Unbanked Millennials: A Matter of Perspective

Unbanked Millennials: A Matter of Perspective

The theory that Millennials are abandoning banks may be overblown, depending on how their banking relationships with those banks are being defined.


The truth of the consumer banking matter

The truth of the consumer banking matter

Myths, half truths, falsehoods. Consumer banking in the modern era is fraught with as many unfortunate misconceptions as it is growth opportunities. In this blog, Packaged Facts sorts fact from fiction and sheds light on how important this segment of the financial services still is to Americans of all ages.


Prepaid cards make inroads with Millennials

Prepaid cards make inroads with Millennials

Prepaid cards are an ideal vehicle to provide Millennials with a low-cost, mobile- and tech-forward payment instrument for everyday use—a strategy not lost on market participants seeking to broaden their user base.


Millennials: Unbanked but bankable?

Millennials: Unbanked but bankable?

Packaged Facts is your trusted source for market research on the financial services industry. We cover topics ranging from financial services for small businesses to debit & credit cards to mobile payments. See our full catalog of related reports here.

June 27 - Survey analysis performed for Packaged Facts’ Underbanked and Unbanked Consumers report suggests a clear general trend away from having checking and savings accounts at traditional banking institutions even while consumers eschewing th...


Millennial adults increasingly seek alternatives to traditional banking

Millennial adults increasingly seek alternatives to traditional banking

While consumers historically underserved by mainstream financial services industry are often referred to as unbanked or underbanked, young adults are quickly joining their ranks. In Unbanked and Underbanked Consumers in the U.S., 3rd Edition , Packaged Facts found that the percentage of 18-24s who self-identify as unbanked has grown by almost 25% during 2005-2013. This jump has likely been influenced by recession-driven unemployment and wage trends that have disproportionately affected younger e...