MarketLooks: The U.S. African American Market: The Women's Segment

Jan 1, 2002
27 Pages - Pub ID: ML1009
Abstract Table of Contents Search Inside Report Related Reports

  1. Overview
  2. Market Size and Growth
  3. Market Definition
  4. Size of the Population
  5. Key Demographic Features
  6. Economic Status
  7. Consumer Behavior
  8. Media
  9. Marketing to African American Women
  10. DaimlerChrysler
  11. General Mills
  12. Kraft Foods Inc.
  13. Sears Roebuck & Company
  14. Hallmark Cards
  15. Kmart Corporation
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