Chocolate Candy Market in the U.S.: Trends and Opportunities in Premium, Gourmet and Mass Market Products
Sep 1, 2010
138 Pages - Pub ID: LA2505082
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Abstract Table of Contents Search Inside Report Related Reports

Chapter 1 Executive Summary
Methodology & Scope
Chocolate Market Size & Growth
Figure 1-1 Retail Chocolate Sales, 2003-2009
Figure 1-2 Chocolate Sales Forecast, 2010-2014 ($ millions)
Chocolate Manufacturers and Marketers
Figure 1-3 Top 5 U.S. Chocolate Companies by Market Share, 2004 vs. 2009 (percent)
New Product Development
Figure 1-4 New Chocolate Introductions, 2005-2009 (SKUs)
Figure 1-5 Chocolate Segment Evolution
Consumer Trends
Figure 1-6 Chocolate Brand Preference Trends, 2008-2010 (Percent)
Chapter 2 Market Size and Growth
Introduction
Methodology and Scope
Confectionery Industry
Global Confectionery Industry
U.S. Confectionery Industry
U.S. Chocolate Industry
Historic Trends
Table 2-1 Confectionery Sales and Category Market Share, 2009 ($ billions and percent)
Figure 2-1 Confectionery Sales Market Share by Category, 2004 & 2009 (Percent)
Figure 2-2 Food Categories Ranked by Sales, 2009 ($ billions)
Figure 2-3 Food Categories Ranked by Sales Growth, 2009
Figure 2-4 Retail Chocolate Sales, 2003-2009
Table 2-2 Retail Chocolate Sales by Volume & Value, 2002-2009 (Millions pounds & dollars)
Figure 2-5 Retail Chocolate Sales Growth by Value & Volume, 2002-2009 (Percentage)
Export and Import Trends
Table 2-3 Top 15 Chocolate Export Destinations by Country, 2008-2009 ($ Millions & percent)
Figure 2-6 Top 10 Chocolate Export Destination Market Share by Country, 2009
Table 2-4 Top 15 Chocolate Import Originations by Country, 2008-2009 ($ Millions & percent)
Figure 2-7 Top 10 Chocolate Import Origination Market Share by Country, 2009
Chocolate Category Trends
Figure 2-8 Chocolate Market Share by Category and Value, 2009 (percent)
Figure 2-9 Chocolate Market Share by Category & Volume, 2009 (percent)
Figure 2-10 Chocolate Market Share Change by Category & Value, 2004 vs. 2009 (Percent)
Figure 2-11 Chocolate Market Share by Product Category, 2009 (Percent)
Table 2-5 Chocolate Sales Growth by Dollar and Volume, 2009 ($ million & percent)
Table 2-6 Chocolate by Dollar and Product Category, 2005-2009 ($ millions)
Figure 2-12 Chocolate Sales Growth by Dollar and Product Category, 2005-2009 (Percent)
Per Capita Consumption
Distribution Channel Issues
Table 2-7 Chocolate Per capita Consumption by Country, 2008 (Pounds)
Figure 2-13 Chocolate Per Capita Consumption in U.S., 2002-2009 (Pounds and Dollars)
Projected Market Growth
Figure 2-14 Chocolate Sales Forecast, 2010-2014 ($ millions)
Chocolate Category Analysis
Everyday Chocolate
Gift Box Chocolate
Novelty Chocolate
Seasonal Chocolate
Table 2-8 Seasonal Chocolate Sold Through FDM Channels by Holiday, 2009 ($ millions and percent)
Figure 2-15 Seasonal Chocolate Sold Through FDM Channels by Holiday, 2004-2009 (percent)
Sugarfree/Sugarless Chocolate
Figure 2-16 Sugar-free Chocolate Sold Through FDM Channels by Sales and Growth Rate, 2004-2009 ($ million & percent)
Private Label Chocolate
Table 2-9 Private Label Chocolate Sold Through FDM Channels by Sales & Growth Rate, 2004-2009 ($ million & percent)
Table 2-10 Private Label Chocolate Sold Through FDM Channels by Category, 2004-2009 ($ million)
Table 2-11 Private Label Chocolate Sold Through FDM Channels by Growth & Category, 2004-2009 (Percent)
Figure 2-17 Private Label Chocolate Sold Through FDM Channels by Growth & Category, 2004-2009 (Percent)
Chapter 3 The Marketers
Introduction
Methodology & Scope
Leading Global Chocolate Companies
Figure 3-1 Top 10 Global Confectioners That Manufacturer Chocolate by Market Share, 2010 (percent)
Table 3-1 Top Global Confectioners That Manufacturer Chocolate, 2010
Leading U.S. Chocolate Companies
Sales by Brand
Table 3-2 Top 5 Chocolate Companies by Sales and Percent Growth, 2004-2009 ($ millions & percent)
Figure 3-2 Top 5 U.S. Chocolate Companies by Market Share, 2004 vs. 2009 (percent)
Figure 3-3 Top 20 Chocolate Companies Ranked by Sales Growth Through FDM Channels, 2008-2009 (percent)
Table 3-3 Top 10 Chocolate Candy Brands Box/Bag/Bars <3.5-oz, 2009 ($ million & percent)
Table 3-4 Top 10 Chocolate Candy Brands Box/Bag/Bars >3.5-oz, 2009 ($ million & percent)
Table 3-5 Top 10 Chocolate Candy Brands Snack/Fun Size, 2009 ($ million & percent)
Table 3-6 Top 10 Chocolate Candy Brands Gift Box, 2009 ($ million & percent)
Table 3-7 Top 8 Chocolate Candy Brands Sugarfree/Sugarless, 2009 ($ million & percent)
Chapter 4 Marketing & New Product Trends
Introduction
Methodology & Scope
New Product Development
Product Introductions
New Product Claims
Table 4-1 New Confectionery Product Introductions, 2005-2009 (SKUs)
Figure 4-1 New Confectionery Product Introduction Market Shares, 2005-2009 (SKUs)
Table 4-2 Top 20 New Chocolate Product Claims, 2009 (# Reports & percent)
Figure 4-2 New Chocolate Introductions, 2005-2009 (SKUs)
Table 4-3 Top 10 New Chocolate Product Claims, 2005-2009 (# Reports)
Table 4-4 Select New Chocolate Product Claims, 2005-2009 (# Reports and percent)
New Product Flavors
Table 4-5 Top 20 New Chocolate Product Flavors, 2009 (# Reports)
Market Segment Analysis
Premium Segment
Table 4-6 Premium Chocolate Segments by Price ($/ounce & $/pound)
Figure 4-3 Premium & Conventional Chocolate Sales Growth Through FDM Channels, 2006-2009 (percent)
Figure 4-4 Top 10 Premium Chocolate Marketers sold Through FDM Channels, 2009 (percent)
Ethical Consumerism Segment
Overview
Table 4-7 Top 10 Ethical Chocolate Companies Sold Through Natural Channels, 2008-2009 (Dollars & percent)
Figure 4-5 Ethical Chocolate Company Market Share Sold in Natural Channels, 2009 vs. 2010 (Percent)
Fair Trade
Table 4-8 Organic and Fair Trade Chocolate Sales Sold Through Natural Channels, 2008-2009 (Dollars & percent)
Figure 4-6 Ethical Chocolate New Product Launches, 2001-2010 (# Reports)
Figure 4-7 Certified Organic & Fair Trade and Fair Trade Only Bean Imports, 2003-2009 (Metric Tons)
Table 4-9 Certified Fair Trade & Organic and Fair Trade Only Cocoa Bean Imports, 2002-2009 (Metric tons & percent)
Organic
Sustainability
Healthy/Functional Segment
Table 4-10 Rainforest Alliance Certified Cocoa Value, 2005-2009 ($ millions)
Figure 4-8 Rainforest Alliance Certified Cocoa, 2005-2012 (Thousand Metric Tons)
All-Natural Segment
Figure 4-9 Chocolate Segment Evolution
Trend Analysis
Craft Chocolate Making
Table 4-11 All-Natural Chocolate Sold by Channel, 2008-2009 ($ Millions & percent)
Figure 4-10 Natural Chocolate New Product Launches, 2001-2010 (# Reports)
Savory Inspired Chocolate
Figure 4-11 Savory Chocolate New Product Launches, 2001-2010 (# Reports)
Exotic Flavors
Raw Cacao Products
Vegan Chocolate
Wine Themed Chocolate
Figure 4-12 Vegan Chocolate New Product Launches, 2001-2010 (# Reports)
Figure 4-13 Wine Themed New Product Launches, 2001-2010 (# Reports)
Upscale Chocolate Candy Bars
Exotic Delivery
Beyond Bars
Extreme Milk Chocolate
Alternative Distribution Channels
Waning Trends
Extreme Dark Chocolate Bars
Single Origin Bars
Figure 4-14 Dark, Milk and White Chocolate New Product Launches, 2005-2009 (# Reports)
Figure 4-15 Single Origin New Product Launches 2001-2010 (# Reports)
Chapter 5 The Consumer
Introduction
Methodology & Scope
Brand Preferences
Figure 5-1 Chocolate Brand Preference Trends, 2008-2010 (Percent)
Table 5-1 Chocolate Brand Preference Trends, 2008-2010 (Index & Percent)
Table 5-2 Purchasing Index for Adult Chocolate Buyers by Marketer, 2010 (Index)
Brand Reputation
Table 5-3 Consumer Satisfaction Index for Top Food Manufacturers, 2005-2009 (Index & Percent)
Consumer Demographics & Psychographics
Table 5-4 Purchasing Index for Conventional and Premium Chocolate Adult Buyers, 2010 (Index)
Table 5-5 Food Attitudes & Opinions Index for Conventional and Premium Adult Chocolate Buyers, 2010 (Index)
Table 5-6 Relative Importance of Grocery Store Shopping Attributes (Percent)
Literature Review of Consumer Surveys
Consumer Shopping Behavior
Millennials: A Portrait of Generation Next
Marketing to Millennials
Table 5-7 What Makes Your Generation Unique?
Table 5-8 Use of Technology by Generation
Figure 5-2 Environmentally Conscious Behavior by Generation
Appendix: Addresses
Acronyms
Terms & Definitions
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