• Introduction
  • Scope of Report
  • Category Overlap and Market Quantification
  • Report Methodology
  
  
• Market Size and Composition
  • Pet Care Services Market at $18.2 Billion in 2005
  • Veterinary Services Account for Lion’s Share of Market
  • Table 1-1: U.S. Pet Care Services Market Revenues, 2001-2005 (in millions of dollars)
  • Table 1-2: U.S. Pet Care Services Market Revenues by Category, 2001-2005 (in millions of dollars)
  • Figure 1-1: Share of U.S. Pet Care Services Market by Service Type, 2001 vs. 2005 (percent)
  • Grooming Accounts for Over Half of Service Sales in Pet Specialty Stores
  • Table 1-3: Share of Pet Service Sales in Pet Specialty Stores by Service Type: 2003 vs. 2004 (percent)
  
  
• Market Outlook
  • Overall Pet Market Going Strong
  • Table 1-4: Average U.S. Household Expenditures on Pet Products and Services, 1994 vs. 2004 (in dollars)
  • Table 1-5: Aggregate U.S. Household Expenditures on Pet Products and Services, 1994 vs. 2004 (in thousands of dollars)
  • Increased Spending on Veterinary Services
  • Interest in Pet Services at an All-Time High
  • Figure 1-2: Pet Care Services in Pet Stores: % of Shoppers Who Have Used Service, 2004 vs. 2005
  • PETCO and PetSmart the Driving Force
  • Other Promising Segments: Daycare and At-Home Services
  • Pets as Family
  • Table 1-6: Consumer Activities and Opinions Reflecting Humanization of Pets, 2003 and 2004 (percent)
  • “Convenience Pets”
  • Pet Population Trends
  • The Aging Pet Population
  • Demographic Trends
  • Figure 1-3: Share of U.S. Population Growth for Selected Age Brackets, 2005-2010 (percent)
  • Table 1-7: Dog and Cat Ownership Indices: By Adult Age Bracket, 2005 (U.S. households)
  • Other Key Demographics
  • Figure 1-4: Two-Adult Households/No Kids as Pet Owners, 2003 vs. 2005 (percent)
  • Looking Ahead: Sales to Top $25 Billion by 2010
  • Table 1-8: Projected U.S. Pet Care Services Market Revenues by Category, 2005-2010 (in millions of dollars)
  • Future Trends

Chapter 2: Competitive Trends

• Introduction
  • Still a Local Business
  • Extreme Customer Loyalty
  • Increasing Professionalism
  • Advertising Concentrated in Local Media
  • Adding Retail Products to the Mix
  • More Cross-Over Across the Board
  • VCA Antech, PetSmart/Banfield, and PETCO Driving Market Consolidation
  • Table 2-1: PetSmart and PETCO: Total Sales vs. Pet Care Service Sales, 2000-2005 (in millions of dollars)
  • Figure 2-1: PetSmart/PETCO Share of Total Grooming/Boarding/Training Market, 2000 vs. 2005 (percent)
  • The Personnel Crunch
  • Best Friends Pet Care
  • Other Chain Store Retailers Lag Behind in Services
  • Independent Pet Specialty Retailer Service Initiatives
  • Figure 2-2: Percentage of Pet Specialty Retailers Offering Pet Care Services: By Type of Service, 2004
  • Strong Consumer Demand
  • Table 2-2: Pet Trends of Most Interest, 2004 vs. 2005 (percent)
  • Table 2-3: Pet Care Services in Pet Stores: % of Shoppers Who Have Used Service, 2004 vs. 2005
  • Table 2-4: Pet Care Services in Pet Stores: % of Shoppers Who Would Use Service if Available Where They Shopped, 2004 vs. 2005
  • Table 2-5: Price Elasticity of Pet Care Services in Pet Specialty Stores, 2004 vs. 2005 (percent)
  
  
• Competitor Profile: Banfield, The Pet Hospital
  • PetSmart Is Catalyst to Explosive Growth
  • Company Honored with Franchise Award
  • Company Opens First After-Hours Emergency Hospital
  • Expanded Diagnostic Capabilities
  • Focus on Pet ID Microchipping
  • International Expansion
  
  
• Competitor Profile: PETCO Animal Supplies, Inc.
  • Pet Services at 5% of Total Sales
  • Table 2-6: Petco: Total Sales vs. Pet Care Service Sales, 2000-2005 (in millions of dollars)
  • Grooming Services Available in Most Stores
  • Grooming Promotions
  • Groomer Training Centers
  • Personnel Recruitment
  • Training Services a High-Growth Area
  • Doggie Day Care
  • Other In-Store Services
  • Pet Insurance Co-Marketing
  
  
• Competitor Profile: PetSmart, Inc.
  • Pet Services at 9% of Total Sales
  • Table 2-7: PetSmart: Total Sales vs. Pet Care Service Sales, 1999-2005 (in millions of dollars)
  • From PETsMART to PetSmart, With Big Ad Push
  • Life-Long Pet Services for Pet Enthusiasts
  • Banfield Veterinary Services
  • The PetSmart Grooming Pitch
  • The PetSmart Training Pitch
  • Boarding and Daycare: PetsHotels and Doggie Day Camps Going Strong
  • Targeting the Trade
  
  
• Competitor Profile: VCA Antech, Inc.
  • A National Leader in Pet Hospitals and Diagnostics
  • Figure 2-3: VCA Antech Revenues, 1996-2005 (in millions of dollars)
  • Rapid Growth Through Acquisitions
  • Antech Diagnostics and STI
  • Consumer Marketing

Chapter 3: Service Trends

• Focus on Veterinary Care
  • Business Basics
  • A Seasonal Business
  • Long Hours, Short Pay
  • Education and Licensing
  • An Increasingly Female Profession
  • Trade Support
  • AVMA Holds Disaster Summit Post-Katrina
  • Ongoing Market Consolidation
  • A Shift to Services
  • One-Stop Pet Care
  • Bereavement Products and Services
  • Figure 3-1: Would Buy a Casket, Urn and/or Headstone Upon Death of Pet, 2004 (% of dog- or cat-owning households)
  • More Veterinarians Making House Calls
  • Veterinarians Losing Med Sales to Online Outfits
  • Focus on Pain Management
  • The Compliance Issue
  • Higher-Ticket Veterinary Care
  • Pet Insurance Will Help to Cover Rising Veterinary Costs
  • Figure 3-2: U.S. Pet Insurance Market Revenues, 2005 vs. 2010 (in millions of dollars)
  • Increasing Specialization
  • Geriatric Pet Care
  • Specialized Care for Overweight Pets
  • Emphasis on Oral Care
  • Growing Consumer Demand for Alternative Care
  • VPN Names Top Trends to Watch in 2006
  
  
• Focus on Pet Boarding/Daycare
  • Boarding Basics
  • Share of Boarding Kennel Revenues by Animal Type
  • Table 3-1: Services Provided by Boarding Facilities, 2005 (percent)
  • Employees and Employee Training
  • Operating Expenses
  • A Seasonal Business
  • Boarding Kennel Suppliers
  • One-Stop Pet Care
  • Figure 3-3: Common Add-On Services Offered by Boarding Facilities by Kennel Size, 2005 (percent)
  • Expansion of National Chains
  • Market Segmentation
  • Luxury Boarding
  • Doggy Daycare and Activity Centers
  
  
• Focus on Pet Grooming
  • Grooming Basics
  • Groomer Training and Pay
  • Fees and Add-Ons
  • A Seasonal Business
  • Groomer Certification
  • Licensing Debate Continues
  • Industry Shows and Competitions
  • The PetSmart/PETCO Effect
  • Professionalizing Grooming
  • Trading Up in Supplies and Equipment
  • Focus on Ergonomics
  • Greater Specialization and Add-on Services
  • Adding on Daycare
  • Adding on Retail
  • Figure 3-4: U.S. Retail Sales of Pet Grooming Products, 2001, 2005, 2010 (in millions of dollars)
  • Mobile Grooming
  • Self-Service Grooming
  
  
• Focus on Pet Training
  • Training Basics
  • Where Training Takes Place
  • Seasonal Patterns
  • Trainer Education and Certification
  • Clubs and Competitions
  • Off Lead & Natural Pet Magazine
  • The Power of Professional Recommendations
  • Dog Training on a National Scale
  • Bark Busters Franchise Going Strong
  • More Training Options for Pet Owners
  • Club Memberships
  • The Internet Era
  • Professionalizing Training
  • More Retail Training Products
  • Figure 3-5: U.S. Retail Sales of Pet Training Products, 2001, 2005, 2010 (in millions of dollars)
  
  
• Focus on Pet Sitting
  • Strong Growth Prospects
  • Two National Trade Associations
  • Pet Sitters International
  • The National Association of Professional Pet Sitters
  • Pet Sitting Basics
  • National Aspirations
  • Strong Urban Demand Includes Pet Taxi Services
  • Pet Specialty Retailers, Service Providers Weighing In

Chapter 4: Consumer Trends

• The Veterinary Services Consumer
  • Veterinary Care Spending: Trends and Demographics
  • Figure 4-1: Average U.S. Household Expenditures on Veterinary Services, 1994-2004 (in dollars)
  • More Pet Owners Using Veterinary Surgeons
  • Table 4-1: Trends in Veterinary Care Spending and Service Types Among Pet Owners: 2003 vs. 2004 (percent)
  • Surgical Visits Costing the Most
  • Figure 4-2: Service/Products Obtained at the Veterinarian’s Office, 2004 (percent of dog- or cat-owning households)
  • Table 4-2: Services/Products Obtained from the Veterinarian by Dog Owners: 2002 vs. 2004 (percent)
  • Table 4-3: Services/Products Obtained from the Veterinarian by Cat Owners: 2002 vs. 2004 (percent)
  • Veterinary Care Consumer Demographics
  • Criteria for Choosing a Veterinarian
  • Females Calling the Pet Care Shots
  • Figure 4-3: Selected High-Index Demographics for Spending on Veterinary Services, 2004 (U.S. Households)
  • Table 4-4: U.S. Household Spending on Veterinary Services: By Age, Income, Household Type, Race, Region, and Educational Attainment, 2004
  
  
• The Pet Care Services Consumer
  • Pet Care Services Spending: Trends and Demographics
  • Figure 4-4: Average U.S. Household Expenditures on Pet Care Services Excluding Veterinary, 1994-2004 (in dollars)
  • Types of Pet Care Services Used
  • Table 4-5: Selected Pet Care Services Used in Past Six Months, 2004 (percent of pet owners who used any services)
  • Pet Care Services Consumer Demographics
  • Figure 4-5: Selected High-Index Demographics for Spending on Pet Care Services, 2004 (U.S. Households)
  • The Boarding Kennel Customer
  • Figure 4-6: Reasons for Visiting a Boarding Facility, 2005 (percent)
  • The Pet Sitting Services Consumer
  • Table 4-6: U.S. Household Spending on Pet Care Services: By Age, Income, Household Type, Race, Region, and Educational Attainment, 2004
  
  
• Pet Ownership Trends and Demographics
  • The Simmons Survey System
  • Over 50 Million Households Own Dogs or Cats
  • Trends in Multiple-Pet Households
  • Figure 4-7: Total Households for Selected Pet-Owning Classifications: By Number of Dogs or Cats Owned, 2005 (in thousands of U.S. households)
  • Pet Ownership by Age Bracket: The Boomer Skew
  • Whites 21% More Likely to Own Both Dogs and Cats
  • Dog Owners Skew Upscale
  • Households of 3-4 Persons Are 18% More Likely to Own Both Dogs and Cats
  • The Pet Specialty/Mass-Market Divide
  • Pet Specialty Store Shopper Demographics
  • Table 4-7: Household Penetration Rates for Selected Pet-Owning Classifications, 2003-2005 (U.S. households)
  • Table 4-8: Demographics Favoring Ownership of One or More Dogs, 2005 (U.S. households)
  • Table 4-9: Demographics Favoring Ownership of One or More Cats, 2005 (U.S. households)
  • Table 4-10: Indexes by Demographic for Selected Pet-Owning Classifications, 2005 (U.S. households)
  • Table 4-11: Indexes by Demographic: Single vs. Multiple Pet-Owning Classifications, 2005 (U.S. households)
  • Table 4-12: Percentage of Pet-Owning Households Who Shop for Pet Supplies in Specialty vs. Mass-Market Outlets: By Number of Dogs or Cats Owned, 2005 (U.S. pet-owning households)
  • Table 4-13: The Pet Store or Online Shopper for Pet Supplies: Dog Owners, 2005 (U.S. dog-owning households)
  • Table 4-14: The Pet Store or Online Shopper for Pet Supplies: Cat Owners, 2005 (U.S. cat-owning households)