Consumer Demographics Market Reports
(299 Reports)
Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.
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Do-It-Yourself (DIY) Consumers in the U.S.: DIY Markets in a Down Economy
As the worst economic downturn in living memory stretches relentlessly into 2009, American consumers in every walk of life are searching for new ways to cope with their diminished financial circumstances and to empower themselves by taking more control of their lives in uncertain times. One increasingly popular survival
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Jun 1, 2009
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$2,464.00
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MarketLooks: Gay and Lesbian Market
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: U.S. Gay and Lesbian Market, 4th Edition
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Sep 1, 2004
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$299.00
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The U.S. Men's Market: Examining the Attitudes, Buying Habits and Lifestyles of the Elusive Adult Male Consumer
The U.S. Men’s Market, a new report from Packaged Facts, focuses on an increasingly elusive marketing target—the adult male consumer. The report starts with a demographic overview of the men’s population, including employment and income patterns. It then provides an in-depth look at important social and economic trends
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Mar 1, 2005
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$2,625.00
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MarketLooks: Hispanic Foods and Beverages
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: U.S. Market for Hispanic Foods and Beverages, 2nd Edition Published: November 2004 Each MarketLooks report includes top-level findings from the
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Oct 1, 2004
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$299.00
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MarketLooks: The U.S Market for Children's Video Products
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Market for Children's Video Products
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Mar 1, 2005
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$399.00
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The U.S. African-American Market, 6th Edition
The U.S. African American Market, the 6th edition of this Packaged Facts report, analyzes the consumer behavior and attitudes of the 38 million African American consumers, who have approximately the same purchasing power as Hispanics in the United States and wield robust purchasing power in many major metropolitan markets.
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Jan 1, 2006
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$2,800.00
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Baby Boomers and the U.S. Food and Beverage Industry: Trends and Opportunities in Health, Natural and Organic, Gourmet, Ethnic and Convenience Foods
Boomers age 45-54 spend $123 weekly on food, compared with $102 for 25- to 34-year-olds and $75 for 65- to 74-year-olds. Moreover, over 10 million boomer households allot $125 or more weekly to grocery expenditures alone, while nearly 20 million visit either family or fast-food restaurants 6 or more
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Dec 1, 2005
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$2,250.00
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MarketLooks: U.S. Market for Women's Food and Beverages
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Market for Women's Food And Beverages
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Jun 1, 2005
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$399.00
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Asian Americans in the U.S.
Asian Americans in the U.S., an all-new Packaged Facts report, provides a comprehensive analysis of the consumer attitudes and behavior of the nearly 13 million Asian Americans in the United States, who wield more per capita buying power than any other multicultural population segment. The first section of the
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Aug 1, 2006
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$2,800.00
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MarketLooks: The Mature Market: Consumer Trends and U.S. Retail Markets
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The Mature Market: Consumer Trends and U.S. Retail Markets
Published: March 2007
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Mar 1, 2007
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$399.00
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MarketLooks: The U.S. Men’s Market: Young Shoppers, Never Marrieds, Modern vs. Traditional Men and More
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S. Men's Market
Published: November 2007
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Nov 1, 2007
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$399.00
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Affluent Consumers in the New Economy: Food and Foodservice
The economic turmoil that reached crisis level in fall 2008 has been a bull in the china shop of American consumer behavior, even for a market as fundamental as food. Food spending, fueled by price increases but dampened by consumer cutbacks, took on a volatility that matched the chaotic
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Jul 1, 2009
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$995.00
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Men's Grooming Products: A Global Analysis
Male-specific body wash, deodorant, hair gel, shaving cream, razors, moisturizer, etc., constitute one of those markets that now outpace the overall beauty/grooming retail markets in many countries of the world, despite economic recession. Valued at $19.7 billion worldwide in 2009, male-specific grooming products will mushroom to $28.0 billion by
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Nov 1, 2009
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$3,080.00
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U.S. Market for Women and Technology Products and Services: Trends in Users Demographics, Attitudes and Purchasing Behaviors at Home and Work, The
Female buying power in the area of technology is greater today than it has ever been, with women responsible for $55 billion of technology purchases yearly, and with women expected to represent an even larger slice of the technology pie as marketers tap more effectively into this demographic. Already,
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Feb 1, 2006
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$2,800.00
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Baby Boomers in the U.S.
As the first wave of Baby Boomers turn age 60 in 2006, Packaged Facts presents an all-new report on the attitudes, preferences, and shopping behaviors of this cohort across a wide range of U.S. markets. Born between the years 1946 and 1964, this diverse, individualistic, and demanding generation accounts
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May 1, 2006
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$2,800.00
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Where Hispanics Live and Where They're From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior
Where Hispanics Live and Where They’re From: How Regional Differences and National Heritage Influence Latino Consumer Attitudes and Behavior, a new report from Packaged Facts, draws upon the Simmons National Hispanic Consumer Survey to provide an in-depth analysis of Hispanic consumers across regions and leading metropolitan markets. The report
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Oct 1, 2006
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$2,800.00
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Latin on the Menu: The U.S. Foodservice Market for Hispanic Foods
Hispanic food has come a long way from bean burritos and Spanish rice. Latin is the fastest-growing ethnic food category in the U.S., splitting in the last 15 years like a well-chosen growth stock into more than 30 sub-sectors of foodservice cuisine, with more brands, new product introductions and restaurant
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Oct 1, 2006
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$2,400.00
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MarketLooks: U.S. Regional Trends
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: The U.S Regional Trends: Demgraphics, Attitudes and Consumer Behavior
Published:
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Jan 1, 2006
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$399.00
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Kids Food and Beverage in the U.S.
Childhood obesity and nutrition is all over the news and is serving as the fuel for marketers developing products that appeal to consumers ages 3 to 11, and, of course, their gatekeepers. Since the turn-of-the-century, the dynamics of the kids’ food and beverage business have changed dramatically. For starters, there
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Sep 1, 2006
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$2,400.00
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The Gay and Lesbian Market in the U.S.
The Gay and Lesbian Market in the U.S., a completely new Packaged Facts report produced in collaboration with Witeck-Combs Communications Inc., provides an in-depth analysis of the 15.3 million gay and lesbian consumers in the United States, whose buying power exceeded $660 billion in 2006.
The first
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Feb 1, 2007
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$3,500.00
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The Affluent Market in the U.S.
The Affluent Market in the U.S., a new Packaged Facts report, offers an in-depth look at the attitudes, aspirations, and spending habits of the 52 million Americans who live in affluent households. The report segments the affluent market into three major consumer groups: the mass affluent (single individuals
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Apr 1, 2007
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$3,500.00
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Gen X in the U.S.
It’s no wonder marketers are shaking their heads over how to position their products and services to the elusive yet surprisingly powerful cohort we have come to know as Generation X. Sandwiched between baby boomers on the one hand and Generation Y, or the 24-and-under set, on the other,
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Nov 1, 2006
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$2,800.00
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Marketlooks:Infant, Toddler and Preschool Furniture
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: U.S. Market for Infant, Toddler and Preschool Home Furnishings and Accessories
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Jul 1, 2006
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$399.00
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Revolution in Dayparts: Lunch in the Foodservice Market
The biggest midday-market news for foodservice establishments is that lunch has become the incredible shrinking daypart: the American lunch “hour” has shrunk to 25 minutes, and many workers eat lunch on the run or at their desks. Going out for a lengthy sit-down lunch at noon is becoming so
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Feb 1, 2007
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$1,995.00
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MarketLooks: Gen X
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study:
Title: Gen X in the U.S.
Published: November 2006
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Dec 1, 2006
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$399.00
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