The U.S. Market for Gum, Mints and Breath Fresheners: Volume 3 in the series

Jan 1, 2003
174 Pages - Pub ID: LA768810
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 I . EXECUTIVE SUMMARY (pp. 17 - 26)  $300.00
 II. THE MARKET (pp. 27 - 50)  $301.00
 III. THE MARKETERS (pp. 51 - 74)  $592.00
 IV. MARKETER PROFILES (pp. 75 - 102)  $673.00
 V. THE CONSUMER (pp. 103 - 144)  $907.00
 VI. LOOKING AHEAD (pp. 145 - 150)  $116.00
 APPENDIX I: EXAMPLES OF CONSUMER ADVERTISING AND PROMOTIONS (pp. 151 - 166)  $48.00
 APPENDIX II: ADDRESSES OF SELECTED MARKETERS (pp. 167 - 176)  $99.00

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