The U.S. Marriage Market: The Engaged and Newlyweds as Consumers of Household Goods
Feb 1, 2002
260 Pages - Pub ID: LA479940
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 I . EXECUTIVE SUMMARY (pp. 21 - 44)  $500.00
 II . STATISTICAL OVERVIEW (pp. 45 - 92)  $961.00
 III. MARKETING TRENDS (pp. 93 - 120)  $656.00
 IV. HOUSEHOLD APPLIANCES AND FURNISHINGS (pp. 121 - 136)  $382.00
 V. ELECTRONICS (pp. 137 - 172)  $781.00
 VI. KITCHENWARE, TABLEWARE, AND LINENS (pp. 173 - 190)  $396.00
 VII. THE RETAIL ARENA (pp. 191 - 218)  $561.00
 APPENDIX I: EXAMPLES OF CONSUMER AND TRADE ADVERTISING AND PROMOTIONS (pp. 219 - 252)  $48.00
 APPENDIX II: ADDRESSES OF SELECTED MARKETERS (pp. 253 - 262)  $115.00
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