Restaurants

Foodservice players are constantly adapting to evolving consumer menu attitudes and preferences as they relate to four themes: healthful eating choices; sustainability and the environment; cuisine innovation and cultural change; and menu choice decision making and menu promotion strategies.  The reports in this collection aid in understanding how these themes affect the present and future growth of the U.S. restaurant industry. Topics touch on menu staples such as breakfast foods, coffee, tea, meat, and poultry, and expands to include discussions on how social media and technology are changing the way restaurants do business and reach customers.