- by Daniel Granderson
- November 2 2018
- cats
- dogs
- Durable Goods
- pet
- pet market research
- pet products
- pet retail
Durable Pet Products Keep Getting Smarter
Convenience is the word in the durable pet products market, with high-tech features and automation allowing pet owners to connect with their pets more easily and participate in their well-being more directly.
- by Daniel Granderson
- September 4 2018
- pet
- pet food
- pet products
- pet retail
Anglers vs. Hunters: Who is More Interested in Feeding Wild Birds?
The hunting and fishing channel could become another useful retail channel for marketers of wild bird food products, putting products in front of almost a quarter of those who are already buying wild bird foods and non-food products.
- by Daniel Granderson
- August 22 2018
- marketing
- packaging
- pet food
- pet products
- pet retail
Make That Pet Food Packaging Pretty
Given the increased premiumization of pet foods, it is not surprising younger pet owners are just as interested in beautiful packages of pet food to signify their devotion to their pets.
- by Daniel Granderson
- August 15 2018
- pet
- pet food
- pet products
- pet retail
Wild Birds Aren’t Picky Eaters
One of the appeals of participating in wild bird feeding as a pastime is that it is a fairly low-maintenance, and stress-free activity which can be done on individual schedules, budgets, and effort levels.
- by Daniel Granderson
- May 3 2018
- cats
- dogs
- pet
- pet products
- pet retail
- pet trends
Clean Pets Mean Happy Pet Owners
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The “pets as family” trend, fueled by empty-nesting Boomers and Millennials who know no other kind of pet ownership, has put grooming services and products front and center
- by Daniel Granderson
- April 17 2018
- cats
- dogs
- mergers and acquisitions
- pet food
- pet market
- pet retail
What We're Reading: 14 Acquisitions in Pet Food Industry So Far in 2018
So far in 2018, pet food companies and ingredient suppliers have announced at least fourteen mergers and acquisitions, according to PetfoodIndustry.com.
- by Daniel Granderson
- April 6 2018
- cats
- dogs
- mergers and acquisitions
- pet food
- pet industry
- pet market
- pet retail
J.M. Smucker’s Acquisition of Nutrish Points to Larger Industry-Wide Shift to Premium Pet Products
Natural, premium, and superpremium pet foods and treats continue to rise in both sales and popularity with pet parents
- by Daniel Granderson
- March 28 2018
- pet market
- pet research
- pet retail
Channeling Fish, Bird, Small Animal, and Reptile Sales
It's clear that pet store chains are the most popular channel for pet owners looking to purchase something for their pet for fish, small animal, and reptile owners.
- by Daniel Granderson
- March 19 2018
- Amazon
- cats
- dogs
- online retail
- pet market
- pet market research
- pet retail
Pet Specialty/Mass-Market Pet Food Floodgates Open
With its virtual marketplace, e-commerce is pounding away at the already cracked wall between pet specialty and mass channels.
Blue Buffalo Trades Some Mystique for Mass-Market Sales
Describing the move as “the natural evolution” of its marketing strategy, Blue Buffalo is now marketing select treat and food products in its entry-level LPF brand line at Target, Meijer, Kroger, and Publix
