Consumer Demographics Market Reports
(213 Reports)
Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.
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The U.S. Market for Hispanic Foods and Beverages
Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya
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Aug 1, 2007
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$3,000.00
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The U.S. Market for Hispanic Foods and Beverages, 2nd Edition
The burgeoning Hispanic population is paving the way for significant changes is the foods and beverages sold through both retail and foodservice venues. Many U.S. consumers have accepted “Mainstream Mexican” foods as part of American culture. This segment continues to attract new Hispanic food users while the increasingly popular Latin
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Nov 1, 2004
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$3,000.00
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The U.S. Market for Kids Foods and Beverages - 5th Edition
American youngsters represent a dynamic retail market, influencing an estimated $500 billion in total retail spending. The current youth market is the most ethnically and racially diverse American generation ever. Weaned on television, and exposed to advertising from birth, it is estimated that American children begin requesting name
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Jun 1, 2003
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$2,625.00
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The U.S. Market for Natural and Organic Personal Care Products, 2nd Edition
Natural and/or organic personal care sales have rocketed to $4.3 billion, and may reach $6.6 billion in 2010 -- a jump of more than 50%. Led by Baby Boomers and Gen-Xers, Americans are craving safer, non-chemical-based toothpastes, deodorants, anti-aging preps, shampoo, makeup, etc. As a result, this market
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Jun 1, 2005
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$3,000.00
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The U.S. Market for Sports Nutritional Products: Sports Drinks and Energy Bars Fueling the Couch Potato, 5th Edition
Sports nutritionals have gained wide acceptance as an essential component of any committed athletic lifestyle, but increasing numbers of consumers who aren’t necessarily health club devotees are also turning to sports nutritionals, often in lieu of traditional beverages and snacks. Marketers across the board have responded by downplaying their
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Apr 1, 2004
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$3,000.00
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The U.S. Market for Sports Nutritionals
The sports supplement industry began in specialty body-building magazines in the late 1940s and early 1950s. At that time, the products, publications, and body-building profession were closely connected. Ads for one of the first lines, Hoffman Protein Products, appeared in Strength and Health magazine, Bob Hoffman's publication. Joe Weider, the
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Jul 1, 1997
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$688.00
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The U.S. Market for Teen and Tween Grooming Products
Marketers major and minor are rushing to compete in the teen and tween grooming market. At $6.9 billion now, sales of youth haircare, cosmetics, skincare, and ethnic HBC items are forecast to hit $8 billion by 2008. Market conditions are ripe for repositioning HBC brands - or fielding
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Apr 1, 2003
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$2,250.00
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The U.S. Market for Tweens and Young Teens: Attitudes, Aspirations and Consumer Behavior of 8 to 14 Year Olds, 3rd Edition
The U.S. Market for Tweens and Young Teens , a completely new Packaged Facts report, uses primary data from the Simmons Kids and Teens National Consumer Surveys to take a fresh, in-depth look at the attitudes, aspirations, and consumer behavior of the 29 million kids in the 8- to 14-year-old age
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May 1, 2005
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$3,500.00
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The U.S. Market for Vitamins, Supplements, and Minerals
There has never been a more crucial time to learn about the vitamin, supplement, and mineral industry. Booms and busts have visited the market in the past five years, bestowing fortunes on those with a keen eye for industry trends and sorrow for those lacking crucial information tools. This
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Jun 1, 2002
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$3,000.00
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The U.S. Market for Weight Loss Eating and Product Trends
With a primary emphasis on the low-carb product boom, this Packaged Facts report examines the important shifts occurring in the U.S. market for weight-loss foods and beverages, as product forms like food bars, shakes, and diet candy meld the promise of a smaller waistline and healthier heart with what Americans
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Jan 1, 2004
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$3,000.00
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The U.S. Market for Wellness Foods and Beverages, Vols. 1-3
Packaged Facts’ new 3-volume market research series, The U.S. Market for Wellness Foods and Beverages, is the executive’s guide to the new frontier of health oriented food and beverage consumption in this country. Here are expertly analyzed quantitative and qualitative data on market size and growth (covering both mass
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Aug 1, 2003
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$5,250.00
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The U.S. Market for Women's Athletic Apparel
Fitness-oriented boomers and Title IX generation athletes team up to give women's athletic apparel, a market estimated at $23 billion in 2000, strong growth potential within an otherwise flat sporting goods arena. However, marketing to the female athletic apparel consumer is still relatively new. This fully up-to-date report
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Jan 1, 2001
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$1,675.00
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The U.S. Market for Women's Food and Beverages
Women's health is the buzz word among food and beverage marketers. And why not? There are more women in the world and more older women, older women who are attempting to defy the aging process. Many younger women are also taking a jump start on health and wellness initiatives, and
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Jun 1, 2005
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$3,000.00
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The U.S. Mature Market
This updated report provides detailed insight into the motivations, aspirations and challenges of the nation's 58 million adults who are 55 and older. The report documents the unprecedented growth of this population group, explains the similarities and differences in its three distinct segments and provides detailed coverage of the surprising
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Jun 1, 2000
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$2,062.50
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The U.S. Mature Market
This Packaged Facts report provides in-depth analysis of America's wealthiest, most idiosyncratic population group, which is really three different markets. The report includes: demographics of the market's three primary segments as defined by age
55-64, 65-79 and 80 and older; estimates of the market's size and projections for
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Sep 1, 1998
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$2,062.50
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The U.S. Mature Market: New Perspectives on the 55+ Consumer, 4th Edition
This new Packaged Facts report provides an in-depth analysis of the mature market, which includes more than 62 million American consumers ages 55 and up. The report begins by highlighting the characteristics of key demographic and psychographic segments of the mature population. Trends in the mature market are
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Feb 1, 2003
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$2,625.00
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The U.S. Men's Market: Examining the Attitudes, Buying Habits and Lifestyles of the Elusive Adult Male Consumer
The U.S. Men’s Market, a new report from Packaged Facts, focuses on an increasingly elusive marketing target—the adult male consumer. The report starts with a demographic overview of the men’s population, including employment and income patterns. It then provides an in-depth look at important social and economic trends
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Mar 1, 2005
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$3,500.00
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The U.S. Men's Market: Young Shoppers, Never-Marrieds, Modern vs. Traditional Men and More
This new Packaged Facts report provides a comprehensive analysis of the consumer attitudes and behavior of the 110 million men in America. Despite the fact that women continue to gain ground on campuses and in the workplace, men still generate 62% of aggregate income in America. Although women
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Nov 1, 2007
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$3,500.00
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The U.S. Mom Market, 2nd Edition
The U.S. Mom Market, 2nd Edition, new Packaged Facts report looks at the most powerful and influential consumer in US Households today
Mom. By looking at demographics, psychographics, marketplace trends and products, the report provides a comprehensive look at marketing to Moms.
The first section of the
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Dec 1, 2005
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$3,500.00
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The U.S. Multicultural Women Market
This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth demographic profile of multicultural women, including their role in the workplace, educational achievement, and social
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Jul 1, 2004
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$3,500.00
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The U.S. Sports Nutritionals Market
The sports nutrition industry has seen phenomenal growth over the past several years, as research has led to one breakthrough after another in sports nutritional science. Despite this past success, the industry is beginning to show signs of slowing growth. A variety of complex factors, including questions of effectiveness,
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May 1, 2001
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$2,099.00
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The U.S. Sports Nutritionals Market
This Packaged Facts study examines the sports supplement industry and trends affecting the market. The report covers six product categories: strength; fat burners/meal
replacements/diet; endurance; energy; exercise recovery and supportive nutrition; and exercise injury treatment. It profiles leading companies and describes what types of new products have been
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Feb 1, 1999
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$2,062.50
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The U.S. Teens Market: Understanding the Changing Lifestyles and Trends of 12- to 19- Year Olds
This Packaged Facts report provides a comprehensive assessment of the teen market, which includes more than 32 million Americans ages 12 to 19. The report begins by highlighting key aspects of the teen population, such as projected population growth, race and ethnicity, and employment and income patterns. Trends
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Aug 1, 2002
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$3,000.00
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The U.S. Tweens Market
This Packaged Facts report provides a thorough analysis of the tweens market, which includes more than 23 million young American consumers ages 8 to 14. The report begins with a demographic overview of tweens that includes an analysis of where they live, how much their parents earn, and what
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Feb 1, 2001
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$2,062.00
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The U.S. Tweens Market, 2nd Edition
This Packaged Facts report, the 2nd edition to our ground-breaking The U.S. Tweens Market, provides an in-depth analysis of the market created by tweens—the 25 million young American consumers in the 8- to 14-year-old age group. The report includes a comprehensive demographic profile of tweens that provides the latest
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Apr 1, 2003
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$2,625.00
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