Consumer Demographics Market Reports
(295 Reports)
Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.
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U.S. Market for Multicultural Women: How African-American, Latina and Asian-American Women Are Driving Change in the American Consumer Economy, The, 2nd Edition
Many Americans marveled in 2009 as an African-American woman assumed the duties of First Lady and a Latina donned the robes of a Supreme Court Justice. Yet, historians likely will find that Michelle Obama and Sonia Sotomayor were not only icons for multicultural women of their own generation in
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Sep 1, 2009
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$2,464.00
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MarketLooks: The U.S. Market for Hispanic Foods and Beverages
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Market for Hispanic Foods and Beverages
Published: August
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Aug 1, 2007
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$399.00
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Pet MarketLooks: Natural Supermarket Pet Department Close-Up: Multi-category Sales, Brand Share, Retailer and Consumer Trends
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: Natural Supermarket Pet Department Close-Up: Multi-category Sales, Brand Share, Retailer and Consumer Trends
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Aug 1, 2008
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$399.00
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Hispanic Americans and Credit Cards
With slower growth and a saturated market, credit card marketers are increasingly looking to expand their consumer base with new sources of new revenue. At 42.7 million, the Hispanic population in the United States presents tremendous opportunity for credit card marketers to offer products and services. Not only is this
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Sep 1, 2006
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$1,596.00
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MarketLooks: U.S. Market for Women and Technology Products and Services
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: U.S. Market for Women and Technology Products and Services
Published:
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Feb 1, 2006
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$399.00
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Low Glycemic Index Foods and Beverages in the U.S.
Products with low-glycemic labeling have been on store shelves around the world for about 20 years, but in the United States, it was first around 2003 that such products entered mainstream U.S. supermarkets. And even then, their presence has been minimal in the marketplace. However, most food industry experts predict
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Dec 1, 2006
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$2,000.00
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The U.S. Market for Hispanic Foods and Beverages
Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya
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Aug 1, 2007
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$3,000.00
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The New American Homemaker: A Look at Today's Stay-at-Home Mom
Homemakers have long been the mainstay of marketing for consumer goods, and they continue to be the chief shoppers for their families. The traditional mass marketing techniques that once captured moms’ attention (and dollars) have lost much of their effectiveness in recent years, however. It’s no longer enough to buy
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Sep 1, 2006
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$1,400.00
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Singles in the U.S.: The New Nuclear Family
This report examines the attitudes, behaviors, and lifestyles of today’s single consumers, including never-married, divorced, widowed, and separated adults. Data released in late 2006 from the U.S. Census Bureau’s American Community Survey shows that the majority (50.3%) of U.S. households are headed by unmarried adults. Several trends come into
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May 1, 2007
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$3,500.00
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Sandwiches in the U.S.: Foodservice and Retail Market and Trends
What’s new in sandwiches?
The question is valid because no food item - not pizza, not steak, spaghetti, ice cream, you name it - so clearly and closely mirrors the national psyche as do sandwiches. Whatever Americans can think of eventually winds up between two slices of bread
or
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Dec 1, 2006
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$1,596.00
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Private Label Food and Beverage Products in the U.S.: Putting the Brand into Store Brands
Private-label (or store-brand) foods and beverages, once the poor relation in the family of grocery goods, have evolved to meet the higher expectations of a more diverse, experiential and quality-conscious American consumer. In fact, nearly 70% of consumers agree that private-label products are as good as national brands. But private-label
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Feb 1, 2007
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$3,000.00
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MarketTrend: Kosher- and Halal-Certified Foods in the U.S.
MarketTrend: Kosher- and Halal-Certified Foods in the U.S. delivers an in-depth analysis of the market for kosher and halal foods in the United States, with an emphasis on opportunities in the mainstream market.
The report discusses the many similarities between kosher and halal foods:
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May 1, 2009
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$2,200.00
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Revolution in Dayparts: Breakfast in the Foodservice Market
Many Americans love breakfast and say it’s their favorite meal: the only
repast of the day that has its own distinctive menu items, characterized by
lots of proteins and carbohydrates, some fruits and juices, and hardly any
vegetables other than the potato.
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Dec 1, 2006
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$1,596.00
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MarketLooks: Baby Boomers
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: Baby Boomers in the U.S.
Published: May 2006
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May 1, 2006
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$399.00
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The Mature Market: Consumer Trends and U.S. Retail Markets
When it comes to the mature market, one of the greatest mistakes marketers can make is to assume that once consumers step across the threshold of 55 years, they plunge into some great vat where they are boiled, stirred, then poured out again to quietly gel and fade away.
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Mar 1, 2007
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$3,500.00
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Market Looks: Kids’ Foods and Beverages, September 2006
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: U.S. Market for Kids' Food and Beverages
Published: September 2006
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Sep 1, 2006
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$399.00
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Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S.
Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S. documents and analyzes financial services product usage by unbanked, underbanked and convenience/price driven consumers (WhyBanks?). It examines consumer demographics, market size by product category and promotional initiatives and strategies used to gain market share and to establish new
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Aug 1, 2007
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$3,500.00
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African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked
Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million
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Sep 1, 2007
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$3,000.00
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Teens, Money, Payment Cards and Financial Services in the U.S.
Teenagers are highly motivated by money and the myriad products and services for which it can be exchanged, but they can also be naïve about the consequences of profligate spending and slipshod money management. Though arguably one of the most privileged and self-aware generations of modern times, these 24.8
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Jan 1, 2008
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$3,850.00
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U.S. Market for Chocolate
With 2006 sales estimated at close to $16 billion through all channels, chocolate is forecast to grow to $18 billion by 2011, according to the U.S. Market for Chocolate, a fully updated Packaged Facts report. Strong consumer interest in the reported health benefits of dark chocolate and a general
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Sep 1, 2007
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$3,250.00
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African American Market in the U.S.
This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy.
The report highlights
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Feb 1, 2008
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$3,850.00
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The Kids and Tweens Market in the U.S., 9th Edition
This completely new Packaged Facts report provides a comprehensive look at the 36 million young consumers in the 3- to 11-year-old age group. Today’s kids and tweens are on the cutting edge of the digital generation. They move seamlessly from sitting in front of Saturday morning TV to
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Aug 1, 2008
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$3,850.00
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The Teens Market in the U.S.
The Teens Market in the U.S., a new Packaged Facts report, provides a comprehensive analysis of the consumer behavior of the 26 million 12- to 17-year-olds who comprise the teens market. With an aggregate income of $80 billion, teens represent an important consumer segment in their own right.
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Jun 1, 2007
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$3,500.00
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Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants
This innovative brand new Packaged Facts report provides a detailed analysis of the attitudes and behavior of “Fit Consumers,” who are defined as the 50 million adult Americans who exercise at least three times a week and participate in at least one sport every chance they get. Fit Consumers
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Aug 1, 2007
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$3,500.00
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The Hispanic Market
This updated report focuses on the fast-growing Hispanic market -
one of the most influential market segments in the United States. The report includes an in-depth demographic analysis of the Hispanic population that includes the latest available data on income,
educational attainment, occupational
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Jun 1, 1999
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$2,062.50
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