- by Daniel Granderson
- January 2 2020
- eco-friendly
- food marketing
- food research
- food retail
- food shoppers
- food trends
- local foods
- natural foods
- organic food
Many Brands Succeeding with Affluent Food Shoppers Share Common Threads

Affluent consumers favor small food brands that market their products based on the themes of simplicity, honesty, freshness, local ties, Fair Trade, eco-friendliness, and philanthropy.
- by Daniel Granderson
- May 14 2019
- food and beverage
- food marketing
- food research
- kids
- kids food
- marketing
Food Marketers Get Creative Helping Families Eat More Fruits and Veggies

Food industry players and marketers are aligning as allies to parents in the battle to get kids to eat fruit and veggies through the “stealth health” movement, among other efforts.
- by Noah Miller
- July 13 2017
- food ingredients
- food research
- food trends
- meal kits
17% of Adults Receive Meal Kit Delivery

In terms of convenience, the food industry already offers prepared meals. Meal kit delivery offers consumers involvement in their food experience, and to many this is critical.
- by Noah Miller
- April 6 2017
- food and beverage
- food ingredients
- food marketing
- food packaging
- food research
- food shoppers
- foodies
- foodservice
- gourmet food
- health food
- local foods
- meal kits
- prepared foods
- ready-to-eat foods
25% of Americans Purchased Meal Kits in 2016

Culinary convenience is a quality coveted by many Americans who struggle to fit meal preparation into their busy schedules. It’s no surprise, then, that meal kit delivery services are the latest and most successful attempt to provide people who are on the go with simple solutions to their mealtime problem.
- by Daniel Granderson
- December 15 2016
- alternative protein
- beef
- fish
- food and beverage
- food ingredients
- food packaging
- food research
- food retail
- food safety
- meat
- pork
- poultry
- protein
- protein sources
Consumers and meat & poultry: Transparency and knowledge
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Perhaps more than ever before, consumers want to know about what’s in their meat and poultry, how it was raised and where it came from. This need to know taps a breadth of concerns related to food healthfulness and sustainable practices, as discussed in the Packaged Facts report, "Meat, Poultry and Seafood: Restaurant Trends and Opportunities".
- by Daniel Granderson
- November 10 2016
- breakfast
- breakfast trends
- food and beverage
- food beverage
- food packaging
- food presentation
- food research
- food retail
- food trends
- healthy snacks
- snack foods
- snacking
Blurring the breakfast food lines: breakfast or snack?

Consumers continue to embrace snacking—not only as viable daypart option but also as a paradigm through which to view eating in general (smaller, more frequent meals). This has caused and will continue to cause changes in consumers’ relationships with traditional breakfast foods.
- by Daniel Granderson
- November 2 2016
- alternative protein
- food beverage
- food research
- food retail
- health and wellness
- health food
- healthy eating
- plant protein
- protein
Is health of the planet more compelling than personal health?

The recent attention being paid to plant proteins, both by ordinary consumers and the food industry, begs the question, are consumers more willing to eat less meat to help save the planet than they are to reduce their own chances of developing heart disease?
- by Daniel Granderson
- October 31 2016
- food research
- food retail
- food retailing
- health food
- healthy eating
- meal kits
- Whole Foods
Whole Foods, Purple Carrot delivering meal kits to retail stores but which consumers will bite?

Based on the number of meal kit delivery services around the country, the current numbers of meal shipments, and the almost certain entry of such services from retailers and food marketers (ahem Whole Foods), Packaged Facts conjectures that the U.S. meal kit delivery services market will generate $1.5 billion in sales by the end of 2016 and will grow to a multi-billion market over the next five years.
- by Daniel Granderson
- October 7 2016
- candy
- chocolate
- chocolate candy
- food research
- mergers and acquisitions
- premium chocolate
Will newly formed Mars Wrigley Confectionery chew up the competition?

Even in the rapidly evolving candy industry, the competition will have a hard time gumming up the works—or the profits—for leading food industry titan Mars, Incorporated. The company recently made the bullish decision to combine its chocolate business with subsidiary Wrigley to form Mars Wrigley Confectionery. It's a shrewd strategy based on Packaged Facts’ candy industry analysis in the recent report "Chocolate Candy Market in the U.S., 11th Edition".
- by [email protected]
- May 16 2016
- food
- food presentation
- food research
- meat
- plant protein
- poultry
- protein
Download slides: “Consumer Market Opportunities in Protein” from the 2016 Protein Trends & Technologies Seminar

Packaged Facts offers two reports focused on protein: Meat and Poultry: U.S. Retail Market Trends and Opportunities and Food Formulation and Ingredient Trends: Plant Proteins.
May 16 - Why are consumers turning to high-protein foods? A new free presentation from Packaged Facts presents answers through an assortment of data- and analysis-rich slides.
The slides were originally included in a speech given by Packaged Facts’ research director David Sprinkle at the 2016 Protein Trends & Technolog...