Puppy Love: Mental and Emotional Health Pet Services

Puppy Love: Mental and Emotional Health Pet Services

There’s no question owning a pet is good for your health. It’s also a good way to help others.


Horsing Around: Why Equestrianism Will Gain Ground as Potential Cure for Summertime Blues

Horsing Around: Why Equestrianism Will Gain Ground as Potential Cure for Summertime Blues

With the school year entering its final stretch, young consumers (whether kids or their Millennial moms) are already starting to think about something interesting to do this summer. Enter the equine industry.


Pet Family Feud: Fun, Games, & Packaged Facts

Pet Family Feud: Fun, Games, & Packaged Facts

While unlikely to ever appear on the Game Show Network, Pet Family Feud debuted on April 3, thrilling and informing the audience at the 25th Annual Petfood Forum in Olathe, Kansas. The gameshow/workshop activity was hosted by Packaged Facts’ research director David Sprinkle.


46% of Pet Owners Buy Pet Products Online, Reveals Packaged Facts Ahead of Upcoming Pet Expo Presentation

46% of Pet Owners Buy Pet Products Online, Reveals Packaged Facts Ahead of Upcoming Pet Expo Presentation

While online sales still pale in comparison to sales at physical stores, sales in the digital realm continue to grow at a rapid pace. On March 22, Packaged Facts will discuss trends in online purchasing of dog and cat products at Global Pet Expo.


For pet marketers, the natural and organic segment is competitive catnip

For pet marketers, the natural and organic segment is competitive catnip

Gone are the days when pet owners had to seek out their local independent pet store to find a decent selection of natural pet products. Today, natural, organic and eco-friendly pet products generate billions of dollars of sales annually across a wide range of channels--and the market just keeps growing.


Mars Inc.'s Acquisition of VCA: More Fidos, Fewer Sugars

Mars Inc.'s Acquisition of VCA: More Fidos, Fewer Sugars

The VCA deal gives Mars further latitude for growth beyond the mass-market product arena. That’s especially important because it’s not just kibble sales that have flattened in the mass market; the same is true for candy. Even in the case of Mars, with its globally iconic portfolio of chocolate and non-chocolate (sugar) candy brands, confectionery manufacturers face considerable challenges to growth.


Hispanic pet owners chart a different course

Hispanic pet owners chart a different course

The past decade has seen a dramatic increase in the number of Hispanic pet owners in the United States. Between 2007 and 2016 the number of Latinos with pets in their homes skyrocketed from 11.4 million to 20.4 million as the pet ownership rate among Hispanics grew from 40% to 55%.


More than 7 million households in Canada own pets

More than 7 million households in Canada own pets

In the just-released Canadian Pet Market Outlook, 2 nd Edition (May 2015), Packaged Facts reports that 7.3 million Canadian households have pets. Featuring dozens of expert insights into the Canadian pet market, including recommendations regarding the future of the industry, drivers, sales figures, and more, the report is a must own addition to any research library.

Purchase a copy before October 1 and receive a 5% discount using promo code PFCPMO2015. Visit http://www.packagedfacts.com/Canadi...


Pet industry gets bigger by getting smaller

Pet industry gets bigger by getting smaller

Small seems to be the way to go in the pet industry. It’s happening in a number of ways.



Big box pet specialty retailers Petco and PetSmart have been focusing their recent expansion efforts on opening smaller format stores. Unleashed by Petco stores, which are about 5,000 square feet, the company’s smaller format retail locations now exceed 100 stores. The concept was launched in just 2009. Similarly, PetSmart plans to open 18 to 24 stores in the 6,000 foot range this year.



Pet owners ar...


U.S. pet market drivers to be discussed by Packaged Facts David Sprinkle at PIJAC Top2Top conference in April

U.S. pet market drivers to be discussed by Packaged Facts David Sprinkle at PIJAC Top2Top conference in April

April 21 - Combining Packaged Facts’ extensive monitoring of the pet products market with new proprietary Pet Owner Survey data for 2014, Packaged Facts research director David Sprinkle will present on current trends and future directions for pet product marketing and retailing, along with consumer patterns across the full spectrum of the market, including pet food and nonfood pet supplies.

Mr. Sprinkle’s presentation will be part of the PIJAC (Pet Industry Joint Advisory Council) Top2Top conf...