The Prepaid Card Evolution

The Prepaid Card Evolution

These days, general-purpose reloadable prepaid cards are better served by the phrase “prepaid account,” which helps underscore their evolution from payment cards to fully-fledged banking products.


Goldman Sachs Reaches for the Apple (Pay Credit Card)

Goldman Sachs Reaches for the Apple (Pay Credit Card)

Backed by the marketing muscle of Apple as the world’s largest company by market value, the reach of its ecosystem, and the loyalty of many of its customers, the card could make a splash at the deep end of the consumer payment pool, at top-of-digital-wallet and incent more iPhone users to migrate to Apple Pay.


African-Americans Help Drive Growth in Financial Services, but Missed Opportunities Persist

African-Americans Help Drive Growth in Financial Services, but Missed Opportunities Persist

Between 2006 and 2016 African-Americans were responsible for a significant portion of the growth in several key categories of financial services.


ACH: Beat It or Join It?

ACH: Beat It or Join It?

In the U.S., electronic B2B payment value remains dominated by ACH: Packaged Facts in the report "Commercial Payment Cards: U.S. and Global Market Trends, 10th Edition" estimates that commercial cards comprised 3.7% of electronic B2B payment value in 2016.


The Costco AnyWhere Visa: Off to the Races

The Costco AnyWhere Visa: Off to the Races

Industry watchers have debated the viability of the Costco Visa credit card program since Citi announced acquiring it, but the move could prove profitable sooner rather than later.


Retailer-Specific Mobile Apps an Important Means of Consumer Engagement

Retailer-Specific Mobile Apps an Important Means of Consumer Engagement

Retailer-specific mobile apps have become an important means of consumer engagement. They have been downloaded by a majority (53%) of smartphone users, and 42% have used them in the past 30 days, according to "Private Label Credit Cards in the U.S., 10th Edition."


How Does It Feel To Be Affluent In An Age Of Inequality?

How Does It Feel To Be Affluent In An Age Of Inequality?

A recent Packaged Facts report ("Affluent Consumers: Demographic Patterns and Spending Trends, 7th Edition", October 2017) reveals that an ongoing change in consumer values is a major part of the evolving mindset of upper-income consumers in an age of inequality


Latinos hold the key to growth

Latinos hold the key to growth

Marketers and retailers have long recognized the exceptional role Hispanic consumers play in their growth strategies. Sheer numbers are one reason. Yet, Hispanics embody far more than just an extraordinarily fast-growing population segment of the American population. They now represent a market with outsize spending power that will only continue to grow in the future.


The truth of the consumer banking matter

The truth of the consumer banking matter

Myths, half truths, falsehoods. Consumer banking in the modern era is fraught with as many unfortunate misconceptions as it is growth opportunities. In this blog, Packaged Facts sorts fact from fiction and sheds light on how important this segment of the financial services still is to Americans of all ages.


What’s in your (digital) wallet?

What’s in your (digital) wallet?

This blog is based on the report Mobile Payments in the U.S. View the abstract and table of contents here.

Aug. 10 - Take a peek at your wallet or purse and what do you see? A little cash? A driver’s license? Employee ID and insurance cards? Some lint? And, of course, a nice mix of payment cards?

For a card issuer, it all comes down to where their card stands in your wallet: is it your primary card, the one that sits at the top of your wallet-the one you grab the most when paying? For many i...