MarketLooks:The U.S. Market for Gourmet/Specialty Beverages & Confectionery
MarketLooks, from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Market for Gourmet/Specialty Food & Beverages
Published: November 2003
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The following is the abstract from the full report:
Packaged Facts’ new 3-volume market research series, The U.S. Market for Gourmet and Specialty Foods and Beverages, is the executive’s guide to the burgeoning market for gourmet and specialty oriented food and beverage consumption in this country. Here are expertly analyzed quantitative and qualitative data on market size and growth (covering both mass and prestige outlets), societal trends, and the competitive situation for three popular and growing food and beverage categories: Beverages and Confectionery; Gourmet Condiments/Cheese; and Foods and Ready-to-Eat Refrigerated and Frozen Meals.
- The Overview
- Product Categories
- Market Size and Growth
- Market Composition by Retail Outlet
- Market Forecasts
- Competitive Situation and Marketing Dynamics
- Retail and Internet Trends
- The Consumer
- Trends and Opportunities
- Campbell Soup Co.
- Nestlé S.A.
- Starbucks Corp.