How Gen Y Eats: Culinary Trend Mapping Report
Dec 24, 2008
67 Pages - Pub ID: LA2017190
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Abstract Table of Contents Search Inside Report Related Reports

Executive Summary
Why Gen Y?: Kimberly Egan
Executive Summary

Trends
Happy in The Third Place
Gen Wired
Thrill Aficionados
Mashup Artists
Planet Savers
Amped and Gorgeous
Authentic "Kewlness"

Chef Speak: CCD Chefs' Council Interview
Dwight Collins Mix Master: Satisfying Gen Y's restless appetite

Strategic Implications
Strategic Applications for Gen Y
Case Study: 'Wine is the New Black'

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