Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants
Aug 1, 2007
234 Pages - Pub ID: LA1534650
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 Chapter 1 Executive Summary (pp. 23 - 44)  $500.00
 Chapter 2 Overview of the Market (pp. 45 - 64)  $385.00
 Chapter 3 Core Values (pp. 65 - 81)  $332.00
 Chapter 4 Health and Diet (pp. 81 - 98)  $489.00
 Chapter 5 Sports and Leisure Activities (pp. 99 - 124)  $763.00
 Chapter 6 Overview of Consumer Behavior (pp. 125 - 144)  $473.00
 Chapter 7 Fit Consumer Profiles (pp. 145 - 171)  $647.00
 Chapter 8 Fit Consumer Profiles: Sports Participation (pp. 171 - 198)  $571.00
 Chapter 9 Media Trends (pp. 199 - 212)  $391.00
 Chapter 10 Trends ad Opportunities (pp. 213 - 230)  $503.00
 Appendix I List of Sports (pp. 231 - 232)  $48.00
 Appendix II Market Resources (pp. 233 - 236)  $48.00
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