Consumer Demographics Market Reports

(218 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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The U.S. Market for Natural and Organic Personal Care Products, 2nd Edition
Natural and/or organic personal care sales have rocketed to $4.3 billion, and may reach $6.6 billion in 2010 -- a jump of more than 50%. Led by Baby Boomers and Gen-Xers, Americans are craving safer, non-chemical-based toothpastes, deodorants, anti-aging preps, shampoo, makeup, etc. As a result, this market  |  more...
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Jun 1, 2005       $3,000.00
On-the-Go Eating and Snacking: Consumer Mindsets, Menu Trends, and Product/Packaging Innovation
Current consumer trends bode well for companies able to develop healthy foods that taste good, are good for you, and are also good for eating on-the-go. Only 60% of all meals today are prepared and eaten in the home, largely because the increasing number of two-working-parent and single-parent households  |  more...
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Jul 1, 2005       $3,000.00
The U.S. Market for Women's Food and Beverages
Women's health is the buzz word among food and beverage marketers. And why not? There are more women in the world and more older women, older women who are attempting to defy the aging process. Many younger women are also taking a jump start on health and wellness initiatives, and  |  more...
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Jun 1, 2005       $3,000.00
The U.S. African American Market
This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic  |  more...
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Jan 1, 2002       $3,000.00
Baby Boomers and the U.S. Food and Beverage Industry: Trends and Opportunities in Health, Natural and Organic, Gourmet, Ethnic and Convenience Foods
Boomers age 45-54 spend $123 weekly on food, compared with $102 for 25- to 34-year-olds and $75 for 65- to 74-year-olds. Moreover, over 10 million boomer households allot $125 or more weekly to grocery expenditures alone, while nearly 20 million visit either family or fast-food restaurants 6 or more  |  more...
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Dec 1, 2005       $3,000.00
Snack Food Trends in the U.S.: Sweet, Salty, Healthy and Kids Snacks
Healthier fare is certainly not the only trend in packaged snack foods, but it is by far the most important and widespread one, driven in large part by a heavy national focus on children’s health. Although sales of packaged snack foods in the U.S. topped $61 billion in 2005,  |  more...
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Jul 1, 2006       $3,000.00
Latin on the Menu: The U.S. Foodservice Market for Hispanic Foods
Hispanic food has come a long way from bean burritos and Spanish rice. Latin is the fastest-growing ethnic food category in the U.S., splitting in the last 15 years like a well-chosen growth stock into more than 30 sub-sectors of foodservice cuisine, with more brands, new product introductions and restaurant  |  more...
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Oct 1, 2006       $3,000.00
Sport Nutritionals for Active Lifestyles in the U.S.
Sport Nutritionals for Active Lifestyles in the U.S. The sports nutritional products market in the U.S. is flexing its muscles and extending into a broader consumer market that is not so much about sports as it is about lifestyle. Take note of the robust market growth in 2006, which saw  |  more...
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Aug 1, 2007       $3,000.00
Kids Food and Beverage in the U.S.
Childhood obesity and nutrition is all over the news and is serving as the fuel for marketers developing products that appeal to consumers ages 3 to 11, and, of course, their gatekeepers. Since the turn-of-the-century, the dynamics of the kids’ food and beverage business have changed dramatically. For starters, there  |  more...
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Sep 1, 2006       $3,000.00
The U.S. Market for Hispanic Foods and Beverages
Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya  |  more...
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Aug 1, 2007       $3,000.00
Private Label Food and Beverage in the U.S.
Private-label (or store-brand) foods and beverages, once the poor relation in the family of grocery goods, have evolved to meet the higher expectations of a more diverse, experiential and quality-conscious American consumer. In fact, nearly 70% of consumers agree that private-label products are as good as national brands. But private-label  |  more...
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Feb 1, 2007       $3,000.00
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked
Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more...
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Sep 1, 2007       $3,000.00
On-the-Go Eating in the U.S.
Current consumer trends bode well for companies able to develop on-the-go foods that are also healthy. While 65% of Americans say they are trying to eat healthier foods these days, 33% say they don’t have the time to prepare or eat healthy meals. Over half of Americans claim they would  |  more...
Jul 1, 2007       $3,000.00
Plus-Size and Big and Tall Clothing in the U.S.
Marketers have big ideas for a big market: Together, plus-size clothing for women and girls, and big & tall clothing for men and boys, rocketed to $76 billion at retail in 2006. By 2012, plus-size/big & tall could shatter the $100 billion mark. Everyone knows that America’s  |  more...
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Jun 1, 2007       $3,000.00
Energy Drinks in the U.S.
The soda industry better watch its back, there’s a new beverage in town and it’s crossing the line. Energy drinks, once the lesser segment within the sports nutritional beverage industry, has had break away success since 2002 growing an incredible 45% CAGR to reach $5.4 billion in 2006. A  |  more...
Dec 1, 2007       $3,000.00
Laundry Care Products in the U.S.
The laundry care product market is mature but seems to be recapturing its youth with new product innovation and marketing based firmly in consumer needs. Since it’s no longer one size fits all in the laundry care market, recent years have seen an increase laundry product forms, new scents, niche  |  more...
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Nov 1, 2007       $3,000.00
Kids’ Beverages in the U.S.
This is a pivotal time for kids’ beverage marketing and product innovation. Unhealthy beverages and heavy-handed marketing to kids are under heavy fire from parents, consumer groups and the government, spurred by concerns of rampant childhood obesity. Marketers have responded with several healthier introductions since 2006, but sagging kids’ beverage  |  more...
Jan 1, 2008       $3,000.00
The American Value Shopper in a Down Economy
American consumers are in for some major changes as the first decade of the new century nears its close and the U.S. economy sways into its most significant downturn in years, with grim forecasts about the possibility of a recession adding to their uncertainty and anxiety. Following the subprime  |  more...
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Jun 1, 2008       $3,000.00
The U.S. Teens Market: Understanding the Changing Lifestyles and Trends of 12- to 19- Year Olds
This Packaged Facts report provides a comprehensive assessment of the teen market, which includes more than 32 million Americans ages 12 to 19. The report begins by highlighting key aspects of the teen population, such as projected population growth, race and ethnicity, and employment and income patterns. Trends  |  more...
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Aug 1, 2002       $3,000.00
The Gay and Lesbian Market: New Trends, New Opportunities, 3rd Edition
This new Packaged Facts report offers an exhaustive, timely analysis of the gay and lesbian consumer market in the United States. Featuring the expert insight of Witeck-Combs Communications, Inc. (http://www.witeckcombs.com), the PR agency with the nation's leading practice in gay and lesbian marketing, the report provides an overview of  |  more...
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Oct 1, 2002       $3,000.00
The U.S. Baby Boomer Market: From The Beatles to Botox - 3rd Edition
This Packaged Facts report examines the baby boomer market, defined as American consumers born between the years of 1946 and 1964 and currently falling in the 38-56 age range. While the number of consumers in this 76-million-strong generation remains roughly stable over time, the baby boom generation constitutes over  |  more...
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Nov 1, 2002       $3,000.00
The U.S. Infant, Toddler, and Preschool Market
This all-new report analyzes the $20-billion infant, toddler and preschool market. It provides comprehensive coverage of four product categories: clothing (apparel and footwear), baby care supplies (diapers, skincare and toiletries, and baby feeding accessories), juvenile furniture and nursery accessories, and toys. Included are data on market size and  |  more...
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Feb 1, 2000       $3,250.00
U.S. Market for Chocolate
With 2006 sales estimated at close to $16 billion through all channels, chocolate is forecast to grow to $18 billion by 2011, according to the U.S. Market for Chocolate, a fully updated Packaged Facts report. Strong consumer interest in the reported health benefits of dark chocolate and a general  |  more...
Sep 1, 2007       $3,250.00
Baby Boomers in the U.S.
As the first wave of Baby Boomers turn age 60 in 2006, Packaged Facts presents an all-new report on the attitudes, preferences, and shopping behaviors of this cohort across a wide range of U.S. markets. Born between the years 1946 and 1964, this diverse, individualistic, and demanding generation accounts  |  more...
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May 1, 2006       $3,500.00
Where Hispanics Live and Where They're From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior
Where Hispanics Live and Where They’re From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior, a new report from Packaged Facts, draws upon the Simmons National Hispanic Consumer Survey to provide an in-depth analysis of Hispanic consumers across regions and leading metropolitan markets. The report  |  more...
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Oct 1, 2006       $3,500.00
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