Clean Pets Mean Happy Pet Owners

Clean Pets Mean Happy Pet Owners

The “pets as family” trend, fueled by empty-nesting Boomers and Millennials who know no other kind of pet ownership, has put grooming services and products front and center


What We're Reading: 14 Acquisitions in Pet Food Industry So Far in 2018

What We're Reading: 14 Acquisitions in Pet Food Industry So Far in 2018

So far in 2018, pet food companies and ingredient suppliers have announced at least fourteen mergers and acquisitions, according to PetfoodIndustry.com.


J.M. Smucker’s Acquisition of Nutrish Points to Larger Industry-Wide Shift to Premium Pet Products

J.M. Smucker’s Acquisition of Nutrish Points to Larger Industry-Wide Shift to Premium Pet Products

Natural, premium, and superpremium pet foods and treats continue to rise in both sales and popularity with pet parents


After Millennials Have Pushed the Envelope as Pet Owners, What Can We Expect From Gen Z?

After Millennials Have Pushed the Envelope as Pet Owners, What Can We Expect From Gen Z?

Millennials have set new standards for bonding with and spending money on pets. However, the future of the pet industry in America lies not only in the hands of Millennials, but also depends on their younger counterparts in Gen Z.


Pet Specialty/Mass-Market Pet Food Floodgates Open

Pet Specialty/Mass-Market Pet Food Floodgates Open

With its virtual marketplace, e-commerce is pounding away at the already cracked wall between pet specialty and mass channels.


E-commerce Accounts for 12% of U.S. Pet Medications Market Sales

E-commerce Accounts for 12% of U.S. Pet Medications Market Sales

E-commerce is a steadily growing channel for pet medications, representing about 12% of the $9 billion American pet medications industry.


A Tail of Two Cities: Portland(s) Important to Pet Medications Market

A Tail of Two Cities: Portland(s) Important to Pet Medications Market

Two companies – based on opposite sides of the country, but in cities bearing the same name – are trying to disrupt how pet owners receive their pet medications.


Something to Chew On (aka Why Pet Owners Love Treats and Chews)

Something to Chew On (aka Why Pet Owners Love Treats and Chews)

To keep pets and pet owners engaged in the market for treats and chews, innovation is the name of the game


Blue Buffalo Trades Some Mystique for Mass-Market Sales

Blue Buffalo Trades Some Mystique for Mass-Market Sales

Describing the move as “the natural evolution” of its marketing strategy, Blue Buffalo is now marketing select treat and food products in its entry-level LPF brand line at Target, Meijer, Kroger, and Publix


“I don’t have pets…I have fur babies”: Prance Around Pet Services, LLC founder talks life as a Millennial pet parent, pet adoptions, animal welfare, and more

“I don’t have pets…I have fur babies”: Prance Around Pet Services, LLC founder talks life as a Millennial pet parent, pet adoptions, animal welfare, and more

Between 2006 and 2016 the number of 18- to 34-year-old dog owners grew by 39%. During that span Joelyne King--an entrepreneurial Millennial--turned her passion for pets into a labor of love. Here's her take on the U.S. pet industry...