The U.S. Market for Plus-Size Apparel
Sep 1, 2001
254 Pages - Pub ID: LA376082
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 I . EXECUTIVE SUMMARY (pp. 19 - 44)  $500.00
 II. THE MARKET (pp. 45 - 72)  $259.00
 III. THE MARKETERS (pp. 73 - 132)  $698.00
 IV. MARKETING AND NEW PRODUCT TRENDS (pp. 133 - 168)  $464.00
 V. DISTRIBUTION AND RETAIL (pp. 169 - 206)  $468.00
 VI. THE CONSUMER (pp. 207 - 228)  $220.00
 APPENDIX I: EXAMPLES OF CONSUMER AND TRADE ADVERTISING AND PROMOTIONS (pp. 229 - 248)  $48.00
 APPENDIX II: ADDRESSES OF SELECTED MARKETERS (pp. 249 - 256)  $48.00
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