The end of a salty snack commercial era

The end of a salty snack commercial era

A sweet discount on Packaged Facts’ Salty Snacks in the U.S., 4th Edition : 5% off with code PFSNACKS2016.

April 21 - Snacks and Super Bowl go together like … well … actually it’s pretty much impossible to make a better pairing then that. According to IRI, Americans spent an extra $1.5 billion in snacks and $767 million on candy in the two weeks leading up to Super Bowl XLIX in 2015. Of course, salty snacks like chips, pretzels, and popcorn are a key component of those snacks. In the week lead...


Register for free webinar from Packaged Facts and ECRM

Register for free webinar from Packaged Facts and ECRM

Packaged Facts’ related report on the U.S. pet market can be purchased here. Don’t forget our 10% discount through the end of April with code PFNPD2016.

April 19 - ECRM and Packaged Facts are hosting a free webcast on The U.S. Pet Market Outlook that will explore trends and growth opportunities in the Pet category. The webinar will be held May 17.

For more information, and to register, visit: https://lnkd.in/bQ5MVYA.


High-protein pet food a high-profile trend finds Packaged Facts report, upcoming presentation

High-protein pet food a high-profile trend finds Packaged Facts report, upcoming presentation

April 13, 2016 - Just how much does the pet food segment mean to the overall U.S. market for pet products and services? According to the Packaged Facts Pet Food in the U.S., 12th Edition , the pet food sector is worth $30 billion with expected annual increases of 3%-5% through 2020. Among the hottest topics involved in this projected pet food market growth is protein-which will be covered by our research director David Sprinkle in an upcoming presentation at the Petfood Innovation Workshop: Meat...


Savings all month long on Packaged Facts pet reports

Savings all month long on Packaged Facts pet reports

April 12 - It’s National Pet Day every day in April for Packaged Facts customers. Save 10% on any pet report with code PFNPD2016.

For a look at our full catalog of reports covering pet food, medications, supplements, retail trends, products, services, and more click here.


Loyalty programs and the future of foodservice

Loyalty programs and the future of foodservice

The future of foodservice is now. This blog and its corresponding Packaged Facts report offer essential insights to help restaurants and businesses continually adapt to evolving consumer trends. For information on the report click here.

April 6 - Retailer emphasis on loyalty programs is influenced by the growing realization that coupons and discount deals often cause only a short-term traffic spike but generally fail to build long-term guest loyalty. This is part of the reason why, compared to...


The mighty marketing ingenuity connecting pet parents to pet products

The mighty marketing ingenuity connecting pet parents to pet products

This blog is based on Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media. Find out more on the report by clicking here.

April 1 - Pet marketers across the spectrum of the pet industry can often be found practicing some of the latest cutting edge tactics to engage pet parents. Whether it’s through social media, geotargeting, personalization, content marketing or numerous other ways, there is no shortage of creative ideas out there. Sometimes the tactics are topical. ...