Consumer Demographics Market Reports

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Title	Published	Price
The Kids Market One of Packaged Facts' all- time great bestsellers, The Kids Market has been thoroughly updated in this all-new edition, which pegs kids' spending power at close to $30 billion in 1998. This study's thought- provoking analyses  |  more... Buy by the section | Search inside this report	Nov 1, 1998	$2,062.50
The Hispanic Market This updated report focuses on the fast-growing Hispanic market - one of the most influential market segments in the United States. The report includes an in-depth demographic analysis of the Hispanic population that includes the latest available data on income, educational attainment, occupational status, and other key  |  more... Buy by the section | Search inside this report	Jun 1, 1999	$2,062.50
The Gay and Lesbian Market: New Trends, New Opportunities, 3rd Edition This new Packaged Facts report offers an exhaustive, timely analysis of the gay and lesbian consumer market in the United States. Featuring the expert insight of Witeck-Combs Communications, Inc. (http://www.witeckcombs.com), the PR agency with the nation's leading practice in gay and lesbian marketing, the report provides an overview of  |  more... Buy by the section | Search inside this report	Oct 1, 2002	$3,000.00
The Gay and Lesbian Market in the U.S. The Gay and Lesbian Market in the U.S., a completely new Packaged Facts report produced in collaboration with Witeck-Combs Communications Inc., provides an in-depth analysis of the 15.3 million gay and lesbian consumers in the United States, whose buying power exceeded $660 billion in 2006. The first section  |  more... Buy by the section | Search inside this report	Feb 1, 2007	$3,500.00
The Gay and Lesbian Market This Packaged Facts report analyzes the U.S. gay and lesbian market, including bisexuals. It includes demographic profiles of the U.S. gay and lesbian population (estimated now to be 14 million) with breakouts for age, gender, race, family size, educational attainment, employment, economic status, and political and religious affiliation.  |  more... Search inside this report	Jan 1, 1995	$1,375.00
The Gay and Lesbian Market This completely updated report offers a comprehensive analysis of the gay and lesbian consumer market in the United States. The report begins with an overview of key demographic characteristics of the gay and lesbian population, including income levels and household structure. The report then assesses the current size and projected  |  more... Buy by the section | Search inside this report	Jun 1, 2000	$2,062.50
The Future of Food Retailing in the U.S Consumer surveys show economic pressures are taking a toll on how Americans grocery shop: 2008 and beyond promise to be challenging years for food retailers as consumers cut back spending in the face of tightening household budgets. At the same time, changing demographics, greater health awareness and channel  |  more...	Mar 1, 2008	$3,850.00
The Children's Video Market The children's video market (kidvid) continues to grow, smashing the $3-billion mark in 1996. This Packaged Facts report analyzes the competitive strategies of Disney, Time Warner, MCA/Universal, LIVE Entertainment, MGM/UA, Twentieth Century Fox, and other giants. It details sales to both the sell-through and rental markets. Particular attention  |  more... Buy by the section | Search inside this report	Jun 1, 1997	$1,375.00
The Asian American Market This report takes an in-depth look at Asian Americans, the fastest growing and most affluent ethnic segment in an increasingly diverse America. It includes a comprehensive analysis of key demographic features of Asian Americans, an assessment of the current size and projected growth of the market through 2004, and  |  more... Buy by the section | Search inside this report	Mar 1, 2000	$2,062.50
The American Value Shopper in a Down Economy American consumers are in for some major changes as the first decade of the new century nears its close and the U.S. economy sways into its most significant downturn in years, with grim forecasts about the possibility of a recession adding to their uncertainty and anxiety. Following the subprime  |  more... Search inside this report	Jun 1, 2008	$3,000.00
The African American Market This completely revised Packaged Facts report analyzes the African American market, still the largest minority population segment in the United States. The report offers a thorough demographic analysis of the African American population based upon the most recent available data on income, occupation, education and other important economic and social  |  more... Buy by the section | Search inside this report	Dec 1, 1999	$2,062.50
The Affluent Market in the U.S. The Affluent Market in the U.S., a new Packaged Facts report, offers an in-depth look at the attitudes, aspirations, and spending habits of the 52 million Americans who live in affluent households. The report segments the affluent market into three major consumer groups: the mass affluent (single individuals  |  more... Buy by the section | Search inside this report	Apr 1, 2007	$3,500.00
The Affluent Market This report includes comprehensive, in-depth information on affluent consumer segments and their behavior patterns, along with up-to-date demographics, market projections and an examination of advertising strategies and media use. It also offers a complete look at spending patterns, including detailed information on luxury spending categories. According to this report's estimates,  |  more... Buy by the section | Search inside this report	Jul 1, 1998	$2,062.50
The Affluent Market Americans are getting richer in 1994, approximately 10 million people had incomes greater than $100,000. This updated Packaged Facts report includes comprehensive, in-depth information on affluent consumer segments and their behavior patterns, along with up-to-date demographics, market projections, and an examination of advertising strategies and media use. It also offers  |  more... Search inside this report	Aug 1, 1995	$1,375.00
The Active Seniors Market This report examines the U.S. market for active seniors, defined as consumers age 65-74. As more and more Americans age into this demographic and remain healthier and active longer, marketers are increasingly paying more attention to this older, "pre-Boomer" segment of the mature market—which is defined by distinctly different  |  more... Buy by the section | Search inside this report	Jan 1, 2002	$2,100.00
Teens, Money, Payment Cards and Financial Services in the U.S. Teenagers are highly motivated by money and the myriad products and services for which it can be exchanged, but they can also be naïve about the consequences of profligate spending and slipshod money management. Though arguably one of the most privileged and self-aware generations of modern times, these 24.8  |  more...	Jan 1, 2008	$3,850.00
Teen and Tween Grooming Products: The U.S. Market It’s a diverse market with hot spots and dead spots, but with a positive forecast: Valued at $7 billion at retail in 2007, the haircare, skincare and color cosmetics products bought by and for teens and tweens are expected to yield $8.5 billion by 2012. Drivers include kids’  |  more...	Dec 1, 2007	$4,000.00
Sports Nutrition Products Market This study examines the sports nutrition supplement industry and trends affecting the market. Covers sports drinks, protein drinks and energy bars. Profiles leading companies; describes what types of new products have been introduced over the past year. Covers consumer fitness trends; provides information on distribution  |  more... Search inside this report	Jul 1, 1995	$1,375.00
Sport Nutritionals for Active Lifestyles in the U.S. Sport Nutritionals for Active Lifestyles in the U.S. The sports nutritional products market in the U.S. is flexing its muscles and extending into a broader consumer market that is not so much about sports as it is about lifestyle. Take note of the robust market growth in 2006, which saw  |  more... Search inside this report	Aug 1, 2007	$3,000.00
Special Youth Demographic Series: The U.S. Kids, Tweens & Teens Markets The U.S. Kids Market - Ages 5-14 May 2002 This completely new Packaged Facts report provides a thorough analysis of the kids market, which includes more than 41 million young American consumers ages 5 to 14. The report begins with a demographic overview that includes an analysis of the evolving  |  more... Search inside this report	Nov 1, 2002	$7,250.00
Special Ethnic Demographic Series: The U.S. Hispanic, African American and Asian American Markets The U.S. Hispanic Market September 2001 This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the  |  more... Search inside this report	Nov 1, 2002	$7,039.00
Snack Food Trends in the U.S.: Sweet, Salty, Healthy and Kids Snacks Healthier fare is certainly not the only trend in packaged snack foods, but it is by far the most important and widespread one, driven in large part by a heavy national focus on children’s health. Although sales of packaged snack foods in the U.S. topped $61 billion in 2005,  |  more... Buy by the section | Search inside this report	Jul 1, 2006	$3,000.00
Singles in the U.S.: The New Nuclear Family This report examines the attitudes, behaviors, and lifestyles of today’s single consumers, including never-married, divorced, widowed, and separated adults. Data released in late 2006 from the U.S. Census Bureau’s American Community Survey shows that the majority (50.3%) of U.S. households are headed by unmarried adults. Several trends come into  |  more... Buy by the section | Search inside this report	May 1, 2007	$3,500.00
Sandwiches in the U.S.: Foodservice and Retail Market and Trends What’s new in sandwiches? The question is valid because no food item - not pizza, not steak, spaghetti, ice cream, you name it - so clearly and closely mirrors the national psyche as do sandwiches. Whatever Americans can think of eventually winds up between two slices of bread… or inside  |  more...	Dec 1, 2006	$1,995.00
Revolution in Dayparts: Lunch in the Foodservice Market The biggest midday-market news for foodservice establishments is that lunch has become the incredible shrinking daypart: the American lunch “hour” has shrunk to 25 minutes, and many workers eat lunch on the run or at their desks. Going out for a lengthy sit-down lunch at noon is becoming so  |  more...	Feb 1, 2007	$1,995.00
Title	Published	Price

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