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Premium Chocolate in the U.S.: Mass, Gourmet, Prestige and Super Premium, 4th edition
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Nov 1, 2008
64 Pages - Pub ID: LA1609658
Attention: There is an updated edition available for this report.
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- Chapter 1: Executive Summary
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- Methodology & Scope
- Premium Chocolate Defined
- Table 1-1: Premium Chocolate Segments, by Price (dollars/ounce & dollars/pound)
- The U.S. Chocolate Market
- Table 1-2: Retail Sales of Chocolate, Quantity & Value 2003-2007 (in millions of metric tons & millions of dollars)
- Total U.S. Premium Chocolate Market
- Table 1-3: Premium, Conventional & Total Chocolate Retail Sales; Premium as % of Total, 2003-2007 (billions of dollars & percent)
- Retail Sales by Product Category
- Distribution Channels
- 2008: A Challenging Economic Climate
- Retail Chocolate Sales Forecast
- New Product Introductions
- New Product Claims
- Trends
- Table 1-4: Top 10 Premium Chocolate Trends
- Sales by Company
- Table 1-5: IRI-Tracked Premium Chocolate Sales by Company, One Year and 4-Year Sales Change; Ranked by One Year Change (in dollars and percent)
- Sales by Category
- Chocolate Demographics
- Chapter 2: Market Size & Growth
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- Methodology & Scope
- The Evolution of Premium Chocolate
- The Premium Price Threshold
- Table 2-1: Premium Chocolate Segments, by Price (dollars/ounce & dollars/pound)
- Table 2-2: IRI-Tracked Top Ten Selling Premium Chocolate Brands, by Average Price per Pound, 2007 (dollars/lb)
- The U.S. Chocolate Market
- Table 2-3: Retail Sales of Chocolate, Quantity & Value 2003-2007 (in millions of metric tons & millions of dollars)
- Figure 2-1: Growth Rates for Total Chocolate Retail Sales and Quantity Shipped, 2003-2007
- The U.S. Premium Chocolate Segment
- Table 2-4: Premium, Conventional & Total Chocolate Retail Sales; Premium as % of Total, 2003-2007 (in billions of dollars & percent)
- Table 2-5: Premium, Conventional & Total Chocolate Retail Sales Growth, 2003-2007 (percent)
- Figure 2-2: Premium Chocolate Retail Sales & Growth Rate, 2003-2007 (billions of dollars and percent)
- Retail Sales by Product Category
- Table 2-6: IRI-Tracked Premium Chocolate Market Sales and % Market Share by Category, 2007 (in dollars and percent)
- Table 2-7: IRI-Tracked Premium Chocolate Penetration Rate in Total Chocolate Sales by Category, 2007 (percent)
- Figure 2-3: IRI-Tracked Premium Chocolate’s Sales Growth by Category, 2004-2007 (percent)
- Distribution Channels
- Per Capita Consumption
- Table 2-8: Per Capita Consumption of Chocolate by Pounds & Value, 2003-2007 (pounds & dollars)
- 2008: A Challenging Economic Climate
- Figure 2-4: IRI-Tracked Premium Chocolate’s Sales Growth, 4-Week Periods, 2007-2008 (in millions of dollars)
- Retail Conventional and Premium Sales Forecast
- Figure 2-5: Premium & Conventional Chocolate Retail Sales, 2007 & 2012 (in billions of dollars)
- Chapter 3: Trends & Opportunities
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- Introduction
- New Product Introductions
- New Product Claims
- Figure 3-1: New Chocolate Candy Introductions, 2003-2008 (number of SKUs and percent)
- Table 3-1: Top 10 Premium Chocolate New Product Claims, 2003-2007
- New Trends Introduction
- Table 3-2: Top 10 Premium Chocolate Trends
- Trend 1: Bean-to-Bar & Microbatch Production
- Trend 2: Dark Milk & Upscale White
- Table 3-3: Bean-to-Bar Producers
- Trend 3: Sustainability
- Trend 4: Premiumitizing the Familiar
- Trend 5: Exotic Flavors
- Trend 6: Exotic Functions
- Trend 7: Ultra Dark Bars
- Trend 8: Ethical Chocolate: Organic & Fair Trade
- Table 3-4: Imports of Certified Fair-trade & Organic Cocoa Beans, 2002-2006 (pounds & percent)
- Trend 9: Large Tablet Bars
- Trend 10: Filled Bars
- Chapter 4: Major Marketers
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- Market Overview
- Sales by Company
- Table 4-1: IRI-Tracked Premium Chocolate Sales by Company, One Year and 4-Year Sales Change; Ranked by One Year Change (in dollars and percent)
- Sales by Category
- Figure 4-1: IRI- Tracked Premium Chocolate Sales Growth by Company, One Year Change and 4-Year CAGR (percent)
- Table 4-2: IRI-Tracked Premium Chocolate Sales by Company and Category, One Year Change and Percent Market Share, 2007 (in dollars and percent)
- Table 4-3: IRI-Tracked Premium Chocolate Sales by Brand, Category, One Year Change and Percent Market Share, 2007 (in dollars and percent)
- Company Snapshots
- Lindt
- Ghirardelli
- Godiva
- See’s
- Ferrero
- Russell Stover
- Rocky Mountain Chocolate Factory
- Mars Snackfood
- Hershey
- Green & Black’s
- Endangered Species
- Nestlé
- Guylian
- Chapter 5: The Consumer
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- Introduction
- Marketer Reputation
- Table 5-1: Consumer Satisfaction Index for Top Food Manufacturers, 2003-2007 and Percent Change (index & percent)
- Chocolate Demographics
- Table 5-2 Purchasing Indexes by Demographic Breakout; Chocolate Purchases by Marketer: Dove Promises, Ferrero and Godiva, 2008 (U.S. adults)
- Appendix: Addresses of Selected Marketers
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