Consumer Demographics Market Reports

(213 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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The U.S. Affluent Market: The New Luxury Consumer
In the wake of bull and bear markets, this Packaged Facts report explores the full range of affluent American consumers, from high-net-worth individuals to the “mass” or “emerging” affluent. Historical and projected market quantifications are provided for 1999 to 2008, including breakouts by factors such as age (from Gen X  |  more...
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Jan 1, 2005       $3,500.00
The U.S. African American Market
This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic  |  more...
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Jan 1, 2002       $3,000.00
The U.S. African-American Market, 5th Edition
This new Packaged Facts report provides an in-depth analysis of African American consumers, who now number more than 37 million. Now in its 5th edition, the report contains an overview of demographic trends within the African American population, including population growth and employment patterns. A series of chapters  |  more...
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Jan 1, 2004       $3,500.00
The U.S. African-American Market, 6th Edition
The U.S. African American Market, the 6th edition of this Packaged Facts report, analyzes the consumer behavior and attitudes of the 38 million African American consumers, who have approximately the same purchasing power as Hispanics in the United States and wield robust purchasing power in many major metropolitan markets.  |  more...
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Jan 1, 2006       $3,500.00
The U.S. and European Markets for Women's Hair Removal Products
The women's hair removal market has recently exploded. In this report from Packaged Facts, new product trends and designs are thoroughly examined for women s shaving products, electric and mechanical hair removers, and depilatory products. Find out what strategies will be implemented by competitors to protect market share  |  more...
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Jan 1, 1997       $1,375.00
The U.S. Asian American Market
This new Packaged Facts report provides a thorough analysis of the Asian American market; the most affluent of the population segments tracked by the U.S. Census Bureau. The report uses the latest data available from Census 2000 as well as data from 2001 Census surveys to compile a comprehensive  |  more...
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Mar 1, 2002       $3,000.00
The U.S. Baby Boomer Market: From The Beatles to Botox - 3rd Edition
This Packaged Facts report examines the baby boomer market, defined as American consumers born between the years of 1946 and 1964 and currently falling in the 38-56 age range. While the number of consumers in this 76-million-strong generation remains roughly stable over time, the baby boom generation constitutes over  |  more...
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Nov 1, 2002       $3,000.00
The U.S. College Market
This new Packaged Facts report provides a comprehensive assessment of the college market in the United States, which totals 15 million students attending all institutions of higher education and includes a core segment of 5.5 million full-time students at four-year colleges and universities. The report offers a thorough analysis  |  more...
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Apr 1, 2001       $2,799.00
The U.S. Dads Market: A Unique Profile of Fathers
Dads today are taking on new roles within the household and as consumers. Birthrates remain steady but the role of Dad within the household is changing. Building from a year-long look at this market segment and three waves of proprietary research, The U.S. Dads Market - new from  |  more...
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Oct 1, 2005       $3,500.00
The U.S. Gay and Lesbian Market, 4th Edition
Now in its 4th edition, this Packaged Facts report provides a brand-new analysis of the demographic profile, consumer behavior, and purchasing power of the estimated 15 million gay men and lesbians in the United States. The first section of the report consists of an in-depth analysis of key characteristics  |  more...
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Oct 1, 2004       $3,500.00
The U.S. Health and Natural Product Stores Market
This report reveals the trends driving the vigorous $19 billion food and supplement industry. Sales growth has reached 25% a year and shows no sign of declining, especially natural food supermarkets. Read what mainstream supermarkets and smaller natural food stores are employing to regain lost market share, the  |  more...
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Sep 1, 1999       $2,750.00
The U.S. Hispanic Market
This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the latest available data from Census  |  more...
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Sep 1, 2001       $2,799.00
The U.S. Hispanic Market, 6th Edition
This completely new Packaged Facts report analyzes the consumer attitudes and behavior of the 41 million Hispanics in the United States, who will account for nearly one-sixth of the U.S. population by 2010. The report begins with chapters analyzing key characteristics of the Hispanic population, such as projected growth  |  more...
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Oct 1, 2005       $3,500.00
The U.S. Hispanic Market: Looking to the Future, 4th Edition
The U.S. Hispanic Market: Looking to the Future The explosive growth of the U.S. Hispanic market over the past two decades has been fueled by a massive influx of Latino immigrants in search of the American dream. As time goes on, however, a greater and greater percentage of  |  more...
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Oct 1, 2003       $2,625.00
The U.S. Hispanic Mom Market
Hispanic women lead the Mom Market in many ways … growth, birth rates, family size and more. As leaders they are an important segment for marketers to understand. Drawing from proprietary qualitative research this report looks at Latina Moms in the U.S. today and her thoughts on  |  more...
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Jun 1, 2004       $1,995.00
The U.S. Infant, Toddler, and Preschool Market
This all-new report analyzes the $20-billion infant, toddler and preschool market. It provides comprehensive coverage of four product categories: clothing (apparel and footwear), baby care supplies (diapers, skincare and toiletries, and baby feeding accessories), juvenile furniture and nursery accessories, and toys. Included are data on market size and  |  more...
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Feb 1, 2000       $3,250.00
The U.S. Kid's Food and Beverage Market
This Packaged Facts report discusses the broad and complex U.S. kids' food and beverage market. Valued at a colossal $11 billion and growing, this market is comprised of those foods and beverages that are specifically marketed to children 5 to 14 years of age. This study divides the  |  more...
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Nov 1, 2001       $2,799.00
The U.S. Kids Market: Understanding the Trends and Lifestyles Affecting 3- to -12-Year-Olds, 6th Edition
This Packaged Facts report contains an up-to-date analysis of the buying power of the 40 million kids in the 3- to 12-year-old age group and their impact on the consumer behavior of their parents. The report begins with a series of chapters providing an in-depth assessment of demographic trends  |  more...
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Apr 1, 2004       $3,500.00
The U.S. Kids' Foods Market
This report provides a detailed analysis of the $9 billion U.S. children's foods market, including cereals, lunch foods and snacks, beverages, meals and entrees, and ice cream and frozen novelties specifically targeted to kids. Myriad products and trends are covered, including the implications of a growing  |  more...
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Mar 1, 1998       $2,062.50
The U.S. Kids' Foods Market
This report analyzes the $10 billion U.S. market for kids' cereals and breakfast foods, lunch packs, hot meals and entrees, and snacks and desserts. This market is being reshaped by new marketing options, growing nutritional concerns, and the increasingly sophisticated demands of child consumers and their parents. The  |  more...
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May 1, 1999       $2,750.00
The U.S. Kids' Market
This completely new Packaged Facts report provides a thorough analysis of the kids market, which includes more than 41 million young American consumers ages 5 to 14. The report begins with a demographic overview that includes an analysis of the evolving family environment of kids and the changing racial  |  more...
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May 1, 2002       $2,250.00
The U.S. Market for 55+ Consumers: Attitudes and Lifestyles in the New Retirement Paradigm
This Packaged Facts report analyzes the market created by the 64 million consumers in the 55+ age group, who account for $2.4 trillion in buying power. The first section of the report provides a demographic overview of members of the 55+ population, including their economic status and family structure.  |  more...
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Nov 22, 2004       $3,500.00
The U.S. Market for Children's Video Products
Children’s video, or kidvid, is a $4.8 billion market pumped by sell-through (as opposed to rental), families’ conversions to DVD, and today’s kids’ remarkable media savvy. Not only are kids aware of every entertainment trend, they have more spending power - and have more spent on them - than  |  more...
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Mar 1, 2005       $3,000.00
The U.S. Market for Ethnic HBC: Hair Care, Skin Care, Color Cosmetics
The combined market for ethnic haircare, color cosmetic, and skincare products is valued at $1.6 billion, and will grow to $1.9 billion by 2006. Major marketers and small ethnic specialists alike are targeting the prime ethnic population, African Americans, as well as Hispanics and Asians. It is clear  |  more...
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May 1, 2002       $2,250.00
The U.S. Market For Healthy Prepared Foods
With the American consumer becoming increasingly savvy about nutrition, this new study from Packaged Facts analyzes the market for high vitamin/mineral and high fiber/protein prepared foods. This report analyzes the diet and demographic trends affecting the market today, tabulating and projecting market size and growth by product category  |  more...
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Feb 1, 1999       $2,750.00
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