The Affluent Market in the U.S.

Apr 1, 2007
286 Pages - Pub ID: LA1259194
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 Chapter 1 Executive Summary (pp. 25 - 48)  $500.00
 Chapter 2 Overview of the Market (pp. 49 - 72)  $486.00
 Chapter 3 Core Values and Aspirations of Affluent Consumers (pp. 73 - 86)  $216.00
 Chapter 4 How the Affluent Manage Their Money (pp. 87 - 102)  $299.00
 Chapter 5 How the Affluent Spend Their Money (pp. 103 - 134)  $571.00
 Chapter 6 Affluent Consumers and Their Homes and Cars (pp. 135 - 158)  $442.00
 Chapter 7 How the Affluent Spend Their Leisure Time (pp. 159 - 196)  $729.00
 Chapter 8 Affluent Consumer Segments (pp. 197 - 222)  $549.00
 Chapter 9 The Super Affluent Consumer (pp. 223 - 250)  $551.00
 Chapter 10 Advertising and Marketing Trends (pp. 251 - 270)  $468.00
 Chapter 11 Strategic Trends and Opportunities (pp. 271 - 285)  $321.00
 Appendix Addresses of Selected Affluent Market Resources (pp. 285 - 288)  $48.00

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