• by dgranderson@marketresearch.com
  • December 20 2013


Chobani’s ouster from Whole Foods shows growing awareness of non-GMO food

Chobani’s ouster from Whole Foods shows growing awareness of non-GMO food

The growing demand for non-GMO (non genetically-modified organism) foods in the consumer marketplace has come to a head with the report that Whole Foods will be phasing out Chobani yogurt in 2014, as reported earlier by the Wall Street Journal and New York Times , among other news outlets. The decision is based in part on the retailer’s non-GMO initiatives, which also includes requiring suppliers to label whether food products contain GMO ingredients by 2018.

Advocacy groups, such as GMO Insid...