Consumer Demographics Market Reports

(213 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Where Hispanics Live and Where They're From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior
Where Hispanics Live and Where They’re From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior, a new report from Packaged Facts, draws upon the Simmons National Hispanic Consumer Survey to provide an in-depth analysis of Hispanic consumers across regions and leading metropolitan markets. The report  |  more...
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Oct 1, 2006       $3,500.00
U.S. Regional Trends: Demographics, Attitudes and Consumer Behavior
This fully updated Packaged Facts report provides a detailed and wide-ranging survey of demographic trends, consumer attitudes and behaviors in six U.S. geographic regions: Northeast, East Central, West Central, Southeast, Southwest and Pacific. An introductory chapter employs key government and private sector data sources to provide an overview  |  more...
Feb 1, 2008       $4,500.00
U.S. Regional Trends: Demographics, Attitudes and Consumer Behavior
This completely new Packaged Facts report provides a detailed and wide-ranging analysis and comparison of demographic trends and consumer attitudes and behaviors in six U.S. geographic regions: Northeast, East Central, West Central, Southeast, Southwest, and Pacific. An introductory chapter draws on Census Bureau, Bureau of Labor Statistics, and  |  more...
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Jan 1, 2006       $3,500.00
U.S. Mom Market: A Ground-Breaking Profile of Mothers as Consumers and Family Decision-Makers
Moms today control 80% of a households’ spending. There are more births today than there were 30 years ago. Today’s Mom is on average 27, working and interested in having more than 2 children. She is also a very different consumer than her mother. Generational and macro-environmental factors  |  more...
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Nov 1, 2003       $2,625.00
U.S. Market for Women and Technology Products and Services: Trends in Users Demographics, Attitudes and Purchasing Behaviors at Home and Work, The
Female buying power in the area of technology is greater today than it has ever been, with women responsible for $55 billion of technology purchases yearly, and with women expected to represent an even larger slice of the technology pie as marketers tap more effectively into this demographic. Already,  |  more...
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Feb 1, 2006       $3,500.00
U.S. Market for Chocolate
With 2006 sales estimated at close to $16 billion through all channels, chocolate is forecast to grow to $18 billion by 2011, according to the U.S. Market for Chocolate, a fully updated Packaged Facts report. Strong consumer interest in the reported health benefits of dark chocolate and a general  |  more...
Sep 1, 2007       $3,250.00
U.S. Health and Natural Food Market
This timely update analyzes the rapidly growing health and natural food market, which is projected to surpass $21.0 billion in sales by the year 2004. The report details current market size and provides growth projections for the six product categories: packaged groceries, bulk groceries, frozen, refrigerated, produce, and perimeter/prepared foods.  |  more...
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Jun 1, 2000       $1,787.00
The Young Urban Consumer: How Hip-Hop Culture Affects the Lifestyle and Buying Decisions of 12- to 34- Year Olds
This completely new Packaged Facts report builds upon the innovative and groundbreaking findings of the 2006 Packaged Facts report The U.S. Urban Youth Market, which analyzed the consumer choices of the tens of millions of 15- to 29-year-olds who connect with hip-hop music. This expanded and updated 2008 report  |  more...
May 1, 2008       $3,850.00
The Young Adult Market: Generation X Grows Up
This completely new Packaged Facts report analyzes the consumer behavior and purchasing power of the 37 million young adults in the 25- to 34-year-old age group, most of whom are members of Generation X. The report begins with a comprehensive overview of the key demographic features of this influential  |  more...
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Jul 1, 2001       $1,675.00
The U.S. Youth Market: How 15- to 24-Year-Old Consumers are Transforming the Marketplace, 2nd Edition
The U.S. Youth Market, 2nd Edition, new Packaged Facts report, analyzes the lifestyles and attitudes of the 42 million young consumers in the 15- to 24-year-old age group. By using data from both the Simmons Teens and the Simmons Adult National Consumer Surveys, the report allows marketers to key  |  more...
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Aug 1, 2005       $3,500.00
The U.S. Youth Market : Deciphering the Diverse Life Stages and Subcultures of 15- to 24-Year-Olds
This new Packaged Facts report offers a comprehensive analysis of the youth market, which is comprised of more than 40 million consumers in the 15- to 24-year-old age group. The report provides an in-depth demographic profile of the youth population and includes forecasts of the purchasing power of key  |  more...
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Jul 1, 2003       $1,875.00
The U.S. Urban Youth Trendsetters Market: Tapping the Power of the Hip-Hop Mindset and Culture
The U.S. Urban Youth Market: Tapping the Power of the Trendsetting Hip-Hop Culture and Lifestyle is an innovative, new Packaged Facts report that analyzes the consumer choices made by the 24 million 15- to 29-year-olds who connect with hip-hop music and affiliate with hip-hop culture. The report conclusively shows  |  more...
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Mar 1, 2006       $3,500.00
The U.S. Urban Youth Market: Targeting the Trendsetters
This new Packaged Facts report presents an in-depth analysis of the urban youth market and shows why this rapidly evolving multicultural market is of vital importance to marketers. The urban youth market potentially includes the more than 40 million 12- to 24-year-olds living in metropolitan areas of the United  |  more...
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Nov 1, 2000       $2,750.00
The U.S. Tweens Market, 2nd Edition
This Packaged Facts report, the 2nd edition to our ground-breaking The U.S. Tweens Market, provides an in-depth analysis of the market created by tweens—the 25 million young American consumers in the 8- to 14-year-old age group. The report includes a comprehensive demographic profile of tweens that provides the latest  |  more...
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Apr 1, 2003       $2,625.00
The U.S. Tweens Market
This Packaged Facts report provides a thorough analysis of the tweens market, which includes more than 23 million young American consumers ages 8 to 14. The report begins with a demographic overview of tweens that includes an analysis of where they live, how much their parents earn, and what  |  more...
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Feb 1, 2001       $2,062.00
The U.S. Teens Market: Understanding the Changing Lifestyles and Trends of 12- to 19- Year Olds
This Packaged Facts report provides a comprehensive assessment of the teen market, which includes more than 32 million Americans ages 12 to 19. The report begins by highlighting key aspects of the teen population, such as projected population growth, race and ethnicity, and employment and income patterns. Trends  |  more...
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Aug 1, 2002       $3,000.00
The U.S. Sports Nutritionals Market
The sports nutrition industry has seen phenomenal growth over the past several years, as research has led to one breakthrough after another in sports nutritional science. Despite this past success, the industry is beginning to show signs of slowing growth. A variety of complex factors, including questions of effectiveness,  |  more...
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May 1, 2001       $2,099.00
The U.S. Sports Nutritionals Market
This Packaged Facts study examines the sports supplement industry and trends affecting the market. The report covers six product categories: strength; fat burners/meal replacements/diet; endurance; energy; exercise recovery and supportive nutrition; and exercise injury treatment. It profiles leading companies and describes what types of new products have been  |  more...
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Feb 1, 1999       $2,062.50
The U.S. Multicultural Women Market
This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth demographic profile of multicultural women, including their role in the workplace, educational achievement, and social  |  more...
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Jul 1, 2004       $3,500.00
The U.S. Mom Market, 2nd Edition
The U.S. Mom Market, 2nd Edition, new Packaged Facts report looks at the most powerful and influential consumer in US Households today … Mom. By looking at demographics, psychographics, marketplace trends and products, the report provides a comprehensive look at marketing to Moms. The first section of the  |  more...
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Dec 1, 2005       $3,500.00
The U.S. Men's Market: Young Shoppers, Never-Marrieds, Modern vs. Traditional Men and More
This new Packaged Facts report provides a comprehensive analysis of the consumer attitudes and behavior of the 110 million men in America. Despite the fact that women continue to gain ground on campuses and in the workplace, men still generate 62% of aggregate income in America. Although women  |  more...
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Nov 1, 2007       $3,500.00
The U.S. Men's Market: Examining the Attitudes, Buying Habits and Lifestyles of the Elusive Adult Male Consumer
The U.S. Men’s Market, a new report from Packaged Facts, focuses on an increasingly elusive marketing target—the adult male consumer. The report starts with a demographic overview of the men’s population, including employment and income patterns. It then provides an in-depth look at important social and economic trends  |  more...
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Mar 1, 2005       $3,500.00
The U.S. Mature Market: New Perspectives on the 55+ Consumer, 4th Edition
This new Packaged Facts report provides an in-depth analysis of the mature market, which includes more than 62 million American consumers ages 55 and up. The report begins by highlighting the characteristics of key demographic and psychographic segments of the mature population. Trends in the mature market are  |  more...
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Feb 1, 2003       $2,625.00
The U.S. Mature Market
This updated report provides detailed insight into the motivations, aspirations and challenges of the nation's 58 million adults who are 55 and older. The report documents the unprecedented growth of this population group, explains the similarities and differences in its three distinct segments and provides detailed coverage of the surprising  |  more...
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Jun 1, 2000       $2,062.50
The U.S. Mature Market
This Packaged Facts report provides in-depth analysis of America's wealthiest, most idiosyncratic population group, which is really three different markets. The report includes: demographics of the market's three primary segments as defined by age 55-64, 65-79 and 80 and older; estimates of the market's size and projections for  |  more...
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Sep 1, 1998       $2,062.50
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