Consumer Demographics Market Reports

(213 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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The U.S. Market for Natural and Organic Personal Care Products, 2nd Edition
Natural and/or organic personal care sales have rocketed to $4.3 billion, and may reach $6.6 billion in 2010 -- a jump of more than 50%. Led by Baby Boomers and Gen-Xers, Americans are craving safer, non-chemical-based toothpastes, deodorants, anti-aging preps, shampoo, makeup, etc. As a result, this market  |  more...
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Jun 1, 2005       $3,000.00
The U.S. Teens Market: Understanding the Changing Lifestyles and Trends of 12- to 19- Year Olds
This Packaged Facts report provides a comprehensive assessment of the teen market, which includes more than 32 million Americans ages 12 to 19. The report begins by highlighting key aspects of the teen population, such as projected population growth, race and ethnicity, and employment and income patterns. Trends  |  more...
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Aug 1, 2002       $3,000.00
The Gay and Lesbian Market: New Trends, New Opportunities, 3rd Edition
This new Packaged Facts report offers an exhaustive, timely analysis of the gay and lesbian consumer market in the United States. Featuring the expert insight of Witeck-Combs Communications, Inc. (http://www.witeckcombs.com), the PR agency with the nation's leading practice in gay and lesbian marketing, the report provides an overview of  |  more...
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Oct 1, 2002       $3,000.00
Kid's Eating Habits in the U.S.: Trends Among Infants, Toddlers, Tweens and Teens
A majority of American youngsters have “disordered” eating habits. Their diets are long on fat, sugar, salt, and excess calories, and short on many of the key nutrients children need for optimum health now, and the avoidance of future disease. The simple solution is balancing caloric and nutrient  |  more...
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May 1, 2004       $3,000.00
The U.S. Market for Children's Video Products
Children’s video, or kidvid, is a $4.8 billion market pumped by sell-through (as opposed to rental), families’ conversions to DVD, and today’s kids’ remarkable media savvy. Not only are kids aware of every entertainment trend, they have more spending power - and have more spent on them - than  |  more...
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Mar 1, 2005       $3,000.00
The U.S. Market for Sports Nutritional Products: Sports Drinks and Energy Bars Fueling the Couch Potato, 5th Edition
Sports nutritionals have gained wide acceptance as an essential component of any committed athletic lifestyle, but increasing numbers of consumers who aren’t necessarily health club devotees are also turning to sports nutritionals, often in lieu of traditional beverages and snacks. Marketers across the board have responded by downplaying their  |  more...
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Apr 1, 2004       $3,000.00
The U.S. Market for Hispanic Foods and Beverages
Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya  |  more...
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Aug 1, 2007       $3,000.00
The U.S. Asian American Market
This new Packaged Facts report provides a thorough analysis of the Asian American market; the most affluent of the population segments tracked by the U.S. Census Bureau. The report uses the latest data available from Census 2000 as well as data from 2001 Census surveys to compile a comprehensive  |  more...
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Mar 1, 2002       $3,000.00
Kids Food and Beverage in the U.S.
Childhood obesity and nutrition is all over the news and is serving as the fuel for marketers developing products that appeal to consumers ages 3 to 11, and, of course, their gatekeepers. Since the turn-of-the-century, the dynamics of the kids’ food and beverage business have changed dramatically. For starters, there  |  more...
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Sep 1, 2006       $3,000.00
The U.S. Market for Vitamins, Supplements, and Minerals
There has never been a more crucial time to learn about the vitamin, supplement, and mineral industry. Booms and busts have visited the market in the past five years, bestowing fortunes on those with a keen eye for industry trends and sorrow for those lacking crucial information tools. This  |  more...
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Jun 1, 2002       $3,000.00
Sport Nutritionals for Active Lifestyles in the U.S.
Sport Nutritionals for Active Lifestyles in the U.S. The sports nutritional products market in the U.S. is flexing its muscles and extending into a broader consumer market that is not so much about sports as it is about lifestyle. Take note of the robust market growth in 2006, which saw  |  more...
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Aug 1, 2007       $3,000.00
Plus-Size and Big and Tall Clothing in the U.S.
Marketers have big ideas for a big market: Together, plus-size clothing for women and girls, and big & tall clothing for men and boys, rocketed to $76 billion at retail in 2006. By 2012, plus-size/big & tall could shatter the $100 billion mark. Everyone knows that America’s  |  more...
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Jun 1, 2007       $3,000.00
On-the-Go Eating in the U.S.
Current consumer trends bode well for companies able to develop on-the-go foods that are also healthy. While 65% of Americans say they are trying to eat healthier foods these days, 33% say they don’t have the time to prepare or eat healthy meals. Over half of Americans claim they would  |  more...
Jul 1, 2007       $3,000.00
Energy Drinks in the U.S.
The soda industry better watch its back, there’s a new beverage in town and it’s crossing the line. Energy drinks, once the lesser segment within the sports nutritional beverage industry, has had break away success since 2002 growing an incredible 45% CAGR to reach $5.4 billion in 2006. A  |  more...
Dec 1, 2007       $3,000.00
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked
Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more...
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Sep 1, 2007       $3,000.00
Snack Food Trends in the U.S.: Sweet, Salty, Healthy and Kids Snacks
Healthier fare is certainly not the only trend in packaged snack foods, but it is by far the most important and widespread one, driven in large part by a heavy national focus on children’s health. Although sales of packaged snack foods in the U.S. topped $61 billion in 2005,  |  more...
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Jul 1, 2006       $3,000.00
Laundry Care Products in the U.S.
The laundry care product market is mature but seems to be recapturing its youth with new product innovation and marketing based firmly in consumer needs. Since it’s no longer one size fits all in the laundry care market, recent years have seen an increase laundry product forms, new scents, niche  |  more...
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Nov 1, 2007       $3,000.00
Baby Boomers and the U.S. Food and Beverage Industry: Trends and Opportunities in Health, Natural and Organic, Gourmet, Ethnic and Convenience Foods
Boomers age 45-54 spend $123 weekly on food, compared with $102 for 25- to 34-year-olds and $75 for 65- to 74-year-olds. Moreover, over 10 million boomer households allot $125 or more weekly to grocery expenditures alone, while nearly 20 million visit either family or fast-food restaurants 6 or more  |  more...
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Dec 1, 2005       $3,000.00
Private Label Food and Beverage in the U.S.
Private-label (or store-brand) foods and beverages, once the poor relation in the family of grocery goods, have evolved to meet the higher expectations of a more diverse, experiential and quality-conscious American consumer. In fact, nearly 70% of consumers agree that private-label products are as good as national brands. But private-label  |  more...
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Feb 1, 2007       $3,000.00
Kids’ Beverages in the U.S.
This is a pivotal time for kids’ beverage marketing and product innovation. Unhealthy beverages and heavy-handed marketing to kids are under heavy fire from parents, consumer groups and the government, spurred by concerns of rampant childhood obesity. Marketers have responded with several healthier introductions since 2006, but sagging kids’ beverage  |  more...
Jan 1, 2008       $3,000.00
The U.S. African American Market
This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic  |  more...
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Jan 1, 2002       $3,000.00
The U.S. College Market
This new Packaged Facts report provides a comprehensive assessment of the college market in the United States, which totals 15 million students attending all institutions of higher education and includes a core segment of 5.5 million full-time students at four-year colleges and universities. The report offers a thorough analysis  |  more...
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Apr 1, 2001       $2,799.00
The U.S. Hispanic Market
This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the latest available data from Census  |  more...
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Sep 1, 2001       $2,799.00
The U.S. Kid's Food and Beverage Market
This Packaged Facts report discusses the broad and complex U.S. kids' food and beverage market. Valued at a colossal $11 billion and growing, this market is comprised of those foods and beverages that are specifically marketed to children 5 to 14 years of age. This study divides the  |  more...
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Nov 1, 2001       $2,799.00
The U.S. Market For Healthy Prepared Foods
With the American consumer becoming increasingly savvy about nutrition, this new study from Packaged Facts analyzes the market for high vitamin/mineral and high fiber/protein prepared foods. This report analyzes the diet and demographic trends affecting the market today, tabulating and projecting market size and growth by product category  |  more...
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Feb 1, 1999       $2,750.00
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