MarketLooks: The Changing Face of Margarine and Spreads
Limited Time Only! All 2000-2002 MarketLooks Now $399 - Regularly $499-$599.
MarketLooks, from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The Changing Face of Edible Fats and Cooking Oils
Published: March 2002
Each MarketLooks report includes top-level findings from the respective parent report in a rich, easy to read format accompanied by select charts and graphs. Reports published prior to July 2001 are delivered in PowerPoint™. Reports published after July 2001 are delivered in Adobe PDF™ format. All are available via Instant Online Delivery to allow you to use the valuable information you've purchased immediately.
MarketLooks covering Packaged Facts studies are the perfect answer for:
Over 156 million U.S. adults use margarine or a “buttery-like” spread. It had 21% of the edible fats and cooking oil market in the 4th quarter of 2001. Margarine is fighting back from the “margarine is bad for you” controversy - with new refining that reduces or removes dangerous trans-fatty acids completely, new nutriceutical additions that add heart-healthy ingredients, and new processes that reduce its calories per serving.
- The Products
- Market Size and Composition
- Projected Market Growth
- The Marketers
- The Competitive Situation
- Marketing and New Product Trends
- Retail and Internet Dynamics
- The Consumer
- ConAgra Foods
- Unilever/ BestFoods, Inc.