Multicultural Market Reports

Find the information you need on multicultural consumers. The Packaged Facts collection of market research reports provides insights into consumer trends, opportunities, and marketing strategies. Specifics on market share, segmentation, size, and growth of the US multicultural market are also featured. You'll find the latest information on Asian Americans, Hispanic Americans, African Americans, and more.

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Title	Published	Price
Special Ethnic Demographic Series: The U.S. Hispanic, African American and Asian American Markets The U.S. Hispanic Market September 2001 This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the  |  more... Search inside this report	Nov 1, 2002	$7,039.00
African American Market in the U.S. This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights the  |  more...	Feb 1, 2008	$3,850.00
Where Hispanics Live and Where They're From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior Where Hispanics Live and Where They’re From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior, a new report from Packaged Facts, draws upon the Simmons National Hispanic Consumer Survey to provide an in-depth analysis of Hispanic consumers across regions and leading metropolitan markets. The report  |  more... Buy by the section | Search inside this report	Oct 1, 2006	$3,500.00
The U.S. Urban Youth Trendsetters Market: Tapping the Power of the Hip-Hop Mindset and Culture The U.S. Urban Youth Market: Tapping the Power of the Trendsetting Hip-Hop Culture and Lifestyle is an innovative, new Packaged Facts report that analyzes the consumer choices made by the 24 million 15- to 29-year-olds who connect with hip-hop music and affiliate with hip-hop culture. The report conclusively shows  |  more... Buy by the section | Search inside this report	Mar 1, 2006	$3,500.00
Asian Americans in the U.S. Asian Americans in the U.S., an all-new Packaged Facts report, provides a comprehensive analysis of the consumer attitudes and behavior of the nearly 13 million Asian Americans in the United States, who wield more per capita buying power than any other multicultural population segment. The first section of the  |  more... Buy by the section | Search inside this report	Aug 1, 2006	$3,500.00
The U.S. African-American Market, 6th Edition The U.S. African American Market, the 6th edition of this Packaged Facts report, analyzes the consumer behavior and attitudes of the 38 million African American consumers, who have approximately the same purchasing power as Hispanics in the United States and wield robust purchasing power in many major metropolitan markets.  |  more... Buy by the section | Search inside this report	Jan 1, 2006	$3,500.00
The U.S. Hispanic Market, 6th Edition This completely new Packaged Facts report analyzes the consumer attitudes and behavior of the 41 million Hispanics in the United States, who will account for nearly one-sixth of the U.S. population by 2010. The report begins with chapters analyzing key characteristics of the Hispanic population, such as projected growth  |  more... Buy by the section | Search inside this report	Oct 1, 2005	$3,500.00
The U.S. Multicultural Women Market This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth demographic profile of multicultural women, including their role in the workplace, educational achievement, and social  |  more... Buy by the section | Search inside this report	Jul 1, 2004	$3,500.00
The U.S. African-American Market, 5th Edition This new Packaged Facts report provides an in-depth analysis of African American consumers, who now number more than 37 million. Now in its 5th edition, the report contains an overview of demographic trends within the African American population, including population growth and employment patterns. A series of chapters  |  more... Buy by the section | Search inside this report	Jan 1, 2004	$3,500.00
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more... Search inside this report	Sep 1, 2007	$3,000.00
The U.S. Market for Hispanic Foods and Beverages Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya  |  more... Buy by the section | Search inside this report	Aug 1, 2007	$3,000.00
Latin on the Menu: The U.S. Foodservice Market for Hispanic Foods Hispanic food has come a long way from bean burritos and Spanish rice. Latin is the fastest-growing ethnic food category in the U.S., splitting in the last 15 years like a well-chosen growth stock into more than 30 sub-sectors of foodservice cuisine, with more brands, new product introductions and restaurant  |  more... Buy by the section | Search inside this report	Oct 1, 2006	$3,000.00
The U.S. Market for Hispanic Foods and Beverages, 2nd Edition The burgeoning Hispanic population is paving the way for significant changes is the foods and beverages sold through both retail and foodservice venues. Many U.S. consumers have accepted “Mainstream Mexican” foods as part of American culture. This segment continues to attract new Hispanic food users while the increasingly popular Latin  |  more... Buy by the section | Search inside this report	Nov 1, 2004	$3,000.00
The U.S. African American Market This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic  |  more... Buy by the section | Search inside this report	Jan 1, 2002	$3,000.00
The U.S. Asian American Market This new Packaged Facts report provides a thorough analysis of the Asian American market; the most affluent of the population segments tracked by the U.S. Census Bureau. The report uses the latest data available from Census 2000 as well as data from 2001 Census surveys to compile a comprehensive  |  more... Buy by the section | Search inside this report	Mar 1, 2002	$3,000.00
The U.S. Hispanic Market This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the latest available data from Census  |  more... Buy by the section | Search inside this report	Sep 1, 2001	$2,799.00
The U.S. Urban Youth Market: Targeting the Trendsetters This new Packaged Facts report presents an in-depth analysis of the urban youth market and shows why this rapidly evolving multicultural market is of vital importance to marketers. The urban youth market potentially includes the more than 40 million 12- to 24-year-olds living in metropolitan areas of the United  |  more... Search inside this report	Nov 1, 2000	$2,750.00
The U.S. Hispanic Market: Looking to the Future, 4th Edition The U.S. Hispanic Market: Looking to the Future The explosive growth of the U.S. Hispanic market over the past two decades has been fueled by a massive influx of Latino immigrants in search of the American dream. As time goes on, however, a greater and greater percentage of  |  more... Buy by the section | Search inside this report	Oct 1, 2003	$2,625.00
The U.S. Market for Ethnic HBC: Hair Care, Skin Care, Color Cosmetics The combined market for ethnic haircare, color cosmetic, and skincare products is valued at $1.6 billion, and will grow to $1.9 billion by 2006. Major marketers and small ethnic specialists alike are targeting the prime ethnic population, African Americans, as well as Hispanics and Asians. It is clear  |  more... Buy by the section | Search inside this report	May 1, 2002	$2,250.00
The African American Market This completely revised Packaged Facts report analyzes the African American market, still the largest minority population segment in the United States. The report offers a thorough demographic analysis of the African American population based upon the most recent available data on income, occupation, education and other important economic and social  |  more... Buy by the section | Search inside this report	Dec 1, 1999	$2,062.50
The Asian American Market This report takes an in-depth look at Asian Americans, the fastest growing and most affluent ethnic segment in an increasingly diverse America. It includes a comprehensive analysis of key demographic features of Asian Americans, an assessment of the current size and projected growth of the market through 2004, and  |  more... Buy by the section | Search inside this report	Mar 1, 2000	$2,062.50
The Hispanic Market This updated report focuses on the fast-growing Hispanic market - one of the most influential market segments in the United States. The report includes an in-depth demographic analysis of the Hispanic population that includes the latest available data on income, educational attainment, occupational status, and other key  |  more... Buy by the section | Search inside this report	Jun 1, 1999	$2,062.50
Hispanic Americans and Credit Cards With slower growth and a saturated market, credit card marketers are increasingly looking to expand their consumer base with new sources of new revenue. At 42.7 million, the Hispanic population in the United States presents tremendous opportunity for credit card marketers to offer products and services. Not only is this  |  more... Search inside this report	Sep 1, 2006	$1,995.00
The U.S. Hispanic Mom Market Hispanic women lead the Mom Market in many ways … growth, birth rates, family size and more. As leaders they are an important segment for marketers to understand. Drawing from proprietary qualitative research this report looks at Latina Moms in the U.S. today and her thoughts on  |  more... Search inside this report	Jun 1, 2004	$1,995.00
Market Trends: The Ethnic Male Personal Care Market After thirty years of anticipation, the men’s grooming market is finally starting to blossom, as men become less self-conscious and more knowledgeable about a range of personal care products. Ethnic men, a force of at least 84 million, are party to the trend, too, and alone yield over $1.4  |  more... Buy by the section | Search inside this report	Jul 1, 2004	$1,995.00
Title	Published	Price

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