Multicultural Market Reports

(50 Reports)  

Find the information you need on multicultural consumers. The Packaged Facts collection of market research reports provides insights into consumer trends, opportunities, and marketing strategies. Specifics on market share, segmentation, size, and growth of the US multicultural market are also featured. You'll find the latest information on Asian Americans, Hispanic Americans, African Americans, and more.

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Title Publishedsort descending Price
Ethnic Hair, Skin, and Cosmetics Products in the U.S., 8th Edition
There is good reason to be optimistic about ethnic hair, skin, and cosmetics products in the United States, and for marketers to be ramping up in new products and marketing campaigns now rather than later. With the rapid expansion of racial and ethnic minorities in the U.S. over the  |  more...
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Jun 8, 2012 $3,595.00
Ethnic Health and Beauty Care Products in the U.S., 7th Edition
No market is an island -- but why do many marketers and retailers still consider the ethnic HBC aisle as separate from the rest of the store, sleepy and low-end? In reality, ethnic haircare, makeup, and skincare products are a vibrant $2.7 billion business that reflects the upscaling of  |  more...
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Mar 1, 2010 $3,195.00
The New Recession Consumer in the U.S.
As consumer confidence and economic optimism slowly returned in the first half of 2010, marketers and market researchers differed sharply over whether the price-conscious consumer who dominated the marketplace during the Great Recession would prove to be a temporary aberration or a permanent fixture in the American economy. This  |  more...
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May 1, 2010 $3,080.00
African American Market in the U.S.
This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights  |  more...
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Feb 1, 2008 $3,850.00
The U.S. Market for Ethnic Cosmetics, Hair Care and Beauty Products: An Industry Gets a Makeover , 4th Edition
It is time to look at the $1.5 billion ethnic HBC market in new ways -- time to include general-market products re-positioned to African Americans, Hispanics and Asians; time to recognize that a third of Blacks have moved out of the inner city to adopt “mainstream” suburban lifestyles; time to  |  more...
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Jun 1, 2004 $2,250.00
MarketLooks: The U.S. Ethnic Hair Care, Skin Care, And Cosmetics Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables  |  more...
Oct 1, 1999 $299.00
The Hispanic Market
This updated report focuses on the fast-growing Hispanic market - one of the most influential market segments in the United States. The report includes an in-depth demographic analysis of the Hispanic population that includes the latest available data on income, educational attainment, occupational  |  more...
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Jun 1, 1999 $2,062.50
The African American Market
This completely revised Packaged Facts report analyzes the African American market, still the largest minority population segment in the United States. The report offers a thorough demographic analysis of the African American population based upon the most recent available data on income, occupation, education and other important economic and social  |  more...
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Dec 1, 1999 $2,062.50
MarketLooks: The African American Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables  |  more...
Dec 1, 1999 $299.00
MarketLooks: The Hispanic Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables  |  more...
Jul 1, 2000 $399.00
The U.S. Hispanic Market
This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the latest available data from Census  |  more...
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Sep 1, 2001 $1,399.00
The U.S. African American Market
This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic  |  more...
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Jan 1, 2002 $1,500.00
MarketLooks: The U.S. Urban Youth Market - Teens
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in  |  more...
Nov 1, 2000 $399.00
African-American Market
In 1995, the nation's 33 million African-Americans wielded a purchasing power worth nearly $400 billion, and were the driving force behind sales in many categories, including teen clothing, hip-hop music, movies, athletic footwear, major appliances, and Afrocentric products. This Packaged Facts report analyzes the demographics of this market, its economic  |  more...
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Oct 1, 1995 $1,375.00
Hispanic Market
The nation's fastest-growing minority, Hispanics in the U.S. currently number 26.8 million and spent more than $228 billion in 1995. Packaged Facts' report examines the social and consumer behavior of this population, including household spending by category, behavior at retail, use of media, and language preferences. Also examines effective strategies  |  more...
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Jan 1, 1996 $1,375.00
MarketLooks: The U.S. Hispanic Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. Hispanic Market Published: September 2001  |  more...
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Sep 1, 2001 $399.00
The U.S. Market for Ethnic HBC: Hair Care, Skin Care, Color Cosmetics
The combined market for ethnic haircare, color cosmetic, and skincare products is valued at $1.6 billion, and will grow to $1.9 billion by 2006. Major marketers and small ethnic specialists alike are targeting the prime ethnic population, African Americans, as well as Hispanics and Asians. It is clear  |  more...
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May 1, 2002 $1,500.00
MarketLooks: The U.S. African American Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. African American Market Published: January 2002  |  more...
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Jan 1, 2002 $399.00
MarketLooks: The U.S. African American Market: The Women's Segment
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. African American Market Published: January 2002  |  more...
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Jan 1, 2002 $399.00
MarketLooks: The U.S. Market for Ethnic HBC: Haircare, Color Cosmetics, Skincare
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. Market for Ethnic HBC: Haircare, Color Cosmetics, Skincare Published: May 2002  |  more...
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May 1, 2002 $399.00
Market Trends: Hispanic Americans and the Automobile Industry
Market Trends: Hispanic Americans and the Automobile Industry , a new report from Packaged Facts, discusses product and marketing strategies by the automobile industry, examines population and immigration trends among Hispanic Americans, delves into the attitudes and perceptions Hispanics have regarding automobiles, and addresses marketing strategies that the industry has adopted  |  more...
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Sep 1, 2003 $1,121.00
Market Trends: Hispanic-Americans and Food
Market Trends: Hispanic Americans and Food Bigger families. More money spent, on average, on food shopping. A higher propensity for buying fresh meats, produce and dairy products. Greater emphasis on “cooking from scratch.” All these factors - plus an estimated collective budget of $55 billion for  |  more...
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Jun 1, 2003 $862.00
The U.S. Hispanic Market: Looking to the Future, 4th Edition
The U.S. Hispanic Market: Looking to the Future The explosive growth of the U.S. Hispanic market over the past two decades has been fueled by a massive influx of Latino immigrants in search of the American dream. As time goes on, however, a greater and greater  |  more...
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Oct 1, 2003 $2,625.00
The U.S. African-American Market, 5th Edition
This new Packaged Facts report provides an in-depth analysis of African American consumers, who now number more than 37 million. Now in its 5th edition, the report contains an overview of demographic trends within the African American population, including population growth and employment patterns. A series of chapters  |  more...
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Jan 1, 2004 $2,625.00
The U.S. Multicultural Women Market
This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth demographic profile of multicultural women, including their role in the workplace, educational achievement, and social  |  more...
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Jul 1, 2004 $2,625.00
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