Salty Snack Sales Bolster PepsiCo’s Q2 Earnings

Salty Snack Sales Bolster PepsiCo’s Q2 Earnings

More than half of the U.S. salty snacks market is controlled by PepsiCo, according to the Packaged Facts report “Salty Snacks: U.S. Market Trends and Opportunities”


Food Gifting Occasion Innovation

Food Gifting Occasion Innovation

Given the outsized importance major holidays and tradition play in their market, food gifting marketers must continue inventing and reinventing food gifts and to keep a watchful eye for ways to broaden holiday-related purchase rationales.


Snacking Is the New “Big Cheese”

Snacking Is the New “Big Cheese”

Marketers are aggressively trying to spur and meet demand for what many consumers look for in cheese: dairy goodness, indulgence, and new flavor experiences.


10% discount on “Salty Snacks” report for National Popcorn Day

10% discount on “Salty Snacks” report for National Popcorn Day

Popcorn—especially ready-to-eat varieties—is an important food retail segment to watch in 2017. Use promo code PopTen17 at checkout to save 10% on “Salty Snacks in the U.S., 4th Edition” before the end of February.


On National Junk Food Day and beyond, the popularity of salty snacks licks the competition 24/7/365

On National Junk Food Day and beyond, the popularity of salty snacks licks the competition 24/7/365

There are 50 million consumers who often snack between meals and agree that “salted snacks are my favorite snack.” Packaged Facts reveals who they are and how to market to them in our report Salty Snacks in the U.S.

It’s National Junk Food Day, and with Americans nationwide indulging in junk foods ranging from the traditional to the weird and wacky, it’s a perfect time to pay homage to the granddaddy of all junk foods-the salty snack.

Whether it be the crunchy potato chip, the versatile corn...


Not all salty snackers look like Homer Simpson

Not all salty snackers look like Homer Simpson

Nearly everybody eats salty snacks at one time or another. More than 90% of households in the country report using a salty snack in the past 30 days. Potato chips are eaten by 85% of American households. Corn/tortilla chips/cheese snacks rank next in popularity (72% of households), followed by popcorn products (71%) and pretzels (55%).

Although salty snacks are a ubiquitous part of American diets, some of us crave salty snacks much more than others do. There are 50 million Americans who say th...


Worldly snack tracking: Brazilian brigadeiros

Worldly snack tracking: Brazilian brigadeiros

Move over Parisian macarons and Pennsylvania Amish whoppie pies: Brazil’s beloved brigadeiro (pronounced bree-gah-day-ro) may be next in line as America’s latest sweet snack trend. A traditional treat at Brazilian social events, this humble confection is made with chocolate, condensed milk and butter that are slowly cooked down to a smooth, creamy consistency. Once cool, the chocolate is scooped into rounds and rolled in toppings such as chocolate or multi-colored sprinkles, nuts or coconut. Bri...