Yogurt makers hope to capture a little Disney magic

Yogurt makers hope to capture a little Disney magic

Chobani recently announced that it is expanding its product range to appeal to more consumers and eating occasions. Central to the expansion is its new Chobani Kids and Chobani Tots lines, which will prominently feature Disney and Marvel characters on packaging. Such efforts by Disney are an essential strategic maneuver to not only potentially boost present-day sales, but to also build a vital rapport with the next generation of consumers that will endure even as today’s kids grow to adulthood. ...


Why functional ingredients are among key food trends for 2015

Why functional ingredients are among key food trends for 2015

Today’s consumers want and expect more than great taste and belly-filling from the foods and beverages they consume. Ninety percent of Americans believe that certain foods offer health benefits beyond basic nutrition, according to research published in Packaged Facts’ Functional Foods: Key Trends & Developments in Ingredients. Baby Boomers and Millennials are looking for products offering positive nutrition to help them optimize health and avoid chronic and, potentially, life-threatening illness...


Necessity, improving economy drive spending in U.S. market for home organization products

Necessity, improving economy drive spending in U.S. market for home organization products

Sales of home organization products in the U.S. were on a tear until the recession and housing crash ground growth to a halt. In fact sales declined in 2008 and 2009 before beginning a r ecovery that continued through 2014. In the report Home Organization in the U.S.: General Purpose, Closets, Garages, and Storage Sheds, 3rd Edition , Packaged Facts estimates that U.S. manufacturer’s sales of home organization products reached $8.5 billion in 2014. The market grew at a compound annual growth rat...