Consumer Demographics Market Reports

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Title	Published	Price
Generational Market Research Bundle: Baby Boomers, Gen X and Gen Y For years Packaged Facts has examined a wide range of consumer industries and produced several market research studies useful to companies interested in the demographics market. To maximize market research dollars, we've assembled one PDF featuring three critical demographics & lifestyles research studies . Each study provides a comprehensive  |  more... Search inside this report	Dec 1, 2008	$7,995.00
The Adults of Generation Y in the U.S.: Hitting the Demographic, Lifestyle and Marketing Mark The most ethnically diverse and technologically savvy generation in U.S. history, the adults of Generation Y, born from 1979 to 1990, number about 40 million. Also known as Echo Boomers, Millennials and a host of other catchy titles, Gen Y adults tend to be self-confident, team-spirited, politically liberal and  |  more... Buy by the section | Search inside this report	Dec 1, 2008	$3,850.00
MarketTrend: Kosher- and Halal-Certified Foods in the U.S. MarketTrend: Kosher- and Halal-Certified Foods in the U.S. delivers an in-depth analysis of the market for kosher and halal foods in the United States, with an emphasis on opportunities in the mainstream market. The report discusses the many similarities between kosher and halal foods:  |  more... Buy by the section | Search inside this report	May 1, 2009	$2,750.00
Affluent Consumers in the New Economy: Food and Foodservice The economic turmoil that reached crisis level in fall 2008 has been a bull in the china shop of American consumer behavior, even for a market as fundamental as food. Food spending, fueled by price increases but dampened by consumer cutbacks, took on a volatility that matched the chaotic  |  more... Search inside this report	Jul 1, 2009	$995.00
U.S. Dads Market: A Unique Profile of Fathers, Their Attitudes, Values and Behavior as Consumers, 2nd Edition Dads today are taking on new roles within the household and as consumers. Birthrates remain steady but the role of Dad within the household is changing. This exclusive one-of-a-kind report is the compilation of 3 years worth of research on this quickly growing trend. The report includes  |  more... Search inside this report	Sep 1, 2008	$3,750.00
Kids' Food Culinary Trend Mapping Report In the past decade, we’ve seen sustained uplines in the market for kids’ food and beverages, a graph-line jump to rival data for any explosive baby boom. From manufacturers of exciting new foods for babies and toddlers to restaurant operators thinking outside the French fry box, this is a  |  more... Search inside this report	Oct 21, 2008	$3,000.00
Market Trend: The Couponing Consumer in a Down Economy Crisis is the word of the day when it comes to the U.S. economy late in 2008. Housing crisis, credit crisis, auto industry crisis. As Americans find themselves caught in the grip of an economic recession, they are adjusting their budgets and rethinking their spending habits. The  |  more... Buy by the section | Search inside this report	Dec 1, 2008	$2,750.00
Latino Foods: The Next Wave Culinary Trend Mapping Report Do you remember what you were doing when you first heard what is now a very famous factoid? Way back in 1992, Packaged Facts revealed a tantalizing bit of data: That year, American shoppers would spend more on salsa than on ketchup. That offered a vivid way of thinking about  |  more... Search inside this report	Feb 19, 2009	$3,300.00
The U.S. Market for Oral Care Products, 7th Edition Toothpaste, whiteners, sugarless gum, mouthwash, manual or electric toothbrushes, floss, and other oral care items retailed at $9.1 billion in 2008 — and $10.9 billion is possible by 2014. Marketers have proven that this mature industry can still show growth.  |  more... Buy by the section | Search inside this report	Apr 1, 2009	$3,850.00
The Adult Video Gamer Market in the U.S.: Tapping into the New Diversity of Video-Game Players This groundbreaking Packaged Facts report provides a detailed analysis of the consumer attitudes and behavior of the 114 million American adults who play video games. Videogamers represent more than half of the adult population and have an aggregate income of $4 trillion. Through the innovative use of data  |  more... Buy by the section | Search inside this report	Jan 1, 2009	$3,850.00
Foodies in the U.S.: Restaurant Foodies For food aficionados, food offers much more than nourishment. It offers a framework through which they can build relationships, make new friends, explore the world and even examine which behaviors are ethical. They use food to define who they are in greater society. The term foodie, which first appeared in  |  more... Search inside this report	Jan 1, 2009	$1,999.00
MarketTrend: The U.S. Market for Chef- and Foodservice-branded Food Sold at Retail The popularity of celebrity chefs and restaurant culture among consumers continues to grow, driven in large part by the dominance of food-related media, such as television programming, magazines and websites, and cookbooks. The big question is whether consumers will even give a hoot about brand mystique in the midst of  |  more... Buy by the section | Search inside this report	May 1, 2009	$2,500.00
Do-It-Yourself (DIY) Consumers in the U.S.: DIY Markets in a Down Economy As the worst economic downturn in living memory stretches relentlessly into 2009, American consumers in every walk of life are searching for new ways to cope with their diminished financial circumstances and to empower themselves by taking more control of their lives in uncertain times. One increasingly popular survival  |  more... Buy by the section | Search inside this report	Jun 1, 2009	$3,850.00
Ethnic Hair, Beauty and Cosmetics Products in the U.S., 6th Edition Packaged Facts conservatively estimates that the U.S. retail market for ethnic-specific haircare, makeup, and skincare products is continuing to post strong growth in 2008 -- close to 7% -- and will finish the year at nearly $2.6 billion. Estimating the amounts that ethnic consumers spend on general-market  |  more... Buy by the section | Search inside this report	Nov 1, 2008	$3,300.00
African American Market in the U.S. This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights  |  more... Buy by the section | Search inside this report	Feb 1, 2008	$3,850.00
The Kids and Tweens Market in the U.S., 9th Edition This completely new Packaged Facts report provides a comprehensive look at the 36 million young consumers in the 3- to 11-year-old age group. Today’s kids and tweens are on the cutting edge of the digital generation. They move seamlessly from sitting in front of Saturday morning TV to  |  more... Buy by the section | Search inside this report	Aug 1, 2008	$3,850.00
The Teens Market in the U.S. The Teens Market in the U.S., a new Packaged Facts report, provides a comprehensive analysis of the consumer behavior of the 26 million 12- to 17-year-olds who comprise the teens market. With an aggregate income of $80 billion, teens represent an important consumer segment in their own right.  |  more... Buy by the section | Search inside this report	Jun 1, 2007	$3,500.00
Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants This innovative brand new Packaged Facts report provides a detailed analysis of the attitudes and behavior of “Fit Consumers,” who are defined as the 50 million adult Americans who exercise at least three times a week and participate in at least one sport every chance they get. Fit Consumers  |  more... Buy by the section | Search inside this report	Aug 1, 2007	$3,500.00
The Active and Fit Consumer and Sports Nutritional Products in the U.S. Much attention has been paid recently to overweight and obesity in the U.S. But we’re not exclusively a nation of couch potatoes. Indeed, as two new reports from Packaged Facts demonstrate, the active consumer is alive, well, affluent - and spending money on fitness-related products. The Fit Consumer in the  |  more... Search inside this report	Aug 1, 2007	$5,000.00
MarketLooks: The U.S. Market for Hispanic Foods and Beverages MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. Market for Hispanic Foods and Beverages Published: August  |  more... Search inside this report	Aug 1, 2007	$399.00
Pet MarketLooks: Natural Supermarket Pet Department Close-Up: Multi-category Sales, Brand Share, Retailer and Consumer Trends MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: Natural Supermarket Pet Department Close-Up: Multi-category Sales, Brand Share, Retailer and Consumer Trends  |  more... Search inside this report	Aug 1, 2008	$399.00
The U.S. Men's Market: Young Shoppers, Never-Marrieds, Modern vs. Traditional Men and More This new Packaged Facts report provides a comprehensive analysis of the consumer attitudes and behavior of the 110 million men in America. Despite the fact that women continue to gain ground on campuses and in the workplace, men still generate 62% of aggregate income in America. Although women  |  more... Search inside this report	Nov 1, 2007	$3,500.00
The American Value Shopper in a Down Economy: Demographic, Marketing, Retailing and Consumer Insights to Sustain Brand Loyalty in a Down Economy American consumers are in for some major changes as the first decade of the new century nears its close and the U.S. economy sways into its most significant downturn in years, with grim forecasts about the possibility of a recession adding to their uncertainty and anxiety. Following the subprime  |  more... Buy by the section | Search inside this report	Jun 1, 2008	$3,000.00
Natural Supermarket Pet Department Close-Up: Multi-category Sales, Brand Share, Retailer and Consumer Trends Pet product marketers ignoring the natural supermarket channel do so at their own peril. For several years the leading natural supermarket chains have been outperforming mainstream grocers as consumers embrace natural and organic products of all kinds. What’s more, as disastrous as the spring 2007 pet food recalls  |  more... Search inside this report	Aug 1, 2008	$2,000.00
MarketLooks: African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked  |  more... Search inside this report	Sep 1, 2007	$399.00
Title	Published	Price

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