages and images that compel consumers to purchase these products.
  • Business development executives understand the dynamics of the market and identify possible partnerships.
  • Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively.


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