Consumers souring on Greek yogurt? PepsiCo’s bid for Chobani may indicate otherwise

Consumers souring on Greek yogurt? PepsiCo’s bid for Chobani may indicate otherwise

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Feb. 10 - The reports of Greek yogurt’s death may have been greatly exaggerated. Last December the article “ Goodbye, good old Greek yogurt ” by The Washington Post detailed the apparent wane in consumer interest in Greek yogurt. Sales have noticeably begun to mature after Greek yogurt spent much of the past decade hailed as ...


Pet companies hop on yogurt bandwagon

Pet companies hop on yogurt bandwagon

Playing into the ongoing pet humanization trend, pet product manufacturers have jumped onto the yogurt bandwagon, including the product in everything from treats and rawhide chews to shampoos and conditioners.

Vetscience LLC, makers of Fruitables natural dog treats, has developed the Fruitables Greek yogurt crunchers line, currently available in three Greek yogurt flavors (coconut, vanilla, and strawberry) with pumpkin granola or oatmeal crunch.

Similarly, Redbarn Pet Products offers Greek y...


The Neandrathal didn’t eat yogurt, but in the age of brogurt, today’s man does

The Neandrathal didn’t eat yogurt, but in the age of brogurt, today’s man does

How Greek yogurt has helped pave the way for a manly yogurt

News that Dannon Yogurt, the U.S., New York-based subsidiary of Danone, signed a new marketing contract with the National Football League (NFL) as its official yogurt sponsor may have come as a surprise to many. Food Navigator U.S.A., a food industry trade publication (July 30, 2014 ), reported a deal for the 2015 season, following Super Bowl ads placed in 2012 and 2014. For yogurt-makers, ongoing ad placement in front of a male-centr...


Restaurants tap innovation in culinary development and marketing to drive protein on menus

Restaurants tap innovation in culinary development and marketing to drive protein on menus

Consumers are looking for foods that provide health and wellness benefits and contain ingredients that address illness mitigation. Packaged Facts data from a January-February 2014 survey notes that 57% of consumers are looking for foods with nutrients that address health concerns. Among the nutrients consumers are keying in on is protein. Protein provides many benefits, including its support of weight management and proper growth, immune, heart and respiratory function.

According to Packaged F...