Consumer Demographics Market Reports
(295 Reports)
Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.
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Commercial Payment Cards: The U.S. and Global Markets and Trends, 6th Edition
The commercial payment card market has undergone a transformation in recent years as the associations and issuers strive to convince companies of the various benefits. Once a fairly simple market comprising travel and entertainment cards and fuel cards, the commercial payment card universe has become more complex with increased segmentation
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Dec 1, 2009
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$3,000.00
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Functional, Fortified and Inherently Healthy Foods and Beverages in the U.S., 4th Edition
Functional foods-defined here as food and beverage products that offer a distinct health advantage beyond basic nutrition by including specific ingredients whose therapeutic benefits provide a primary market positioning-continue as a key food industry driver due to greatly ramped up product development and marketing. Although the economic recession may
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May 1, 2009
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$2,640.00
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Sweet and Salty/Savory Snacks in the U.S.: Lifestyle Marketing and New Product Development in the New Economy, 3rd Edition
Estimating U.S. retail sales of packaged snacks at $68 billion in 2008, Packaged Facts projects sales to near $82 billion by 2013, a total market increase of 20%. Despite the dampening effects of global recession, consumers are snacking more than ever, thanks to pull-backs in restaurant dining, harried lifestyles
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Sep 1, 2009
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$2,640.00
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Tea and Ready-to-Drink (RTD) Tea in the U.S.: Retail, Foodservice and Consumer Trends
Although the economic recession has clearly affected the U.S. tea market, slowing previously double-digit sales growth in the pricier RTD segment while slightly lifting sales in the more affordable bags/loose tea segment, tea's appeal as an "affordable luxury" and its compelling image as a healthy product have kept sales in
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Dec 1, 2009
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$2,640.00
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The U.S. Market for Hispanic Food: Volume 1 in the series
The $3 billion market for shelf-stable, refrigerated, and frozen Mexican foods includes consumers of Hispanic origin—but also extends far beyond them. The growing Hispanic population is exerting a profound cultural effect upon the U.S. as a whole, and consumers from many regions and ethnic backgrounds have developed a craving for
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Mar 1, 2003
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$1,687.00
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MarketLooks: The Male Segment of the U.S. Teens Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Teens Market
Published: July 2002
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Jul 29, 2002
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$399.00
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MarketLooks: The U.S. Teens Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Teens Market
Published: July 2002
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Aug 1, 2002
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$399.00
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The U.S. Mature Market: New Perspectives on the 55+ Consumer, 4th Edition
This new Packaged Facts report provides an in-depth analysis of the mature market, which includes more than 62 million American consumers ages 55 and up. The report begins by highlighting the characteristics of key demographic and psychographic segments of the mature population. Trends in the mature market are
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Feb 1, 2003
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$2,625.00
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MarketLooks: The Gay and Lesbian Market: New Trends, New Opportunities
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The Gay and Lesbian Market: New Trends, New Opportunities
Published: October
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Oct 9, 2002
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$299.00
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The U.S. Tweens Market, 2nd Edition
This Packaged Facts report, the 2nd edition to our ground-breaking The U.S. Tweens Market, provides an in-depth analysis of the market created by tweens—the 25 million young American consumers in the 8- to 14-year-old age group. The report includes a comprehensive demographic profile of tweens that provides the latest
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Apr 1, 2003
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$2,625.00
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Special Youth Demographic Series: The U.S. Kids, Tweens & Teens Markets
The U.S. Kids Market - Ages 5-14 May 2002
This completely new Packaged Facts report provides a thorough analysis of the kids market, which includes more than 41 million young American consumers ages 5 to 14. The report begins with a demographic overview that includes an analysis of the
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Nov 1, 2002
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$7,250.00
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Special Ethnic Demographic Series: The U.S. Hispanic, African American and Asian American Markets
The U.S. Hispanic Market
September 2001
This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by
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Nov 1, 2002
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$7,039.00
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The U.S. Market for Wellness Foods and Beverages, Vols. 1-3
Packaged Facts’ new 3-volume market research series, The U.S. Market for Wellness Foods and Beverages, is the executive’s guide to the new frontier of health oriented food and beverage consumption in this country. Here are expertly analyzed quantitative and qualitative data on market size and growth (covering both mass
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Aug 1, 2003
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$5,250.00
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The U.S. Market for Kids Foods and Beverages - 5th Edition
American youngsters represent a dynamic retail market, influencing an estimated $500 billion in total retail spending. The current youth market is the most ethnically and racially diverse American generation ever. Weaned on television, and exposed to advertising from birth, it is estimated that American children begin requesting name
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Jun 1, 2003
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$2,625.00
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Market Trends: Hispanic Americans and the Automobile Industry
Market Trends: Hispanic Americans and the Automobile Industry , a new report from Packaged Facts, discusses product and marketing strategies by the automobile industry, examines population and immigration trends among Hispanic Americans, delves into the attitudes and perceptions Hispanics have regarding automobiles, and addresses marketing strategies that the industry has adopted
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Sep 1, 2003
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$1,121.00
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Market Trends: Hispanic-Americans and Food
Market Trends: Hispanic Americans and Food
Bigger families. More money spent, on average, on food shopping. A higher propensity for buying fresh meats, produce and dairy products. Greater emphasis on “cooking from scratch.” All these factors - plus an estimated collective budget of $55 billion for
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Jun 1, 2003
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$862.00
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The U.S. Hispanic Market: Looking to the Future, 4th Edition
The U.S. Hispanic Market: Looking to the Future
The explosive growth of the U.S. Hispanic market over the past two decades has been fueled by a massive influx of Latino immigrants in search of the American dream. As time goes on, however, a greater and greater
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Oct 1, 2003
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$2,625.00
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U.S. Mom Market: A Ground-Breaking Profile of Mothers as Consumers and Family Decision-Makers
Moms today control 80% of a households’ spending. There are more births today than there were 30 years ago. Today’s Mom is on average 27, working and interested in having more than 2 children. She is also a very different consumer than her mother. Generational and macro-environmental factors
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Nov 1, 2003
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$2,625.00
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Marketlooks: The U.S. Market for Teen and Tween Grooming Products
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Market for Teen and Tween Grooming Products
Published: April 2003
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Apr 1, 2003
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$299.00
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The U.S. African-American Market, 5th Edition
This new Packaged Facts report provides an in-depth analysis of African American consumers, who now number more than 37 million. Now in its 5th edition, the report contains an overview of demographic trends within the African American population, including population growth and employment patterns. A series of chapters
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Jan 1, 2004
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$2,625.00
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Marketlooks: The U. S. Youth (Ages 15-24) Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Youth Market : Deciphering the Diverse Life Stages and Subcultures of 15-
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Jul 1, 2003
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$299.00
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The U.S. Kids Market: Understanding the Trends and Lifestyles Affecting 3- to -12-Year-Olds, 6th Edition
This Packaged Facts report contains an up-to-date analysis of the buying power of the 40 million kids in the 3- to 12-year-old age group and their impact on the consumer behavior of their parents. The report begins with a series of chapters providing an in-depth assessment of demographic trends
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Apr 1, 2004
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$2,625.00
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The U.S. Market for Sports Nutritional Products: Sports Drinks and Energy Bars Fueling the Couch Potato, 5th Edition
Sports nutritionals have gained wide acceptance as an essential component of any committed athletic lifestyle, but increasing numbers of consumers who aren’t necessarily health club devotees are also turning to sports nutritionals, often in lieu of traditional beverages and snacks. Marketers across the board have responded by downplaying their
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Apr 1, 2004
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$2,250.00
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Kid's Eating Habits in the U.S.: Trends Among Infants, Toddlers, Tweens and Teens
A majority of American youngsters have “disordered” eating habits. Their diets are long on fat, sugar, salt, and excess calories, and short on many of the key nutrients children need for optimum health now, and the avoidance of future disease. The simple solution is balancing caloric and nutrient
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May 1, 2004
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$2,250.00
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The U.S. Multicultural Women Market
This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth demographic profile of multicultural women, including their role in the workplace, educational achievement, and social
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Jul 1, 2004
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$2,625.00
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Latino Consumers: Demographic Patterns and Spending Trends among Hispanic Americans, 8th Edition
Healthy 50+ Americans: Trends and Opportunities in the Emerging Wellness Market
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