Consumer Demographics Market Reports
(295 Reports)
Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.
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Generation X Market
Comprised of the 78.2 million Americans born between the years 1961 and 1980, Generation Xers are moving into the mainstream of American culture and life and can no longer be ignored. Packaged Facts' report on Generation X provides detailed, up-to-date coverage of this mercurial market. Includes current demographic analysis of
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Aug 1, 1996
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$1,375.00
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Kids' Market
This report by Packaged Facts covers the 37.5 million population segment of children, ages 5--14. Includes 6 major chapters: demographics, market, kids as consumers, media, marketing to kids, and examples of campaigns and strategies targeted to kids. Highlights 5--14 age group's spending power; an inside look at the use of
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Mar 1, 1997
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$1,375.00
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College Market
Although college students currently number over 14 million at 3,600 colleges and universities, the segment most aggressively pursued by marketers is the 7 million students at 1,792 4-year schools. With all that spending power, college students understandably are a hot target group for marketers running the gamut from apparel
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Jun 1, 1995
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$1,375.00
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American Lifestyles in the Early 21st Century: Implications and Directions for Marketers
This Packaged Facts study identifies and analyzes the demographic, technological, social, and cultural trends projected to have the most profound impact on consumer buying habits and practices. Examines market ramifications of these trends for retailers and marketers and among different industries. The booming future business, particularly the 2000 mystique, is
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Nov 1, 1995
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$1,375.00
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The Children's Video Market
The children's video market (kidvid) continues to grow, smashing the $3-billion mark in 1996. This Packaged Facts report analyzes the competitive strategies of Disney, Time Warner, MCA/Universal, LIVE Entertainment, MGM/UA, Twentieth Century Fox, and other giants. It details sales to both the sell-through and rental markets. Particular attention
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Jun 1, 1997
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$1,375.00
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Marketing to Americans with Disabilities
Approximately 26 million Americans are severely disabled. This Packaged Facts report describes who the disabled are; what their diverse needs and sensitivities are; what barriers currently prevent them from participating fully in conventional shopping experiences; and what strategies marketers and retailers can use to overcome these barriers.
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Feb 1, 1997
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$1,375.00
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Marketing to the Internet Generation
This completely new Packaged Facts report offers a comprehensive analysis of the demographic characteristics, purchasing power and consumer behavior of the Internet Generation; the 86 million Americans between the ages of 2 and 23 who have grown up with the Internet for all or a significant part of their lives.
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Sep 1, 2000
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$1,375.00
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The Kids' Market
This report analyzes the $166-billion U.S. market for kids' products, which is being transformed by sweeping changes in kids' preferences, strong undercurrents of e-commerce and advanced marketing techniques. The report offers a detailed discussion of kid demographics, market size, growth and composition, kids' behavior as consumers, retail trends and the
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Mar 1, 2000
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$1,375.00
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MarketLooks: The U.S. Health and Natural Food Market
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction
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Jun 1, 2000
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$399.00
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MarketLooks: The Health and Natural Product Store Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow users to purchase only what they need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for
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Sep 1, 1999
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$299.00
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MarketLooks: Marketing to the Internet Generation: The Kids Segment
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Sep 1, 2000
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$399.00
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MarketLooks: Marketing to the Internet Generation: The Tweens Segment
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Sep 1, 2000
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$399.00
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MarketLooks: The U.S. Kids Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in
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Jan 1, 2000
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$399.00
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MarketLooks: The African American Market
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Dec 1, 1999
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$299.00
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MarketLooks: The U.S. Mature Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow users to purchase only what they need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in
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Jun 1, 2000
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$399.00
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MarketLooks: The U.S. Infant, Toddler and Preschool Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in
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Feb 1, 2000
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$399.00
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MarketLooks: The Hispanic Market
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Jul 1, 2000
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$399.00
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MarketLooks: The U.S. Market for American Lifestyles in the Early 21st Century
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Mar 1, 2000
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$399.00
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MarketLooks: The U.S. Ethnic Hair Care, Skin Care, And Cosmetics Market
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Oct 1, 1999
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$299.00
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MarketLooks: The U.S. Market for Physical Fitness Equipment: Treadmills
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Nov 1, 1999
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$299.00
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The U.S. Sports Nutritionals Market
The sports nutrition industry has seen phenomenal growth over the past several years, as research has led to one breakthrough after another in sports nutritional science. Despite this past success, the industry is beginning to show signs of slowing growth. A variety of complex factors, including questions of effectiveness,
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May 1, 2001
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$1,399.00
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MarketLooks: The Affluent Market
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables for
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Jul 1, 1998
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$299.00
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MarketLooks: The U.S. Market for Boomers Turning 50
MarketLooks are concise, graphic-rich summaries of full-length market
research reports. Reports that cover more than one market segment are split
into corresponding MarketLooks to allow you to purchase only what you need.
This MarketLooks was created in PowerPoint(R) for easy extraction of text,
charts and tables
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Aug 1, 1998
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$299.00
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The U.S. Hispanic Market
This completely new Packaged Facts report provides a timely analysis of the consumer market created by the 35.3 million Hispanics living in the United States, who now make up the largest minority population segment in the country. The report begins by using the latest available data from Census
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Sep 1, 2001
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$1,399.00
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The U.S. African American Market
This new Packaged Facts report provides an up-to-date assessment of the African American consumer market, which includes more than 36.4 million Americans who identified as African Americans in Census 2000. The report uses Census 2000 data and a wide variety of other current research to analyze key demographic
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Jan 1, 2002
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$1,500.00
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